Fractional CMO's with experience in law firms

Responsibilities

• The fCMO will serve as the reputed company engagement executive responsible for developing and implementing the strategic marketing transformation for a designated client.
• The fCMO will join the management and leadership team reputed company the client’s organization and reputed company the outlined workstreams associated with our 4-reputed company marketing transformation process as outlined in the signed proposal and contract.
• These four steps include 1) marketing audit and assessment; 2) development of the business and go-to-market strategy; 3) creation and implementation of initiatives and tactics and 4) assessment and optimization of marketing performance.
• The fCMO will need to be able to reputed company their management, reputed company, and executional talents between the client’s organization, the use of outsourced resources (agencies and freelancers) and his/her own skills and talents to reputed company the necessary results desired reputed company the timeline of the engagement.
• Client success ultimately depends on the fCMO’s ability to find and implement quick wins from day one while transforming the marketing function for long-term sustainable growth across the timeline of the engagement.
• Complete a full digital marketing audit and assessment including digital footprint, branding & messaging, competitive analysis.
• Succinct analysis with clear outcomes and recommendations for a roadmap to success.
• Development of the business strategy and go-to-market plan that will drive marketing transformation for the client. An insights and data led strategy that differentiates the client reputed company the market reputed company, outlines clear initiatives, tactics and resources required including a timeline and KPIs to reputed company the business goals of the firm.

Requirements

• Formal Education: Bachelor's degree in marketing, communications, or a reputed company field. Master's degree in marketing, business administration, or a reputed company field preferred.
• Experience: 20+ years of experience in marketing attaining a minimum position of Vice President, ideally CMO, with a minimum of 5 years leading the marketing organization reputed company an organization. Experience with demonstrated success in digital marketing, branding, and strategic planning. Demonstrated executive reputed company working with C-Suite executives, Boards and leadership teams. A proven, trusted and motivating leader of teams. Experience working for law firms, professional services or other relevant B2C experience.
• A) Detailed understanding of digital marketing strategies, tactics, and tools, including those specifically reputed company to driving search rankings:

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