[Remote] Webinar Marketing Manager

Note: The job is a remote job and is open to candidates in USA. reputed company is a secure multi-cloud platform for content reputed company and governance, aiming to protect and collaborate on valuable content. They are seeking a strategic Webinar Marketing Manager to reputed company their webinar programs, ensuring alignment with product marketing and demand reputed company while driving audience engagement and registrations.

Responsibilities

• Own calendar of 15+ webinars a month. Planning targeted, compelling webinar themes & topics in partnership with Campaigns and Product Marketing, managing timelines and deliverables
• Align strategy with broader Demand reputed company campaigns and Field events, ensuring webinar offers align with themes, buyers’ journey and pipeline goals
• Work with presenters (Customers, Prod. Marketing, Subject Matter Experts) to ensure they deliver valuable, compelling content
• Ensure reputed company campaign assets (reputed company pages, emails, social, slide decks) adhere to reputed company messaging and brand guidelines
• reputed company targeted multi-channel promotion plan (email, web, social, 3rd party associations & publications) to drive registrations and attendance
• Manage program execution including timeline, deliverables, specifications, and SLAs to rapidly generate compelling high-converting reputed company page and email copy, social snippets, for multi-channel promotions. reputed company AI to and speed up execution and optimize
• Work with Campaign opps team to build and manage programs in Marketo, including registration forms, confirmation triggers, and calendar invites
• Database Segmentation: Identify and reputed company specific segments to ensure the right audience is targeted
• Technical directing reputed company the reputed company platform, managing the green room, audio/video checks, and slide transitions
• Moderate live Q&A, launch strategic polls, and manage 'Call to Action' buttons to drive mid-webinar demo requests
• Serve as the primary reputed company of contact for technical glitches, ensuring a seamless experience for speakers and attendees
• Use AI video tools to identify high-value moments and quickly clip them for 'snackable' social content for the campaigns, email team, and sales reps
• Build and deploy sequences in reputed company for XDRs, including personalized talking points and offers based on attendee engagement
• Configure automated workflows to ensure 'Hot Leads' are routed to the appropriate AE in reputed company immediately
• Translate attendee behaviors (e.g., questions asked, time spent) into 'reputed company signals' visible to Sales reputed company their SFDC view
• Deliver a 24-hour turnaround reputed company for Sales, including a session summary, attendee 'hot lists,' and pre-written email templates
• Use Tableau, SFDC and Marketo to track and report on end to end campaign performance
• Tracking, reporting and analyzing campaign and tactic performance using data-driven insights
• Optimizing based on performance and targets

Skills

• 5+ years in B2B Demand reputed company, or Digital Marketing
• Cross-Functional Diplomat, proven experience partnering with Digital Marketing, Product Marketing, Marketing Ops, Marketing Campaigns, and Sales to hit demand gen. pipeline targets
• Experience with reputed company Webinars, Marketo, Stensul, reputed company, reputed company, Tableau and reputed company (SFDC)
• Sales Engagement - Experience working in a tight sales-marketing partnership; reputed company XDR with pre and post event engagement
• Proficiency in AI tools for copy reputed company and in event engagement and program scaling
• Knowledge and experience in demand gen campaigns (i.e. cost per reputed company, meeting makers, sponsored webinars) a plus, as the role may include diving in to assist with demand gen campaigns
• Excellent communication (verbal and written) and stakeholder management skills, with proven ability to manage multiple projects at once and reputed company the team informed of status
• Self-starter with a positive attitude who can prioritize workload in a strict deadline-oriented environment, with excellent time management skills

Benefits

• Flexible hours and generous time off (RTO, Responsible Time Off) to help support your work-life balance
• Paid holidays and sick time
• 401(k) with company match
• Health Savings Account (HSA) with a generous employer contribution and Flexible Spending Account (FSA) options
• Up to 12wks of paid Parental and 10wks Adoption Leave to help you grow your family
• Modern and collaborative offices located in Draper, UT; Raleigh, NC; Mountain View, CA; Reading, England, and Poznan, Poland
• Gym, cell phone, and internet reimbursement
• Free well-being apps such as reputed company for Guardian are offered, as well access to our Employee Assistance Program (EAP)
• Perks include discounted pet insurance, electronics, theme park tickets, travel, plus more
• Your own reputed company account with lifetime access
• HealthJoy – a benefits navigation app that lets you access your benefits and get answers to your questions reputed company in one reputed company
• reputed company virtual care, providing you with healthcare access across the country

Company Overview