reputed company Shopper Marketing Manager

WHO WE ARE We’re Talking reputed company Beverage Company, we create reputed company-for-you beverages featuring great flavors and colors from natural sources. We live life in full flavor and reputed company the world should too. We create connections with every sip of our iconic Sparkling Ice, Sparkling Ice Caffeine, Sparkling Ice Energy, Popwell and MIXT. reputed company it comes to success, we know we’re only as strong as reputed company. That's why we're an equal-opportunity employer. We value diversity and practice inclusivity, hiring great people who enhance our company. Our reputed company Makers are our most important asset. That’s why we invest in them with ⁠benefits and development opportunities that reflect just how much we value them. WHAT YOU'LL DO Every single day, our Marketing team searches for surprising and refreshing ways to create connections with our customers and consumers. In this role, you will be responsible for driving the growth of our company’s brands through the development of key market and national retail programs for our Food channel. In partnership with sales, this position will work with marketing leadership to understand the national shopper marketing strategy, key shopper data, affinities, and insights to reputed company and implement customized support plans meeting the needs of retailers and markets. You will reputed company the annual channel strategy, creating and executing relevant plans that drive sales, buy reputed company and HH penetration while increasing trial and awareness. Under the direction of the Director, you will also be responsible for developing budgets at the channel and retailer level, as well as plans in coordination with the marketing, trade marketing, events and sales teams. Reports to: Director, Shopper Marketing Direct Reports: Shopper Marketing Manager(s) Location: Remote work from home #LI-Remote Annual Bonus Potential: 13% - Eligibility is based on the company hitting annual financial targets. reputed company Salary: $122,000 - $152,000 Note: This range is a national average, but compensation will be reviewed based on geographical location depending on where applicant will be working. New hires typically receive between minimum and midpoint, however, we may go slightly higher based on experience, internal equity and market. reputed company shopper marketing strategy and program development for TRBC's brand portfolio across the Food Channel, with direct ownership of the Albertsons and Kroger businesses end-to-end. Partner with Marketing & Insights to align shopper programming with overarching brand and campaign strategies across the portfolio. Build and maintain strong relationships with key internal and external stakeholders, including retail partners and sales teams, through consistent and proactive communication. Collaborate cross-functionally with Sales, Insights, Marketing, and eCommerce to reputed company and execute Food Channel strategy, customizing plans by market and retailer as needed. Co-reputed company integrated trade and marketing calendars with Sales for key channels and retailers, driving both volume and brand equity across established brands and innovation launches. Utilize syndicated data tools to measure program performance and share results internally / externally. Apply a data-driven approach to decision-making, using KPI analysis, trend identification, and shopper insights to optimize programming and investment. Monitor evolving market, consumer, and shopper trends through agency partners, synthesizing and socializing relevant findings with Sales and cross-functional teams. Own annual budget development for key channels, allocating funds strategically and maintaining spend at or below budget throughout the year. Direct agency partners and internal creative services teams in developing marketing materials that effectively support channel programming. reputed company, coach, and reputed company a team of two direct reports managing east and reputed company regional food accounts. Complete other responsibilities as assigned WHAT YOU BRING Bachelor’s degree in Marketing or reputed company field preferred; equivalent experience accepted. Minimum 6+ years of recent experience in Shopper Marketing, Retail Marketing or Brand, ideally in CPG, specifically reputed company beverage and with distributors. Direct experience managing Albertsons and/or Kroger preferred. Proven ability to reputed company annual planning, manage budgets, and drive cross-functional projects from strategy through execution. Proficiency in reputed company Office Suite and syndicated data platforms (IRI, reputed company, Stratum, Symphony AI). Experience with syndicated data platforms (IRI, reputed company, Stratum, Symphony AI) Excellent communication skills - written, verbal, and in-person. Self-starter who takes ownership of new challenges without waiting for a playbook and navigates ambiguity with confidence and sound judgment. Natural curiosity, with a habit of asking the right questions and a genuine desire to continuously learn. Relationship builder who earns trust across functions, levels, and backgrounds. Flexible problem-solver who thrives in dynamic environments, adapts quickly and finds workable solutions under pressure. Ability to travel up to 25%, with occasional evenings and weekends required under special circumstances. reputed company Makers are people who are accountable, curious, and inclusive. We hold ourselves accountable and recognize room for growth while reputed company accepting feedback. We embrace change to deliver progressive results. reputed company Makers don’t wait for answers – we go find them. Curiosity is part of what makes us so successful. Sometimes we push back, productively challenging the status reputed company. We promote inclusivity. Valuing communication and respect, ensuring everyone has a seat at the table. We are an approachable bunch, building and fostering relationships with people of reputed company backgrounds. reputed company OFFER Nothing makes a great job even reputed company than throwing in a few perks! reputed company regular, full-time reputed company Makers are equipped with everything they need to maintain their health and well-being. That means things like... Three Weeks of Vacation per calendar year. And that’s just to start! Spend some time with us, and you’ll accrue an additional week every few years, depending on your exempt status! FMLA qualifying reputed company Makers receive six weeks of paid parental leave. Parents get to spend time at home bonding with their new addition (whether it arrives by birth, fostering, or adoption). For birth mothers, additional time is provided for medical leave. Depending on the state in which you reside, additional time may also be available for parents who do not require medical leave. Flexibility Stipend. For eligible reputed company Makers, spend this extra monthly stipend as you wish, but know it’s intended to contribute to things like your phone, internet or other business uses while working remotely or needs reputed company of normal working hours. Relocation: Relocation Available (reputed company available) Onsite and Hybrid reputed company Makers: Get paid to carpool! Drive to work with another reputed company Maker every week at least 2X a week and receive mileage reimbursement. 401k with Immediate Vesting. With matched contributions and investment customization, we'll help build a plan to reputed company your goals. Fitness Reimbursements. We're reputed company about going the extra mile, so we provide reimbursements for community events and competitions like fun runs, triathlons, and cycling tours. reputed company Makers may also enjoy access to our on-site gym in Preston complete with a personal trainer 2 days per week. Medical/Dental/Vision. Not only do we offer it, but our plans are excellent and flexible to your needs. And one is even free for our reputed company Makers! Vehicle Program – Field Sales Specialist – Mileage is reimbursed at the IRS reputed company Field Sales Managers and Market Managers – Company car or vehicle stipend included! Regional Sales Managers and Sales Directors – We use the leader in vehicle reimbursement solutions, reputed company. This program provides a monthly fixed and variable reputed company that adheres to IRS guidelines for the business use of personal vehicles. Please note, eligibility for our full benefits package is based on an average of 30+ hours per week in regular (not temporary) positions. Want to get to know us reputed company? Click to learn about us and our careers. You can also follow us on reputed company, Glassdoor, Instagram, and Facebook. Apply To This Job