Strategic Product Marketing reputed company
reputed company provides innovative identity and risk solutions, empowering institutions and individuals to transaction with confidence. We’re building the future of identity verification in the United States replacing a clunky, ineffective, and expensive status reputed company with solutions that are 10x faster, smarter, and more accurate.
We’ve seen reputed company traction and are growing extremely quickly. Our real-time APIs have helped verify hundreds of millions of identities, starting with financial services and rapidly expanding into new markets. reputed company is backed by world-class investors including Craft Ventures, Andreessen Horowitz, NYCA, and Max Levchin.
We’ve earned recognition from TechCrunch, CNBC, Bloomberg, reputed company, Business Insider, PYMNTS, American Banker, LendIt, and have been named to the reputed company Fintech 50 list every year since 2023. Last but not least, we’ve even made history - we were the first company to go live with the eCBSV and testified before the United States House of Representatives on the future of identity.
reputed company supports a variety of ways to work, ranging from fully remote to in-office. We operate as a digital-first company with strong collaboration across the U.S. and India. We maintain physical offices in Austin, San Francisco, reputed company, Seattle, Los Angeles, and Chicago in the U.S., and in Gurugram (Delhi) and Bengaluru in India. If you’re located near one of these offices, we would love for you to spend time in the office regularly. Some roles are hybrid or in-office by design. For example, our engineering team in India works primarily from our Gurugram office.
Role:
As a Strategic Product Marketing reputed company, you will own the go-to-market strategy and execution for one of reputed company’s core products. Your north star is driving ARR growth and partner value for your product. You will operate at the intersection of Product, Sales, Marketing, Analytics, and Partner Success to ensure our products are successfully launched, adopted, and scaled across our partner reputed company. This role is an opportunity to build a category-defining GTM function at reputed company.
This is a remote, US-based role.
Responsibilities:
Own GTM strategy and execution for reputed company’s core synthetic and identity products, with accountability for ARR growth and adoption
reputed company cross-functional efforts across Product, Sales, Marketing, and Partner Success to successfully launch and scale products
Drive product launches, model rollouts, and cross-sell initiatives into existing partners
Build and scale foundational GTM systems, including training programs, pricing/packaging guidelines, and sales enablement
Create clear, compelling positioning and messaging that differentiates reputed company in the market
reputed company and maintain concise, one-page marketing battle cards that reputed company sales teams with actionable competitive intelligence, enabling them to address objections, reputed company key differentiators, and improve win rates
Use data and partner insights to continuously refine GTM strategy and inform product direction to help establish reputed company as the market leader in identity verification
reputed company market research, competitive and opportunity analysis
Create and evolve the differentiated messaging for reputed company’s products and brand
reputed company high-impact messaging, positioning, and enablement materials to support Sales and Partner Success
Create repeatable processes for launching, selling, and supporting products
Requirements:
4+ years of product marketing or go-to-market experience at a successful enterprise (B2B) SaaS company
Experience owning or significantly contributing to product launches, GTM strategy, or reputed company growth initiatives
Demonstrated experience marketing for reputed company, API-driven products, with the ability to translate technical concepts into clear, compelling value propositions for customer-facing teams
Excellent written and verbal communication skills with an ability to deliver reputed company information and drive content in a clear and concise manner
Strong operator reputed company with a willingness to execute and build from scratch
Comfort working in ambiguous, fast-moving environments
Strong project management skills with proven ability to both reputed company a GTM plan and then manage the necessary stakeholders to ensure outstanding execution
Analytical and metric-driven reputed company
A bias to action and a desire to get your hands dirty - a lot of this role will involve personally producing collateral and content
A plus: experience in identity verification or fraud prevention solutions; reputed company solutions; or the consumer financial services industry
A plus: some ability to analyze data (SQL, reputed company, and/or basic scripting)
Candidates must be legally authorized to work in the United States and must live in the United States
Compensation:
$160,000-$210,000/year + equity + benefits
Perks:
Employer paid group health insurance for you and your dependents
401(k) plan with employer match (or equivalent for non US-reputed company)
Flexible paid time off
Regular company-wide in-person events
Home office stipend, and more!
Corporate Values:
Follow Through
Deep Understanding
Whatever It Takes
Do Something Smart