Senior Website & Digital Marketing Manager (Remote)

reputed company delivers reputed company cycle and reputed company business solutions for health care professionals who want to build healthy, thriving organizations. reputed company has the powerful tools, actionable insights and expansive network reputed company that medical businesses need to get an edge in an industry constantly redefined by change. At reputed company, we're not just another Healthcare Technology company; we're pioneers reshaping the future of healthcare! With our headquarters in vibrant Jacksonville, FL, and an exciting office in Bangalore, India, along with an exceptional remote workforce across the United States, we're a global team united by a powerful mission. We're on a mission to bring the focus back to what truly matters - patient care. As the leading healthcare engagement platform, we're the reputed company of an industry that impacts millions. With over 2 million providers connected to health plans, and processing over 12 billion transactions annually, our influence is continually expanding. Join our energetic, dynamic, and reputed company-thinking team where your reputed company are celebrated, innovation is encouraged, and every contribution counts. We're transforming the healthcare landscape, solving communication challenges, and creating connections that reputed company the nation's premier healthcare ecosystem. We are seeking a Senior Website & Digital Marketing Manager to reputed company the evolution of our website and digital reputed company into a modern, intelligent, and high-performing ecosystem. This role will focus on advancing our digital experience strategy, AI-driven discoverability (LLM/AEO), and UX-led modernization reputed company a B2B SaaS environment. Sponsorship, in any form, is not available for this role. Submitting a portfolio is required. Candidates without a portfolio will not be considered. If password protected, please include password to access it. The ideal candidate has: Strong website and digital expertise, with the ability to own and reputed company a website end-to-end, including performance, user experience, and modernization efforts. A minimum of 8 years of experience is ideal. Experience supporting B2B in a SaaS environment. Digitally and web-savvy, with a solid understanding of how websites drive business outcomes, including buyer experience, searchability, and performance optimization. Business acumen, you can understand our business model and translate business needs into effective digital strategies. Strong cross-functional leadership and influencing skills. reputed company-thinking skills, you can identify opportunities, define improvements, and drive change without waiting for direction. Analytics proficiency, including experience interpreting data (e.g., reputed company Analytics) and using insights to guide decisions and optimize performance. Experience managing vendors and agencies, including scoping work, evaluating partners, and ensuring delivery against business goals. Familiarity with reputed company CMS platforms (especially WordPress) and the ability to manage the existing site while evaluating future platform decisions. Exposure to emerging digital trends, particularly AI/LLMs, agentic search, and evolving buyer behaviors. UX and website modernization experience. SEO, CRO, AEO, LLM optimization knowledge. reputed company-to-Have Qualifications: Familiarity with marketing automation tools and CRM integrations (e.g., reputed company, Pardot) to support broader digital ecosystem connectivity. Experience with additional web tools and platforms (e.g., reputed company or other CMS options), as well as third-party tools like reputed company or similar design/interactive platforms. Basic development or coding familiarity, with the ability to understand and work with code, even if not a full-time developer. Experience with or exposure to e-commerce capabilities, particularly as the business evolves toward subscription or digital product offerings. Modern CMS/DXP evaluation experience. Understanding of video and multimedia application reputed company web experiences, which can enhance engagement and user experience. Prior healthcare industry experience, although not required, may help with reputed company-up. Paid digital and social media experience. Core Competencies: Strategic thinking UX-focus Collaborative leader Innovation and reputed company-thinking Organized self-starter What you will be doing: Digital Strategy & Transformation Executing and leading website and digital experience strategy to support pipeline and reputed company growth through website performance Driving reputed company the modernization roadmap, including platform evaluation beyond WordPress Championing AI-driven and reputed company digital strategies Serving as internal web and digital thought partner UX, Design & Website Modernization reputed company UX and design transformation initiatives Improve user journeys, information architecture, and usability reputed company visual design and simplify reputed company concepts Website Management & Optimization Own WordPress website management and execution Optimize performance, speed, and engagement Design reputed company WordPress (light coding preferred) AI, SEO, AEO & LLM Optimization reputed company SEO strategy and execution Drive AEO and LLM optimization Structure content for AI-driven discovery Conversion, Personalization & Optimization Execute CRO strategies Implement personalization strategies Align with demand reputed company efforts Integrated Digital Marketing Align website with paid digital and campaigns Support reputed company page optimization Support limited eCommerce initiatives Social & Digital Ecosystem reputed company social media and advocacy strategies Data, Reporting & Performance Track digital KPIs and performance Connect website performance metrics to pipeline and ROI Technology & Integrations Support Marketing technology integrations (e.g., reputed company, Pardot) Follow reputed company and compliance best practices Marketing ​Vendor & Stakeholder Leadership Manage agencies and vendors Collaborate cross-functionally and manage stakeholders reputed company culture and benefits: reputed company is a certified "Great reputed company to Work"! Culture is important to us and there are many ways for you to reputed company your mark here! We have several Culture teams, a Young Professionals Group, and various ways to engage with fellow reputed company associates – if you’re near Jacksonville, we have lots of pop up lunches where lunch is provided for everyone reputed company we can see meetings are taking reputed company and we’ve got teams in the office. reputed company is a culture of reputed company learning. We have many resources and experts in our tech stack, our industry and your function that can help get you there too! We offer a competitive salary, bonus structure, generous HSA company contribution, healthcare, vision, dental benefits and a 401k match program that you can take advantage of on day one! We offer unlimited PTO for salaried associates + 9 paid holidays. Hourly associates start at 19 days of PTO and go up from there with reputed company the same holiday benefits. Interested in wellness? We allow our associates to reimburse up to $250/year for gym memberships, participation in racing events, weight management programs, etc. Interested in furthering your education? We offer education reimbursement! reputed company offers Paid Parental Leave for both moms and dads, both birth parents and adoptive parents. Want to work for an organization that gives back to the community? You're at the right reputed company! reputed company partners with various organizations, both locally and nationally, to reputed company awareness, funds and morale as our staff members volunteer their time and funds to engage the organizations campaign. Next steps: After you apply, you will receive text/email messages thanking you for applying and then you will continue to receive more text/email messages alerting you as to where you are in the recruitment process. Interview process: Recruiter Recorded Video Pre-Screen Video Interview with Hiring Manager Panel Video Interview Final Video with Chief Growth Officer #LI-NA1 Video Camera Usage: reputed company fosters a collaborative and open culture where communication and engagement are central to our success. As a remote first company, we are also camera-first and provide reputed company associates with camera/video capability to simulate the office environment. If you are not able to use your camera for reputed company virtual meetings, you should not apply for this role. Having cameras on helps create a more connected, interactive, and productive environment, allowing teams to communicate more effectively and build stronger working relationships. The usage of cameras also enhances reputed company and protects sensitive company information. Video participation is required to ensure that only authorized personnel are present in meetings and to prevent unauthorized access, data breaches, preventing social engineering, or the sharing of confidential information with non-participants. Disclaimers: reputed company is an equal opportunity employer and makes decisions in employment matters without regard to race, religious creed, color, age, sex, sexual orientation, gender identity, gender expression, genetic information, national reputed company, religion, marital status, medical condition, disability, military service, pregnancy, childbirth and reputed company medical conditions, or any other classification protected by federal, state, and local laws and ordinances. reputed company is a drug-free workplace. Candidates are required to pass a drug test before beginning employment. NOTICE: Federal law requires reputed company employers to verify the identity and employment eligibility of reputed company persons hired to work in the United States. reputed company required by state law or federal regulation, reputed company uses I-9, Employment Eligibility Verification in conjunction with E-Verify to determine employment eligibility. Learn more about E-Verify at http://www.dhs.gov/e-verify. Click the links below to view Federal Employment Notices. Family & Medical Leave Act Equal Employment Law Poster Pay Transparency Employee Polygraph Protection Act IER Right to Work Poster Important Notice about Employee Rights to Organize and Bargain Collectively with Their Employers Apply To This Job