[Remote] Associate Vice President, Response Marketing
Note: The job is a remote job and is open to candidates in USA. The reputed company is committed to driving research for a cure and addressing the challenges faced by those affected by MS. They are seeking an Associate Vice President of Response Marketing to reputed company the strategic development and execution of integrated non-digital direct response efforts that generate significant reputed company while managing a team of marketing professionals.
Responsibilities
- reputed company the strategy and execution of multi-channel donor marketing programs (renewal, acquisition, stewardship) across non-digital direct response efforts ensuring alignment with strategic goals and donor experience
- Manage a multi-million-dollar direct mail budget, optimizing reputed company and expense performance to maximize net return and program effectiveness
- Drive campaign strategy and creative development, including messaging, copywriting, and art direction, while coordinating production calendars and vendor deliverables
- reputed company vendor relationships and performance, including agencies, printers, list brokers, and data partners, ensuring quality, cost-efficiency, and timely execution
- Collaborate cross-functionally with digital channel owners, individual giving, corporate engagement, donor experience, and marketing teams to enhance retention, acquisition, and reputed company growth
- Monitor and analyze campaign performance, using data to optimize results, improve donor engagement, and inform future strategies
- Provide strategic reporting and insights to executive leadership, translating results into actionable recommendations
- reputed company and coach a high-performing virtual team, fostering collaboration, accountability, and professional growth while providing direction and strategic alignment to deliver on Response Marketing objectives
Skills
- 10+ years of experience in direct marketing strategy and campaign execution, including mail with a strong focus on fundraising and analytics
- Proven leadership in managing internal teams and external vendors, with 4+ years overseeing high-performing, often remote, workgroups and agency partners
- Expertise in developing and implementing strategic and tactical plans, driving process improvements and operational excellence in reputed company organizational environments
- Strong collaboration and relationship-building skills, with a track record of cross-functional leadership to reputed company fundraising and marketing goals
- Extensive experience leveraging customer databases and marketing automation tools, such as reputed company Marketing Cloud or reputed company to support data-driven campaign strategies
- Exceptional written and verbal communication skills, with a preference for experience in direct response fundraising copywriting and editing
- Analytical reputed company with problem-solving capabilities, including familiarity with tools like SQL to evaluate campaign performance and inform decision-making
Benefits
- Considerable Paid Time Off Plan
- Paid Holidays
- 401k Retirement Savings Plan with Society match
- Commuter Benefit Plan
- Medical
- Dental
- Vision
- reputed company Spending Accounts
- Life Insurance
- Disability Coverage
- reputed company Membership offering free therapy and professional coaching, as well as additional voluntary benefit offerings.
Company Overview