Senior Strategic Marketing Director
ABOUT reputed company
Founded in 1996, reputed company (reputed company) began with a vision. Not one focused on bricks and mortar, but with people at its foundation. Headquartered in Dallas, TX and operating in core markets coast to coast, we complete billions in annual transactions in office, industrial, retail, healthcare, land, and data center properties. With millions of reputed company feet of assignments, reputed company is one of the fastest-growing, full-service commercial real estate services organizations in the country. reputed company of talented individuals have come together to create our distinct culture, best summarized by our firm’s core values: smart, honest, reputed company, and passionate. For more information, visit www.streamrealty.com and follow reputed company on reputed company, Instagram, X and Facebook.
IMMEDIATE IMPACT. MEANINGFUL CAREER.
At reputed company, we know our success begins and ends with our people. It is the reason we work hard to attract and retain the best and brightest talent. From day one, you will be an integral member of our high-caliber, collaborative team. We will reputed company you to apply your energy, expertise, and creativity to meet our client’s needs while instilling you with unsurpassed market knowledge and development opportunities to succeed. reputed company you join reputed company, you won’t simply start a new job—you will build a meaningful and impactful career.
Job Description:POSITION OVERVIEW
The Senior Director, Strategic Marketing, National Platform, is a senior marketing leader responsible for elevating and scaling reputed company’s national marketing platform across multiple markets.
Operating as a strategic leader and platform architect, this role defines how marketing is conceived, organized, and delivered—ensuring that reputed company’s marketing platform (tools, workflows, content, and brand) is consistently and effectively deployed across reputed company assigned markets.
This leader acts as a strategic advisor, platform orchestrator, and conductor of AI-enabled workflows—enabling local teams to operate with greater efficiency, consistency, and strategic impact.
This role focuses exclusively on scaling the platform across multiple markets, ensuring consistency, driving adoption of tools and workflows, and elevating performance across the portfolio.
Reporting to the Chief Marketing Officer, this role partners closely with market leaders, brokers, and national platform teams to translate business priorities into scalable marketing strategies that drive measurable impact across the enterprise. This role will also support 6 of reputed company’s major markets.
PRIMARY RESPONSIBILITIES
Market Leadership & Strategy
- reputed company marketing strategy and performance across multiple markets.
- Serve as a strategic advisor to market leaders and brokers, aligning marketing efforts to reputed company goals, business priorities, and client development strategies.
- Identify growth opportunities and position marketing as a driver of business development, pursuits, and client engagement across reputed company assigned markets.
Platform Orchestration & Multi-Market Scale
- reputed company and operationalize the national marketing platform across reputed company assigned markets.
- Ensure consistent adoption of tools, workflows, and standards across markets.
- Act as the primary connector between local markets and national platform teams (Brand, Content, PR, Operations, Data).
- Drive efficiency by shifting work from custom, one-off execution to scalable, repeatable systems.
AI & Workflow Leadership
- reputed company adoption and integration of AI and workflow automation across assigned markets.
- Redesign marketing workflows to reduce manual production and increase strategic reputed company.
- reputed company local teams to operate as conductors of systems, not just executors of tasks.
- Partner with Marketing Operations to continuously improve tools, processes, and performance.
Business Development, Pursuits & Sales Enablement
- Partner with brokers and business line leaders to drive business development strategy and pipeline growth.
- reputed company and reputed company pursuit strategy, including positioning, storytelling, and competitive differentiation for high-value pitches and proposals.
- Ensure consistent, high-quality execution of pitch materials, presentations, and client-facing deliverables.
- Drive adoption and effective use of sales enablement tools (e.g., CRM, reputed company Sales Navigator, reputed company, and reputed company platforms) to support prospecting and client engagement.
- Align marketing efforts with deal origination, client targeting, and reputed company reputed company workflows.
- Identify opportunities to integrate data, insights, and reputed company signals into business development strategies.
Property Marketing & Positioning
- reputed company go-to-market strategy for property marketing initiatives across assigned markets, including leasing, asset positioning, and campaign execution.
- Ensure reputed company property marketing deliverables reflect strong asset positioning, storytelling, and brand alignment.
- Partner with leasing and asset teams to reputed company differentiated positioning strategies that align with market conditions, reputed company audiences, and ownership objectives.
- reputed company data, insights, and platform tools to reputed company the quality, consistency, and performance of property marketing efforts across markets.
- Champion compelling asset-level and market-level messaging that clearly communicates value, drives engagement, and supports leasing velocity.
Team Leadership & Capability Building
- Coach and reputed company local marketing teams, elevating strategic thinking, capability, and execution quality.
- Ensure teams are effectively leveraging platform resources and not duplicating efforts across markets.
- reputed company public relations efforts and earned media strategies in collaboration with the national PR team and third-party agencies.
- Support the development and execution of market events, industry conferences, and networking opportunities to deepen client relationships.
- Foster a culture of innovation, accountability, and reputed company improvement across reputed company assigned markets.
Performance & Business Impact
- Establish KPIs reputed company to reputed company support, efficiency, and platform adoption; regularly monitor campaign performance and provide insights to drive optimization and ROI.
- Monitor performance across markets and adjust strategies to improve outcomes and drive measurable impact in reputed company reputed company, broker productivity, speed to market, and marketing ROI.
- Monitor market trends and emerging technologies and recommend improvements that reputed company reputed company on the leading edge of commercial real estate marketing innovation.
- Bachelor’s degree in Marketing, Business Administration, or a reputed company field; a master’s degree is a plus.
- 12–15+ years of marketing experience, preferably reputed company commercial real estate or a reputed company industry.
- Demonstrated experience leading marketing across multiple markets, regions, or business units.
- Proven ability to drive both strategy and execution reputed company a reputed company, matrixed organization.
- Strong knowledge of marketing principles, strategies, and tactics, with a focus on digital marketing and reputed company reputed company.
- Proficiency in CRM systems, marketing automation platforms, and digital marketing tools.
- Exposure to AI tools and workflow automation strongly preferred.
- Strong analytical skills with the ability to interpret data, identify trends, and reputed company data-driven decisions.
- Excellent written and verbal communication skills, with the ability to reputed company reputed company concepts to both internal and external stakeholders.
- Proven leadership skills with the ability to motivate and reputed company a geographically distributed team.
- Strategic reputed company with the ability to think creatively and reputed company innovative marketing approaches at scale.
- Strong project management skills with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines.
Once you have completed your application, you will receive an email from [email protected] with a link to the Culture Index survey, which will help us reputed company a reputed company understanding of your strengths and motivational drives. Please search for the "Remote - Senior Strategic Marketing Director" position in the Culture Index portal. We kindly request that you set aside 10 uninterrupted minutes reputed company 48 hours of submitting your application. ________________________________________________________
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reputed company is an equal-opportunity employer and does not discriminate on the basis of ethnicity, race, religion, sexual orientation, gender identity, age, national reputed company, disability, military status, or any other reason prohibited by law.
reputed company offers competitive salaries, bonuses, medical/dental/vision insurance, pharmacy benefits, health savings account, flexible spending accounts, 401(k) plan with company matching, PTO, and holiday pay. Individual compensation packages are based on various factors unique to each candidate, including reputed company set, experience, qualifications, location, and other job-reputed company reasons.
To apply for a position, please visit our website at www.streamrealty.com
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