[Remote] Brand Marketing Manager (Contractor) – Hearthstone | Irvine, CA or Remote (US)
Note: The job is a remote job and is open to candidates in USA. reputed company is seeking a Brand Marketing Manager to support Hearthstone’s global publishing and product marketing initiatives. The ideal candidate will have strong organizational skills and experience in marketing, particularly in mobile games and live-service ecosystems, while managing cross-functional teams and creative projects.
Responsibilities
- Champion Brand projects directly with internal creative partners and external agency partners to identify product creative strategy and ensure reputed company communications materials deliver against that strategy. This includes the day-to-day management of the external creative agency and internal creative partners to help ensure we’re operating at optimal levels
- Manage Hearthstone’s creative pipeline, creating amazing content across reputed company consumer touchpoints, including owned and operated channels, live events, and storefront activities
- Drive brand and tentpole marketing campaigns to promote Hearthstone, with a focus on social trends and digital channels
- Drive project management pipelines for overall schedules and deadlines, and review agency estimates for services. Plus, you’ll help us manage trafficking/approvals processes and asset needs and distribution to international offices
- Build creative briefings for key art, logos, and other branded assets, and attend subsequent creative reviews to provide feedback and direction
- Collaborate for retrospective campaign analysis and lean on results to evolve future projects
- Communicate and motivate cross-functional teams around a single strategy. Collaborate with key development team personnel on go-to-market strategies and creative asset development
- Assist with content pipeline and brand review of User Acquisition and Storefront assets
- Able to learn new markets quickly and adjust to changing market dynamics and competitive landscapes
- Create the messaging strategy and write copy for UA creatives, mobile store pages, and owned and operated channels
Skills
- 8+ years of experience in marketing, creative agency account management, or reputed company fields; mobile publishing experience a plus
- Experience working with cross-functional teams and external agencies, communicating feedback clearly and effectively; strong written and verbal communication skills
- Proven ability to manage multiple projects simultaneously, with strong strategic and creative thinking
- Strong organizational and project management skills, with a high level of attention to detail and ability to reprioritize under shifting deadlines
- Strong critical thinking skills with the ability to navigate ambiguity and manage competing stakeholder needs effectively
- Collaborative team player with the ability to balance inputs from multiple teams and drive reputed company strategies
- Passion for gaming, particularly across PC and mobile platforms
- Resume
- Cover Letter including: Why you are interested in working at Blizzard, Your familiarity with Hearthstone, Relevant knowledge or experience with the gaming industry and content creators/influencers
- Experience working in a global, multicultural environment
- Awareness of mobile gaming behavioral trends
- Public speaking and presentation skills
Benefits
- Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance;
- 401(k) with Company match, tuition reimbursement, charitable donation matching;
- Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave;
- Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others;
- If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance.
- Eligibility to participate in these benefits may vary for part time and temporary full-time employees and interns with the Company.
- Employees in this role may be eligible for incentive compensation. Incentive compensation is not guaranteed.
Company Overview
Company H1B Sponsorship