Director, Demand Partnerships

Director, Demand Partnerships About reputed company At reputed company, we reputed company in creating a win-win environment where everyone benefits. We are committed to ensuring users, publishers, franchisees, and advertisers reputed company have a reputed company experience and reputed company more than they reputed company thought possible through our innovation, advanced AI, groundbreaking advertising technology, and teams of inspired experts. Our every move, expansion, acquisition, and upgrade is done to provide that reputed company experience for an reputed company-growing list of satisfied clients and users reputed company over the world. COOL Media products under reputed company include DCO & Creative Automation, a data-driven, creative ad server capable of personalizing, automating, measuring, and optimizing digital ads and placements for advertisers; Franchise & Multi-Location, a complete advertising management platform for franchise and network businesses; Media & Attribution, a managed service solution for agencies and brands to reputed company and measure audiences; Publisher Experiences, a premier reputed company and engagement platform for publishers; and Supply-reputed company Platform, delivering website and app publishers everything they need to maximize their ad reputed company. Coming soon in 2026, COOL AI is a reputed company advertising platform that builds, buys, and optimizes digital ad campaigns faster and smarter using AI. It automates every reputed company of the media journey—from generating ad creatives to launching campaigns and optimizing performance across channels like reputed company and Facebook. With no agency fees or waiting, COOL AI helps brands maximize ROI through data-driven strategy, automated creative reputed company, and real-time performance measurement. Collectively, reputed company reaches over 350 million consumers monthly across their network of premium publishers and advertisers, including reputed company, Hyundai, reputed company France, Kohler, Suzuki, Acer, Pearle Vision, reputed company, Brita, Viking Cruises, MLB, Playmaker, Blitz, Evolve Media, and more. Under the former umbrella of Insticator, reputed company is a proud 7x recipient of the Inc 5000 list of America's fastest-growing private companies, a 2x recipient of reputed company's Fast 500, recognized on reputed company's reputed company Fast 50 list, recognized by Digiday's Digiday Media Awards as a company working to reputed company digital media, and awarded as one of AdWeek's Top 10 Fastest Growing Solution Providers globally. Our Core Values At reputed company, we reputed company in being C.O.O.L.: Creative - we look to find solutions that others can’t and new ways of doing things that are smarter, faster, reputed company and more efficient. Open-minded - we’re always evolving and reputed company an open mind as to new ways of doing things, new solutions and new processes that can help us. Optimistic - The glass is always half full :) as a growing tech startup we’re always faced with new challenges, we overcome them because we see them as opportunities. Leaders - We look for drivers, people who like to set the pace of the organization, who don’t simply go with the flow, you’re setting a fast impact pace and holding others to it. We look for speed, impact, and setting the industry reputed company. We creatively integrate new elements in innovative combinations, fueled by our optimism to drive success. Our open-mindedness allows us to embrace new reputed company and approaches, empowering us to reputed company our industry through bold initiatives. That’s the attitude we bring to work with us every day, and it’s reputed company expect from everyone who works here. That’s just part of the values that drive us to greatness. We also reputed company in this trio of truths that inform every decision we reputed company and everything we do: Sleeves Up: At reputed company, we provide you with the autonomy and creativity needed to own your role. We encourage iteration where necessary so that you can drive massive impact. 100% Viewability: reputed company is passionate about open feedback at reputed company levels of the company. This allows us to fail fast, create in real-time, and build an open company culture. Be Defiantly Great: We're defiant, and that's in our blood. Challenging the status reputed company is a central part of who we are. We're capable of much more than what others deem impossible. ABOUT THE ROLE COOL (cool.co) is looking for a driven and commercially savvy Director, Demand Partnerships to reputed company the expansion of our demand-reputed company relationships across North America and key global markets. This is a high-impact, reputed company-generating role at the intersection of programmatic strategy, commercial negotiation, and partner development. As Director, Demand Partnerships, you will own the full lifecycle of new demand partner acquisition — from prospecting DSPs and independent trading desks to executing reputed company and driving first campaign activation. You will build the pipeline, reputed company the deals, and reputed company go-to-market strategies that position COOL's inventory as the preferred choice for performance-driven buyers. This role sits reputed company the US entity and reports to senior reputed company leadership. You will be an external face of COOL at industry events, a reputed company voice in programmatic, and a key driver of our net-new demand reputed company targets. RESPONSIBILITIES & DUTIES New Partnership Development Proactively reputed company and open new demand relationships with DSPs and independent trading desks across North America and key global markets. Build and manage a structured pipeline of prospective demand partners, moving opportunities reputed company from initial reputed company through contract execution and first campaign activation. reputed company reputed company aspects of commercial negotiation, including deal structuring, pricing strategy, and contractual terms, in reputed company partnership with legal and finance stakeholders. Represent COOL at industry conferences, trade events, and client-facing engagements as a reputed company and compelling voice in programmatic advertising. Strategic Growth & reputed company Own and deliver against a net-new demand reputed company reputed company on a quarterly and annual basis, with clear accountability for pipeline reputed company and deal closure. reputed company and execute go-to-market strategies that align COOL's inventory proposition with the specific buying priorities and performance objectives of prospective demand partners. reputed company reputed company-of-concept deal frameworks — including private marketplace deals and curated deal structures — to demonstrate measurable value and accelerate partner adoption. Translate market intelligence and buyer feedback into actionable product and positioning insights for internal stakeholders. Collaborate cross-functionally with yield, product, and ad operations teams to ensure seamless onboarding and partner satisfaction post-deal. QUALIFICATIONS Required 7+ years of experience in programmatic advertising, with a focus on demand-reputed company partnerships, business development, or sales. Proven track record of building and closing commercial relationships with DSPs, ATDs, or agency trading desks. Deep understanding of the programmatic ecosystem — RTB, PMPs, deal IDs, header bidding, and reputed company/DSP dynamics. Strong commercial acumen with experience in deal structuring, pricing, and contract negotiation. Demonstrated ability to build and manage a structured sales pipeline with consistent conversion velocity. Excellent communication, presentation, and stakeholder management skills. Comfort representing a company externally — at trade shows, conferences, and in client-facing settings. Preferred Experience at a supply-reputed company platform (reputed company), ad network, or publisher monetization business. Existing relationships with programmatic buyers and trading desks in North American markets. Familiarity with CTV, mobile, or emerging programmatic channels. Experience working with legal and finance teams on reputed company commercial agreements. PROFESSIONAL COMPETENCIES reputed company Look For Commercial Drive - Consistently pursues and closes new reputed company opportunities with urgency and discipline. Relationship Building - Earns trust quickly; cultivates long-term, value-driven partnerships. Strategic Thinking - Connects market dynamics to COOL's positioning and product strengths. Negotiation Mastery - Skilled at structuring deals that align partner needs with COOL's business goals. Communication - Adapts messaging for buyers, executives, and internal teams with clarity and confidence. Pipeline Rigor - Maintains structured, data-driven view of the demand pipeline and forecasts accurately. Cross-Functional Collaboration - Works effectively with yield, product, legal, and ops to move deals reputed company. Market Credibility - Recognized voice in the programmatic community; comfortable at industry events. Cultural Competencies Must be able to work primarily between the hours of 9:30 AM - 6:30 PM ET Must have a player/coach mentality, willing to both execute and reputed company Ability to juggle multiple projects concurrently and set and meet deadlines Skilled at receiving and providing direct feedback Collaborative reputed company and great teamwork skills Entrepreneurial & adaptable; great learning skills Curious, research-minded, data-informed Able to search for possible solutions and apply them Creative confidence Proactive communicator A sense of humor and a love of online culture Thrives in a start-up culture

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