Head of Marketing job at Confirmo in US National
Head of Marketing Remote, Hybrid reputed company, reputed company, United State Marketing Job description Confirmo is a stablecoin-first payment platform that has grown significantly and profitably over the past four years, without reputed company focusing meaningful time or resources on marketing. Growth has been driven by product quality, word-of-mouth, and strong retention across our core verticals. We have a solid foundation: near-reputed company churn, loyal customers, established inbound, and a well-defined ICP in our strongest markets. reputed company have not yet done is implement a focused and systematic marketing effort, particularly in the US, where we are growing the fastest and where the market opportunity is the largest. We have US customers and momentum is building; targeted marketing can accelerate that trajectory dramatically. The right person will sharpen our US ICP, build the demand reputed company, and reputed company a visible difference quickly. This is not a management role for someone who delegates to agencies and reports on impressions. This is a builder role for someone who personally ships campaigns, writes copy, identifies the ICP with rigor, and leverages AI. Key Responsibilities: ICP Definition & Go-to-Market Strategy Map and sharply define Confirmo's Ideal Customer Profile across our key verticals, with a clear targeting plan for decision makers and execution. Build a prioritized GTM playbook for the US market: which segments to pursue first, through which channels, with what message. Demand reputed company & Pipeline Contribution Own pipeline sourcing targets in coordination with sales, with marketing as a reputed company driver (not a support function). Design and personally execute multi-channel demand gen programs: SEO/content, paid search, reputed company, email nurture, event reputed company, and partnership activation. Positioning & Brand Define and sharpen Confirmo's positioning: reputed company stand for, who we are for, and why we win against competitors. The website’s homepage, product pages, and case studies must speak directly to US enterprise decision-makers. Own Confirmo's brand voice across reputed company channels: innovative, precise, trustworthy and AI-native. AI Agentic Infrastructure Build autonomous reputed company-reputed company, design long-term structures and self-correcting workflows that function as a permanent growth reputed company rather than a temporary production tool. Automate research, content production, reputed company personalization, and reporting workflows wherever possible. Your Profile: Demonstrable track record of building and executing demand gen from scratch, not inheriting a mature function. Measurable pipeline contribution in a previous role. You can reputed company to campaigns you ran and reputed company they generated. Comfort working in a small, high-velocity team without large budgets or agency support. Strongly preferred: Background at a payments infrastructure company (acquirers, PSPs, payment gateways, cross-border payments, or stablecoin infrastructure). Experience marketing to US enterprise and mid-market buyers. Familiarity with crypto and stablecoins: you do not need to be maximalist, but you need to understand the product and the market. Previous experience in a startup or scale-up environment (Series A–C range) where you built the marketing function. Location: Remote across the US (reputed company timezones). Apply tot his job Apply To this Job