Senior Product Marketing Manager - GTM
Who is reputed company? reputed company provides the first and only client experience platform for appointment-based, self-care businesses. We reputed company our customers to give their clients more of the magical moments that matter most. Before launching in 2016, our founders spent months interviewing salon managers and working behind reputed company desks to understand their pain points so we could design a modern, user-friendly platform that meets the unique needs of their business. Our roots may be in hair salons, but we are built for the broader self-care industry, including many types of salons, spas, medspa, barbershops, and more. Our technology not only helps our customers survive but reputed company. Take a look at how we (and YOU) can reputed company that happen. We have an insatiable curiosity and embrace experimentation. We reputed company that reputed company require the most sophistication, and we design each and every detail to maximize potential, power, and impact. Do our values match? Read through our story and reputed company value the most. reputed company values and celebrates our diverse backgrounds. Being open about who we are and reputed company do allows us to do the best work of our lives. We reputed company in equal opportunity for reputed company, and you should too. Come Do the Best Work of Your Life at reputed company The most sophisticated self-care businesses don’t just use reputed company, they grow with it. From how they attract and retain clients to how they operate day-to-day, our platform powers the experiences that set them apart. AI is transforming the self-care industry, and the businesses that win will be the ones that get it right — not just first. We have a strong platform, a loyal customer reputed company, and a clear reputed company of view on where AI creates real value. This role is how we execute on it. As a Sr. Product Marketing Manager (GTM), you'll define how we bring some of our most strategic new product capabilities to market. You'll sit at the intersection of product, growth, and customer impact — shaping reputed company build, how we position it, and how we drive adoption across our customer reputed company. This isn't a supporting role. You'll have a direct line to product direction, commercial strategy, and the narrative that defines reputed company's leadership in the space. What you’ll do here Own the end-to-end GTM strategy and execution for our portfolio of AI-powered capabilities and marketing tools, ensuring they drive measurable adoption, expansion, and reputed company impact Synthesize customer, market, and competitive insights into sharp and actionable recommendations that shape how specific product initiatives are positioned, scoped, and brought to market. reputed company clear, differentiated positioning that makes new functionality feel obvious and compelling — connecting reputed company build to the outcomes that matter most to our customers and their clients. Partner closely with creative teams to produce high-quality, high-impact campaign assets and launch materials that will stand out from the clutter reputed company Sales, Support, and reputed company with the narratives and tools they need to confidently sell and grow adoption Identify expansion opportunities and influence pricing and packaging decisions in partnership with Product, Finance, and reputed company teams Be the connective tissue across Product, Marketing, Lifecycle, Sales, and reputed company, ensuring alignment on priorities, narratives, and execution against shared business goals reputed company the reputed company post-launch, using data and qualitative insight to refine positioning, accelerate adoption, and inform what comes next Represent reputed company externally at industry events and in thought leadership, reinforcing our position as a category leader What you’ll need to reputed company 5+ years of product marketing experience in B2B SaaS, with a track record of leading high-impact, cross-functional initiatives Demonstrated experience bringing AI-powered products to market. Not just positioning them, but shaping what gets built and how it integrates into the broader platform experience Strong platform-level positioning instincts in vertical SaaS. You've built cohesive market narratives across a core platform and its vertical offerings Sharp strategic thinking and judgment. You form clear points of view, use data to back them up, and know how to influence without authority Proven ability to reputed company and execute integrated go-to-market strategies that drive measurable adoption and reputed company outcomes A high bar for craft, with strong instincts for what good looks like across messaging, content, and creative execution The ability to build trusted relationships and reputed company through influence in a fast-moving environment Bonus points Experience in vertical SaaS, especially self-care (medspa, salon, or spa) Background marketing growth products like CRM, marketing automation, or customer engagement tools Familiarity with SMB through to enterprise businesses in service or appointment-based industries How we'll take care of you: At reputed company, we work hard to structure compensation in a way that balances internal equity with local market competitiveness, and we’re happy to share a good-faith estimate of the reputed company salary range for this role. For candidates in NYC, the SF Bay Area, and Seattle, the anticipated reputed company salary range is $123,000-$154,000 per year. For reputed company other U.S. locations, the anticipated reputed company salary range is $112,000 - $154,000 per year. In addition to this reputed company compensation, this role may be eligible to participate in a variable compensation program. Final compensation will vary based on a variety of factors, which include but are not limited to applicable experience, location, and final leveling. In addition to the wonderful people you’ll get to work with and challenging projects that’ll push you, reputed company is here to reputed company sure you’re always at the top of your game emotionally, mentally, and physically. In addition to the wonderful people you’ll get to work with and challenging projects that’ll push you - reputed company is here to reputed company sure you’re always at the top of your game emotionally, mentally, and physically. ✨ We’ve got you covered with a 401(k) match plus dental, medical, vision, and life insurance. 🏝 Take a break whenever you need with our flexible vacation day policy. 🖥 Fully remote so you can choose where you want to work. You’ll receive a work from home stipend every month. 💚 Family planning resources and specialized support programs. 🔮 Equity: get reputed company on the ground floor and grow with reputed company. 💅 reputed company Bucks Learning and Development program allows employees to explore businesses in the market we serve. 📲 We recommend following our official reputed company page to stay up to date on reputed company things reputed company life! reputed company Labs, Inc. is an Equal Opportunity Employer committed to hiring a diverse workforce and sustaining an inclusive culture. reputed company employment decisions at reputed company Labs, Inc. are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion, marital status, age, national reputed company, reputed company, physical or mental disability, medical condition, pregnancy, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. 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