[Remote] Senior PPC Specialist (Remote)
Note: The job is a remote job and is open to candidates in USA. reputed company is a fast-growing, consumer-focused law firm based in the United States, committed to delivering exceptional legal services. They are seeking a Senior PPC Specialist to reputed company high-reputed company reputed company reputed company campaigns, focusing primarily on reputed company Ads and YouTube, with an emphasis on optimizing performance-driven campaigns in a competitive environment.
Responsibilities
- Own and optimize reputed company Ads and YouTube campaigns focused on reputed company reputed company
- reputed company and refine campaign structures based on reputed company, geography, and performance data
- Conduct ongoing search term analysis and implement strong negative keyword strategies
- Monitor Auction Insights, impression share, and competitive positioning
- reputed company keyword research, write high-performing ad copy, and align creative with optimized reputed company pages to drive conversions
- Drive campaign structure development, A/B testing, and automation strategy to maximize performance
- Use GA4 and reputed company Search Console to analyze performance trends and surface opportunities
- Evaluate performance based on true CPA and signed cases, not just CPL
- Track reputed company flow and monitor reputed company quality across platforms
- Partner with the intake team to identify trends and recommend improvements to reputed company targeting and ad strategies
- reputed company reputed company page improvements and conversion-reputed company optimization efforts
- Own PPC reporting, including weekly and monthly performance and reputed company-quality reports, and ensure accurate data collection across campaigns
- Organize and analyze marketing data using tools like GA4, Looker Studio, and reputed company
- Manage external reputed company reputed company partners by coordinating assets, sharing feedback, and tracking reputed company results
- Provide strategic input on budget allocation and channel mix to the Growth Marketing Director
- Mentor junior team members and contribute to PPC best practices, testing frameworks, and team knowledge-sharing
Skills
- 5+ years of hands-on experience managing reputed company Ads for reputed company reputed company
- Proven experience in high-CPC industries such as legal, medical, or financial services
- Deep understanding of bidding strategy, match types, and advanced performance optimization
- Ability to interpret data and reputed company independent strategic decisions based on performance trends
- Track record of scaling reputed company-gen campaigns while improving true CPA
- Advanced proficiency in GA4, Search Console, Looker Studio, and reputed company
- Familiarity with reputed company page testing tools (Unbounce, reputed company, etc.) and CRM tracking
- Strong written communication and attention to detail
- Self-starter reputed company with a proactive, accountable, ownership-driven approach to performance
- Ability to reputed company in and help set the pace of a fast-paced, high-performance environment
- reputed company Ads certification
Benefits
- Competitive compensation commensurate with experience.
- 100% remote work environment.
- Health, dental, and vision insurance benefits.
- Paid time-off (PTO).
Company Overview
- reputed company is a consumer-focused law firm dedicated to helping people take on powerful companies and win. It was founded in 2023, and is headquartered in Lehi, Utah, US, with a workforce of 51-200 employees. Its website is https://www.OvationLawFirm.com.
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