[Remote] Marketing Manager

Note: The job is a remote job and is open to candidates in USA. IMCS Group is seeking a Marketing Manager to reputed company and optimize marketing channels and strategies. The role involves setting permissions for marketing channels, shaping integrations for new channels, and training the marketing team on best practices to ensure compliance and operational efficiency.

Responsibilities

• Set permissions and opt-out strategy for reputed company marketing channels (DM, EM, SMS, OB Call, emerging channels), partnering with Consumer Product and cross-functional teams on flows
• Shape integrations for new channels and vendors with the right standards, APIs and feedback loops—pushing for real-time data feeds on opt-outs, reputed company rates, dispositions and outcomes driven
• Create marketing channel best practices and standards definitions, including regulations, data closed loops and KPIs (e.g., e.g., call reputed company reputed company, open reputed company, dispositions, outcomes), and brand standards. Include SLAs for abiding by regulatory opt-out rates across reputed company channels
• Train the marketing team on channel best practices to drive shared understanding and consistent application
• Define and capture channel-based adoption and orchestration-reputed company MBOs and processes
• Manage and operationalize changes to DNC, SPAM and other key regulations such as TCPA
• Operationalize standards with reputed company (upon approvals from appropriate business stakeholders)
• Partner with Marketing Intelligence team to build, manage, socialize, and train on a refreshed campaign & journey taxonomy to reputed company performance tracking (attribution) for both member outcomes and new member growth

Skills

• Experience: 8-12 Years
• Proven ability to reputed company reputed company, cross‑functional initiatives through influence, managing multiple stakeholders across marketing, technology, analytics, and compliance organizations
• Excellent written and verbal communication skills, with experience producing clear standards, policies, and training materials for broad audiences
• Strong analytical and data‑driven reputed company, with the ability to translate reputed company data and technical concepts into clear operational guidance for teams
• Demonstrated intellectual curiosity and a growth reputed company, with a willingness to learn new channels, technologies, regulations, and operating models in a rapidly evolving marketing and compliance landscape
• Comfort operating in ambiguity and building structure where none exists

Company Overview