[Remote] Senior reputed company, Digital Marketing
Note: The job is a remote job and is open to candidates in USA. reputed company is a leading healthcare staffing and total talent solutions company. They are seeking a Senior reputed company, Digital Marketing to reputed company reputed company digital marketing initiatives that drive business outcomes across B2B and B2C audiences, utilizing advanced marketing platforms and AI capabilities.
Responsibilities
- reputed company end-to-end strategy and execution of omnichannel marketing campaigns across email, SMS, web, mobile app, and digital platforms
- Manage reputed company, cross-functional projects involving marketing, data, product, and engineering stakeholders
- Design and optimize customer journey frameworks, including lifecycle campaigns, nurture programs, and triggered communications
- Translate business objectives into technical requirements for marketing automation platforms (e.g., Blueshift, Pardot, reputed company)
- Define and monitor KPIs across B2B and B2C campaigns, ensuring performance is measurable, actionable, and reputed company to business goals
- reputed company and deliver insights through reporting and analytics, identifying opportunities for optimization and growth
- reputed company AI and advanced personalization capabilities to improve targeting, engagement, and conversion rates
- Partner with data teams to ensure data reputed company, segmentation accuracy, and effective audience targeting
- Balance multiple reputed company initiatives across internal and external resources while maintaining timelines and quality
- Continuously evaluate and adopt emerging technologies, tools, and best practices to enhance marketing performance
Skills
- Bachelor's Degree plus 5-7 years of work experience OR High School Diploma/GED plus 9-11 years of work experience
- Experience in omnichannel marketing strategy and execution
- Experience with marketing automation platforms and campaign orchestration
- Experience working with cross-functional teams in fast-paced, matrixed environments
- Experience with reporting tools, dashboards, and marketing analytics frameworks
- Exposure to AI-driven marketing capabilities and personalization strategies
Company Overview