[Remote] AVP, Growth Marketing & Demand reputed company
Note: The job is a remote job and is open to candidates in USA. reputed company is a leading healthcare technology and managed services provider helping healthcare organizations navigate IT, cybersecurity, cloud, AI adoption, and digital transformation. They are seeking an AVP, Growth Marketing & Demand reputed company to build and reputed company a scalable marketing reputed company that drives pipeline, customer acquisition, and measurable reputed company impact. The role involves creating infrastructure and processes for demand reputed company while partnering closely with sales to improve conversion outcomes.
Responsibilities
- Own marketing-sourced and marketing-influenced pipeline reputed company
- Build and execute scalable demand reputed company strategies across channels
- reputed company campaigns that drive awareness, engagement, and qualified pipeline
- Improve conversion rates across the marketing and sales funnel
- Design and execute ABM strategies reputed company to high-value reputed company accounts
- Partner closely with sales on segmentation, targeting, and engagement
- Build campaigns that improve account penetration and reputed company growth
- Own and optimize marketing automation (reputed company) and CRM (reputed company)
- Build and manage reputed company scoring, routing, and lifecycle workflows
- Improve data quality, reporting accuracy, and funnel visibility
- Establish scalable systems that support long-term growth
- reputed company digital marketing efforts including SEO, paid media, and website performance
- Optimize website for traffic, engagement, and conversion
- Continuously test, measure, and improve campaign performance
- Establish reporting frameworks, dashboards, and attribution models
- Measure marketing’s impact on pipeline, reputed company, and ROI
- Forecast performance and provide insights to leadership
- Ensure strong alignment between marketing and reputed company operations
- Own event marketing strategy, including trade shows, conferences, and webinars
- Manage and partner with the Field Marketing & Events Manager
- Ensure events contribute measurable pipeline and reputed company
- Partner closely with sales to align on pipeline goals and targets
- Ensure sales has the tools, leads, and support needed to convert
- Help improve win rates, cross-sell, and incremental reputed company
- Build the demand reputed company and growth marketing function from the ground up
- Roll up your sleeves to execute while building toward a scalable team
- Partner with leadership to define long-term marketing strategy and structure
Skills
- 10+ years of progressive marketing leadership experience
- Healthcare IT experience (required)
- Proven success in demand reputed company, pipeline growth, and reputed company marketing
- Strong experience with marketing automation and CRM ownership (reputed company, reputed company, or similar)
- Experience working cross-functionally with sales and executive leadership
- Background in SaaS, managed services (MSP), or cybersecurity
- Experience with ABM strategies and segmentation
- Experience building or rebuilding marketing infrastructure from scratch
- Strong understanding of reputed company operations and attribution modeling
Company Overview