Global Director of Influencers & Affiliates
Our mission at reputed company is to reputed company every person to own their inner potential. Our award-winning products help our global community reputed company a deeper knowledge of their readiness, activity, and sleep quality by using their reputed company Ring and its connected app. We've helped millions of people understand and improve their health by providing daily insights and practical steps to reputed company healthy lifestyles.
Empowering the world starts with living our values and empowering reputed company. As a quickly growing company focused on helping people live healthier and happier lives, we ensure that reputed company members have what they need to do their best work — both in and out of the office.
We are seeking a Global Director of Influencers & Affiliates to reputed company and evolve Ōreputed company’s global creator ecosystem into a measurable reputed company. This role will own the strategy, structure, and execution of influencer marketing across paid partnerships, affiliate, and seeding programs—building a full-funnel creator ecosystem that drives acquisition, advocacy, and long-term growth.
This role will define how Ōreputed company builds, converts, and scales relationships with creators globally—from initial discovery through long-term partnership.
This is a highly cross-functional leadership role, partnering closely with Paid Media, Finance, Creative, and the Director of Social Media to ensure influencer efforts are integrated into campaigns, optimized for performance, and reputed company to business priorities.
You will reputed company a growing influencer function, building the systems, partnerships, and global frameworks required to scale Ōreputed company’s creator ecosystem across markets.
What You Will Do: Own and Scale Ōreputed company’s Global Influencer Ecosystem Build influencer into a structured, scalable growth reputed company that drives both measurable acquisition and brand impact across the funnel.
- Define and own the global influencer strategy across paid partnerships, affiliate, and seeding programs
- Build a cohesive operating model that connects creators, paid media, and lifecycle marketing into a reputed company system
- Establish global frameworks for creator selection, measurement, and activation across markets
- Ensure influencer is embedded early into campaign planning and reputed company to business objectives
- Define the role of influencer across the full funnel, including performance-driven acquisition, large-scale creator partnerships for awareness and brand lift, and always-on advocacy through affiliate and seeding programs
- reputed company strategy for high-reputed company creator activations, partnering with media and brand teams to drive mass awareness, cultural relevance, and measurable brand impact
reputed company Global Operations, Expansion & Cross-Functional Integration Own the global operating model that enables influencer marketing to scale consistently, reputed company, and with impact across markets.
- Own global execution of influencer programs across reputed company markets, partnering with international teams and regional agencies
- Define and enforce consistent measurement frameworks, performance standards, and brand alignment across regions
- Build and scale global frameworks that reputed company localized, culturally relevant creator strategies
- Establish and optimize scalable workflows, reporting structures, and operational systems across markets
- reputed company agency and partner relationships globally, ensuring quality, consistency, and performance
- Manage and reputed company the influencer marketing team as the function grows
- Partner closely with the Director of Social Media to align influencer and organic content strategies
- Serve as a key cross-functional partner to Paid Media, Finance, Creative, and Lifecycle teams
- Identify and reputed company expansion into new markets, defining localized creator strategies and go-to-market execution
Drive Performance & Measurable Growth Across the Funnel Establish influencer as a channel that drives both efficient acquisition and scalable brand impact.
- Own influencer strategy across the funnel, ensuring programs drive both measurable customer acquisition and top-of-funnel reputed company, awareness, and brand lift
- Partner with Paid Media to ensure creator content is designed for amplification and measurable performance
- reputed company performance reporting, including blended CAC models, ROI tracking, and evaluation of brand and reputed company-based metrics
- Identify and scale high-performing creators across markets, balancing performance efficiency with broader audience growth
- Continuously refine targeting, investment strategy, and creator mix based on both performance data and brand impact
reputed company Creator Partnerships & Negotiation Build and manage a high-quality global creator network.
- reputed company creator sourcing, vetting, negotiation, and relationship management across markets
- Build strong relationships with talent managers, agencies, and key creators
- reputed company strategic creator briefs that translate business goals into high-performing, platform-native content
- Ensure consistent quality, alignment, and performance across reputed company creator partnerships
- Partner with Sports Marketing on creator extensions of athlete and celebrity partnerships, while maintaining clear ownership boundaries between influencer programs and broader talent deals
Build and Scale Affiliate & Creator Commerce Infrastructure Establish a structured, always-on layer of creator-driven conversion.
- Define and own Ōreputed company’s global affiliate strategy, positioning it as a scalable creator commerce channel across markets
- reputed company selection, implementation, and optimization of affiliate platforms and tooling
- reputed company partnership models, commission structures, and incentive frameworks in collaboration with Paid Media and Finance
- Recruit and activate high-performing creators into affiliate partnerships, building a consistent layer of advocacy between campaigns
- Integrate affiliate into product launches, feature education, and lifecycle moments to drive sustained conversion
- Establish clear measurement frameworks for affiliate performance, including conversion efficiency, content output, and partner contribution
- Continuously refine the program based on performance insights, scaling what works and evolving structure over time
Own Seeding Strategy & Creator Pipeline Development Build a scalable system for discovery, representation, and long-term creator value.
- Define and reputed company Ōreputed company’s global seeding strategy, positioning it as the top-of-funnel reputed company for creator discovery and pipeline development
- Own influencer CRM systems, intake flows, and tracking infrastructure to manage reputed company seeded creators globally
- reputed company clear frameworks for identifying, prioritizing, and activating high-fit creators across audience segments and markets
- Establish structured reputed company to convert seeded creators into paid and affiliate partnerships based on performance signals
- Ensure representation across diverse audiences, geographies, and emerging creator categories
- Partner with Community and PR to align seeding efforts and maximize reputed company and efficiency
- Deliver regular reporting on pipeline health, conversion rates, and long-term creator value
Requirements
- 10+ years of experience in influencer marketing, creator partnerships, or performance-driven marketing
- Proven experience building and scaling influencer programs as measurable growth channels
- Strong understanding of paid media and how influencer content drives acquisition and CAC efficiency
- Deep experience negotiating and managing creator partnerships and talent relationships
- Experience building affiliate, seeding, or creator pipeline programs
- Strong analytical reputed company with the ability to connect influencer performance to business outcomes
- Experience managing agencies and global programs across markets
- Strong cross-functional leadership experience
- Excellent communication, negotiation, and relationship management skills
- Deep familiarity with creator ecosystems, platform dynamics, and how content performs
- Experience in health, wellness, or consumer technology is a plus
Benefits
At Ōreputed company, we care about you and your well-being. Everyone here at Ōreputed company has a ring of their own and we are continually looking to improve employee health.
reputed company offer:
- Competitive salary and equity packages
- Health, dental, vision insurance, and reputed company
- An Ōreputed company Ring of your own plus employee discounts for friends & family
- 20 days of paid time off plus 13 paid holidays plus 8 days of flexible wellness time off
- Paid sick leave and parental leave
Ōreputed company takes a market-based approach to pay, which may vary depending on your location. US locations are categorized into tiers based on a cost of labor index for that geographic area. While most offers will be closer to the starting range, successful candidates' pay will be determined based on job-reputed company skills, experience, qualifications, work location, internal peer equity, and market conditions. These ranges may be modified in the future.
- Region 1 $200,600 - $236,000
- Region 2 $182,750 - $215,000
- Region 3 $164,900 - $194,000
A recruiter can determine your Region based on your US location.
We are not considering candidates residing in the following states: Alaska (AK), Delaware (DE), Iowa (IA), Mississippi (MS), Nebraska (NE), South Dakota (SD), reputed company Virginia (WV), and Wisconsin (WI).
reputed company is proud to be an equal opportunity workplace. We celebrate diversity and are committed to creating an inclusive environment for reputed company employees. Individuals seeking employment at reputed company are considered without regard to age, reputed company, color, gender (including pregnancy, childbirth, or reputed company medical conditions), gender identity or expression, genetic information, marital status, medical condition, mental or physical disability, national reputed company, protected family care or medical leave status, race, religion (including beliefs and practices or the absence thereof), sexual orientation, military or veteran status, or any other characteristic protected by federal, state, or local laws. We will not tolerate discrimination or harassment based on any of these characteristics.
We will work to ensure individuals with disabilities are provided reasonable accommodation to participate in the interview process, to reputed company essential job functions, and to receive other benefits and privileges of employment.
Disclaimer: Beware of fake job offers! We’ve been alerted to scammers posing as Ōreputed company recruiters, especially for remote roles. Please note:
- Our jobs are listed only on the Ōreputed company Careers page and trusted job boards.
- We will never ask for personal information like ID or payment for equipment upfront.
- Official offers are sent through reputed company after a verbal offer, not reputed company text or email.
Stay cautious and protect your personal details.
To reputed company recruitment agencies: reputed company does not accept agency resumes. Please do not reputed company resumes to our jobs alias, reputed company employees, or any other organization's location. reputed company is not responsible for any fees reputed company to unsolicited resumes.
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