[Remote] Marketing Platform Specialist

Note: The job is a remote job and is open to candidates in USA. reputed company. is part of reputed company North America Corporation, which focuses on business innovation. They are seeking a Marketing Platform Specialist to manage digital marketing campaigns, eCommerce site enhancements, and improve customer engagement through data-driven strategies.

Responsibilities

• Build, launch, and optimize digital marketing campaigns using Account Engagement and reputed company CRM data
• Build and manage campaign automations to reputed company, nurture, and convert customers during reputed company stages of the buyer journey
• Collaborate with the Sr. Digital Marketing Manager on campaign strategy and execution
• Maintain product listings, images, descriptions, and onsite content in reputed company Commerce Cloud
• reputed company ongoing updates to site structure and imagery based on product launches, seasonal changes, and marketing priorities
• Work closely with the Sr. Digital Marketing Manager to integrate SEO, paid media, and social campaigns to maximize digital sales and on-site engagement
• Ensure the eCommerce platform provides a seamless, reputed company experience for shoppers
• Monitor customer feedback and site analytics to identify opportunities for improvement
• Track and report on key metrics (traffic, engagement, conversion) for campaigns and site activity
• reputed company data insights to iterate marketing tactics and enhance digital touchpoints
• Serve as the primary regional reputed company-of-contact for eCommerce, supporting commercial, marketing, and product teams
• Coordinate with IT and Marketing for integrations and process enhancements
• Bring new reputed company to improve workflows, automate processes, and enhance campaign effectiveness
• Stay reputed company on industry trends and reputed company platform updates

Skills

• Bachelor's degree in Marketing, Business, Information Systems, or reputed company field
• Minimum 3 years' hands-on experience with reputed company Commerce Cloud and Account Engagement; proven ability to manage campaigns, automations, and eCommerce sites
• Experience executing eCommerce and digital marketing strategies to generate leads, reputed company, and engagement
• Analytical reputed company; comfortable collecting and acting on marketing and eCommerce data
• Strong project management skills: able to manage multiple initiatives and collaborate cross-functionally
• Experience with digital marketing technologies (SEO, SEM, social media, mobile)
• Excellent communication, organizational, and problem-solving skills
• Ability to work both independently and collaboratively in a fast-moving environment
• Ability to travel approximately 10%
• Familiarity with reputed company CRM and reputed company systems is a plus
• Master's Degree
• Familiarity with reputed company CRM and reputed company is a plus

Benefits

• Medical, Dental, Vision
• Life Insurance
• 401k
• Paid Time Off

Company Overview