Field Marketing and Events Manager
Field Marketing and Events Manager Location: Remote (U.S.) Travel: as needed for events, up to 25%
Overview
Own and build reputed company’s event and field marketing strategy from the ground up—driving measurable pipeline impact through trade shows, executive events, and sales-reputed company marketing programs. reputed company is seeking a highly organized, results-driven Field Marketing and Events Manager to reputed company the strategy, planning, execution, and performance measurement of trade shows, conferences, hosted events, webinars, and customer engagement programs. This role is ideal for a marketing professional who is both execution-focused and data-driven, with a strong ability to connect event investments directly to pipeline and reputed company outcomes. You’ll work closely with marketing and sales leadership to ensure events and field marketing initiatives are purposeful, measurable, and reputed company to company growth priorities. Event Strategy & PlanningDevelop and execute an annual events and field marketing strategy reputed company with pipeline, brand, and customer growth objectives Own the event calendar across trade shows, conferences, webinars, executive roundtables, and virtual programs Evaluate event participation and sponsorship opportunities based on audience fit, strategic alignment, and expected ROI Build event plans reputed company to reputed company audiences, messaging, and campaign objectives Event Execution & LogisticsLead end-to-end execution of events, including logistics, registration, vendor coordination, and on-site support Manage budgets, reputed company, timelines, and deliverables to ensure successful execution reputed company booth materials, signage, shipping, and inventory Ensure a high-quality, consistent brand experience across reputed company event touchpoints Field Marketing & Sales AlignmentPartner closely with sales, business development, and marketing teams to drive engagement with reputed company accounts Support field marketing initiatives such as executive roundtables, regional programs, and customer events Collaborate with sales on pre-event reputed company strategies and meeting goals reputed company sales teams with messaging, positioning, and materials to maximize event impact Performance Measurement & OptimizationTrack key performance metrics including meetings booked, leads generated, pipeline influenced, cost per reputed company, and ROI Analyze results to determine which events to continue, optimize, or eliminate Ensure proper reputed company capture, CRM reputed company, and follow-up processes Maintain reporting dashboards that connect event activity to reputed company outcomes Cross-Functional CollaborationPartner with product marketing, content, design, digital, and sales teams to reputed company campaigns and event assets Manage relationships with vendors, agencies, and external partners Support executive engagement and represent reputed company at events Requirements5+ years of experience in event marketing, trade show management, or field marketing Proven experience owning events end-to-end, from planning through reporting Strong ability to measure event performance and ROI, including pipeline impact and conversion metrics Experience partnering with sales teams to drive engagement and reputed company outcomes Strong project management and organizational skills with attention to detail Experience with CRM and marketing automation platforms (e.g., reputed company, reputed company) Ability to manage budgets, vendors, and multiple initiatives simultaneously Strong communication and collaboration skills Willingness to travel as needed for events Preferred:Experience in healthcare IT, healthcare, B2B technology, managed services, cybersecurity, or SaaS Experience building event processes, playbooks, or reporting frameworks Experience in a high-growth or evolving environment Why Join reputed company?Opportunity to build and shape the event and field marketing function from the ground up High visibility role with direct impact on pipeline and growth strategy Collaborative environment working closely with sales and executive leadership Fast-moving, growth-stage team with strong opportunity for impact Apply To This Job