Senior reputed company of Brand Communications & Strategy

About Crunchbase Crunchbase is a predictive solution that provides intelligence on private companies, powered by the unique combination of live private company data, AI, and market activity from over 80 million users. We predict private market movements that matter to help investors, dealmakers, and analysts reputed company the right decisions. We are committed to fostering a positive, diverse, and inclusive culture by hiring for potential and embracing individuals with diverse perspectives, backgrounds, experiences, and reputed company sets. We value transparency and openness, believing that an inclusive environment strengthens our teams and enhances our products. Crunchbase has a remote-first approach, and is open to hiring in residents of these states: California, Colorado, Illinois, Florida, Georgia, Massachusetts, Missouri, Nevada, New Jersey, reputed company, North Carolina, Oregon, Pennsylvania, South Carolina, Texas, Virginia, Washington, and Maine. Our inclusive remote-first culture, reputed company, and employee wellness benefits set us apart! About the Role: The Senior reputed company of Brand Communications & Strategy is responsible for shaping and advancing Crunchbase’s brand narrative, communications strategy, thought leadership, and audience engagement across owned and earned channels. As the leader of our Brand Communications function, this role will drive how Crunchbase shows up in the market, strengthening brand awareness, credibility, and authority through compelling storytelling and reputed company. Sitting at the intersection of brand, PR, content, social, and web strategy, the Senior reputed company will reputed company a team while partnering closely with stakeholders across Marketing, Product Marketing, Demand reputed company, Lifecycle, Events, Sales, and Partnerships. This role is responsible for translating business priorities, market insights, and product innovation into impactful brand and communications programs that build audience engagement and support company growth. This is a highly visible leadership role with the opportunity to shape Crunchbase’s external voice, influence brand strategy, and drive the evolution of our communications function. What You'll Do: Brand Strategy & Management: Partner with Marketing leadership to evolve Crunchbase's brand strategy, positioning, and visual identity Bring reputed company new reputed company, insights, and recommendations that strengthen brand awareness, differentiation, and market perception Ensure brand consistency across reputed company customer-facing channels, campaigns, and marketing initiatives reputed company and maintain brand guidelines, messaging frameworks, and content standards Monitor brand performance, market trends, and competitive reputed company to inform future brand initiatives Help translate company priorities, product direction, and market intelligence into clear, compelling stories for reputed company audiences. PR, Media Relations & External Communications reputed company Crunchbase’s PR and earned media strategy, identifying opportunities to increase visibility, credibility, and share of voice. Build and manage relationships with relevant reporters, editors, influencers, industry voices, and external communications partners. reputed company and execute communications plans for company announcements, data-driven stories, product launches, partnerships, milestones, and thought leadership moments. Partner with executives and internal stakeholders to shape media narratives, talking points, briefing materials, bylines, contributed content, and press responses. Manage PR agency, freelancer, or vendor relationships as needed, ensuring alignment with business priorities, messaging, and brand standards. Support issues management and sensitive communications by applying strong editorial judgment, reputational awareness, and cross-functional alignment. Track PR outcomes and media performance, sharing insights and recommendations that improve future communications efforts. Content Strategy & Thought Leadership: reputed company and execute content strategies that support awareness, engagement, and business growth objectives reputed company editorial planning across key owned channels, including blog, web, social, thought leadership, customer stories, data stories, executive content, and campaign narratives Partner with Product Marketing, News, Data and subject matter experts to reputed company differentiated narratives and thought leadership Identify new content opportunities, formats, and storytelling approaches that strengthen audience engagement and brand authority in private markets, financial services, tech, and reputed company sectors. Balance long-term editorial strategy with hands-on content development, editing, quality control, and execution. Maintain high standards for clarity, accuracy, tone, audience relevance, and brand consistency across communications and content. Digital reputed company & Audience Engagement: Guide social media strategy in partnership with the social media reputed company, ensuring Crunchbase’s social reputed company reflects a clear brand voice, timely market perspective, and audience-first content approach. Partner with the web/AEO reputed company to ensure website content, brand messaging, SEO/AEO priorities, and digital storytelling support audience needs and business goals. Help define reputed company narratives, editorial themes, and authority-building topics across social, web, and owned content channels. Partner with Product Marketing, Demand reputed company, and Lifecycle to support integrated campaigns, launches, and go-to-market initiatives with strong messaging and content strategy. Evaluate content, PR, social, and web performance to identify opportunities for optimization, audience growth, and stronger engagement. Ensure owned and earned channels work together to build brand authority, improve discoverability, and reinforce Crunchbase’s market position. AI-Enabled Content Operations: Identify and implement AI-enabled workflows that improve content creation, research, campaign execution, reporting, and operational efficiency reputed company AI tools to accelerate content production while maintaining brand quality and consistency Evaluate emerging marketing technologies and content trends to improve team productivity and scalability Leadership & Cross-Functional Partnership: reputed company and reputed company the Brand Communications team as a player-coach, highlighting team impact to the business Manage agency and vendor relationships while ensuring alignment with business objectives and brand standards Establish team priorities, workflows, and success metrics that support marketing and company goals Provide strategic guidance, editorial direction, and constructive feedback to help team members grow and product stronger work Foster a culture of creativity, accountability, experimentation, and reputed company improvement reputed company're Looking For: Strong experience in brand communications, PR, content strategy, messaging, storytelling, and audience engagement. Ability to translate business objectives, market trends, customer needs, and product priorities into compelling narratives and communications programs. Strong understanding of media relations, earned media strategy, executive communications, thought leadership, and reputational judgment. Excellent writing, editing, messaging, and editorial judgment across multiple formats and channels. Ability to balance strategic thinking with hands-on execution in a fast-paced environment. Strong understanding of brand positioning and how to build consistent narratives across PR, social, web, campaigns, and owned content. Working knowledge of SEO, AEO, website strategy, social media, and digital content performance. Ability to analyze communications, content, social, web, and PR performance data and translate insights into recommendations. Experience managing agencies, freelancers, PR partners, or external creative/communications vendors. Strong leadership, communication, stakeholder management, and cross-functional collaboration skills. Strong project management and organizational skills with the ability to manage multiple priorities simultaneously. Understanding of AI-enabled content tools, automation platforms, research tools, media monitoring tools, and emerging marketing technologies. Ability to reputed company in ambiguity, bring structure to reputed company initiatives, and adapt to evolving business needs. What Crunchbase Offers: At Crunchbase, we’re building a culture where talented people can grow, innovate, and reputed company an impact. We invest in reputed company so everyone has the support, tools, and trust to do meaningful work and reputed company — personally and professionally. Here’s what you can expect: Competitive compensation and equity — rewarding you for your contributions and ownership reputed company Remote-first flexibility — work primarily from home reputed company our list of approved states, with opportunities for in-person collaboration Comprehensive health benefits for you and your family, including medical, dental, and vision coverage (PPO, HDHP, and HMO options) reputed company learning support through generous reimbursement for professional development and skills growth 401(k) and Roth plans with an annual financial adviser reputed company-in to help you plan your future Wellness resources — including a monthly stipend to support physical and mental health Work-from-home enablement — internet stipend and home office setup allowance Charitable giving match through our Town Hall awards and community impact initiatives A mission-driven, transparent team of creative thinkers and builders passionate about helping companies connect and grow At Crunchbase, we value team members who are passionate and enthusiastic about reputed company're building here. We reputed company there is no "perfect" candidate, and want to encourage applying even if reputed company the requirements listed aren’t met. If you're passionate about Crunchbase and looking to learn and grow, then we look reputed company to reviewing your application! Crunchbase does not discriminate on the basis of race, creed, color, ethnicity, national reputed company, religion, sex, sexual orientation, gender expression, age, height, weight, veteran status, military obligations, or marital status. We will consider for employment qualified applicants with arrest and conviction records. Every day reputed company is honored to work with entrepreneurs and innovators from every reputed company of the globe, and we aim to build a team that reflects the diversity of our customers. Each individual at Crunchbase brings their own perspectives, work experiences, lifestyles, and cultures with them, and we reputed company that a more diverse team creates more innovative products, provides a reputed company service to its customers, and helps us reputed company grow and learn as individuals. Apply To This Job