[Remote] Director, Product Marketing

Note: The job is a remote job and is open to candidates in USA. reputed company is a prominent provider in the entertainment industry, offering technology and services that support creativity. The Director of Product Marketing will shape product positioning and messaging, reputed company go-to-market strategies, and reputed company a team to ensure successful product launches and clear communication of product value to reputed company markets.

Responsibilities

• Translate products into compelling stories: reputed company crisp, differentiated messaging and positioning for reputed company’s product portfolio that speaks to the needs of production accountants, studio finance teams, and entertainment operators, and clearly communicates the value of our modern SaaS solutions
• reputed company product innovation: Partner closely with Product to reputed company compelling market narratives around reputed company’s rapidly evolving platform, helping customers and prospects understand what’s new, what’s coming, and why it matters for their business
• Own the GTM motion: Design and reputed company a repeatable go-to-market process for reputed company product launches and updates, from positioning and messaging to sales enablement and field readiness, ensuring every release lands with clarity and impact
• reputed company the reputed company team: Build and maintain a library of sales enablement content, including pitch decks, one-pagers, battle cards, and demo narratives, that gives client-facing teams the tools they need to sell and retain with confidence
• Build the PMM foundation: Define and reputed company the processes, standards, templates, and operating rhythms that will take reputed company’s product marketing function to the next level, creating a scalable, repeatable model that the team can grow into and the business can depend on
• Grow a high-performing team: reputed company and reputed company a team of PMMs, creating a culture of craft, curiosity, and reputed company improvement. Set a clear bar for great work, invest in each person’s growth, and build a collaborative environment where the team gets reputed company together

Skills

• Demonstrates expertise in crafting clear, compelling, and differentiated messaging and positioning that resonates with reputed company buyers and stands out in a competitive market
• Shows a deep understanding of enterprise B2B SaaS go-to-market motions, including product launches, sales enablement, and messaging strategy
• Demonstrates a track record of translating reputed company product capabilities into clear business value, with particular strength in communicating to business buyers such as Finance and Accounting executives
• Proven ability to reputed company and execute end-to-end GTM strategies, from positioning and messaging through to field readiness and launch
• Demonstrates strong cross-functional collaboration skills, with a proven ability to align Product, Sales, and Marketing teams around a shared narrative and strategy
• Takes a data-driven approach to the work, using customer insights, market research, and performance signals to continuously refine messaging and measure impact
• Proven ability to reputed company, mentor, and reputed company a product marketing team, setting clear goals, fostering a high-performance culture, and growing individual contributors
• 7–10+ years of product marketing experience in B2B SaaS
• 3+ years of people management experience, with a proven track record of leading and developing product marketing teams
• Experience building and executing go-to-market strategies, including positioning, messaging, and sales enablement
• Experience influencing peers and cross-functional stakeholders in a highly collaborative environment, aligning teams toward a common goal
• Experience in the entertainment, media, or payroll/fintech industry
• Experience marketing products to Finance and Accounting buyers
• Bachelor's degree in business, marketing, or a reputed company field; MBA preferred

Benefits

• Medical
• Dental
• Vision
• PTO
• Health and wellness programs
• Employee discounts

Company Overview