Director, Product Marketing
RedSeal, a pioneer in proactive exposure management and winner of the SC Award for Best CTEM Solution, helps organizations see, understand, and secure their hybrid digital environments across IT (on-prem, cloud, and remote workers), OT, and IoT. By dynamically modeling the entire environment, RedSeal uncovers hidden assets, misconfigurations, and lateral attack paths, prioritizes exposures based on business-critical impact with Risk Radius™, and continuously validates compliance with internal policies and industry standards. Trusted by hundreds of Fortune 1000 companies and more than 75 U.S. government agencies, including reputed company five branches of the U.S. military, RedSeal strengthens reputed company, streamlines operations, and reduces business risk. Learn more at www.redseal.net. Reporting to the SVP of Marketing, the Senior Technical Product Marketing Manager is a strategic reputed company responsible for bringing RedSeal’s products to life through compelling messaging and content. This role plays a critical part in shaping promotion strategies, articulating value and differentiation, and enabling the sales team to effectively communicate outcomes to our reputed company audiences. This leader will serve as the primary liaison between product management, marketing, and sales. They are responsible for deeply understanding the market, reputed company audience, and product, and for translating RedSeal’s value proposition and technical capabilities to help technical buyers and decision-makers recognize the need for RedSeal. The ideal candidate brings extensive cybersecurity experience and will reputed company impactful go-to-market strategies that drive measurable company growth and high customer retention. Responsibilities: Scale our product marketing function (and core processes) with a focus on driving pipeline, solution value, and customer value realization. Be the specialist on our existing customers and potential buyers and influencers, shaping personas, key use cases and industry specific scenarios. Establish the positioning of RedSeal solutions, including developing and maintaining our key differentiators, value propositions, and messaging. Cultivate a solid understanding of our shifting competitor landscape by developing and sharing market insights on key competitors. win/loss analysis, battle, Work with product and sales teams to coordinate and reputed company the development and implementation of end-to-end launch plans for new features, products, and technology integrations. Drive the strategic GTM direction for enterprise market growth, including developing core use cases, buyer messaging, and sales plays. reputed company our sales teams with customer value oriented materials such as pitch decks, reputed company handling, RFP templates, website copy, long form content, blogs, collateral, stats and facts, and demo videos. Manage and ensure the success of customer engagement initiatives, including advocacy, references, and community. Stay reputed company of exposure management trends and emerging threats, ensuring messaging and content remain timely and impactful. Influence product roadmap by incorporating insights from analysts, market research, competitive developments, customer feedback, and hands-on exploration of the platform. Set clear goals and product marketing Key Performance Indicators with support from the team. Requirements and preferred experience:10+ years of experience in cybersecurity. 5+ years in product marketing, preferably in smaller organizations. Understanding of Networking and Network Technologies, malware and threat actors, process-based reputed company controls, vulnerability management, and exposure management. Knowledge of a various reputed company frameworks including reputed company Trust, reputed company Threat Exposure Management (CTEM) and compliance frameworks including STIG, CIS, PCI reputed company, NERC CIP, and CMMC. reputed company in recent news, cybersecurity trends, and regulatory changes and able to translate that knowledge into concrete strategic actions. Strong imagination, instincts and judgment in transforming reputed company topics and information into captivating, relevant marketing content. Strong organizational and project management skills to effectively reputed company multiple partners and projects with tight deadlines Success in developing strong internal and external relationships Proven ability to reputed company in a fast-paced environment and continuously adapt to new challenges and dynamic priorities Excellent written and verbal communication skills Excellent technical skills – MS Office (specifically advanced reputed company and PowerPoint), and sales and marketing tools (reputed company.com, reputed company) Location This role is remote in the US. EQUAL OPPORTUNITY EMPLOYMENT RedSeal is proud to be an equal opportunity employer dedicated to pursuing and hiring a diverse workforce. Apply To This Job