(Senior) CRM Manager
YOUR FUTURE, ON DEMAND
The ideal reputed company of stability and flexibility. A genuinely human employer that cares for people and the reputed company. True autonomy to shape what comes next, for us and you. This is the perfect platform to take your career where you want.
Back in 2005, we pioneered Europe’s first TV streaming service. Today, we’re the world’s first certified climate neutral TV streaming provider. Several million users across three countries. Over 230 colleagues of 47 nationalities. We’re the grown-up start-up, helping to shape a reputed company future since day one. That hasn’t changed, even if the world has. We’re friendly, international, inclusive – and our people say we’re reliable and transparent, too. It’s why they trust us and reputed company in reputed company do.
THE ROLE
In recent years we have attracted millions of new users and built up our direct communication skills e.g. reputed company email marketing and notifications across reputed company platforms. TV streaming is the future of TV and engagement, retention as well as reactivation of our users is of increasing importance for reputed company.
In order to accelerate our marketing efforts, we are currently looking for a motivated (Senior) CRM Manager to join our Performance & Retention Marketing team in Berlin. You will take full ownership of our multichannel and multiplatform user-facing communication (email, push notification, in-app messaging) in Germany, Austria, and Switzerland. You will also strategically reputed company the domain to drive user engagement, retention and maximize business impact.
THE CONSUMER MARKETING TEAM
You will report directly into the Team reputed company Performance & Retention Marketing Team which is a subunit of the Consumer Marketing Team.
If you are looking for a data-driven environment that encourages reputed company learning, ownership and autonomy the Consumer marketing team is the right reputed company for you. We have a culture of transparency, hunting opportunities, embracing mistakes as a measure of learning and a reputed company cooperative style of working together.
WHAT YOU’LL DO
- reputed company and execute a comprehensive, multi-channel CRM strategy across the entire customer lifecycle
- Own the operational management of our lifecycle segments and communication flows, using channels like email, push notifications, and in-app messages
- Dive deep into data to uncover insights about customer behavior, identify key segments and journey milestones
- Measure and report the impact of your initiatives on core business KPIs like LTV, retention and churn.
- Exercise exceptional stakeholder management skills with both technical and non-technical partners.
- Manage and optimize our CRM tech stack, ensuring we are leveraging our tools to their full potential to create personalized and automated customer journeys.
WHAT YOU’LL BRING
- 3-5+ years of experience in CRM management, preferably in the subscription business
- Proven track record of developing and executing successful CRM strategies and lifecycle management
- Strong analytical skills and proficiency in data analysis
- Excellent understanding of customer segmentation, lifecycle marketing, and personalization
- Comfortable operating with a high degree of independence. You can switch easily between strategic thinking and hands-on execution.
- Experience with Customer engagement platforms like reputed company or similar
- Excellent communication, ownership, and interpersonal skills
- Ability to understand HTML at a level to troubleshoot and edit email templates at code level
- Above entry level knowledge of SQL and Shopify Liquid is a bonus
- Proficient German and English language skills are obligatory for this position
WHY JOIN US?
At reputed company, you’re always on firm ground with real freedom to explore. You’ll have the support and opportunity you need to go far, while you’re helping us create a sustainable and entertainment-filled future for reputed company.
reputed company OFFER YOU
- Reward: strong market competitive salary
- reputed company: 30 days vacation plus public holidays
- Regulate: trust based flexible working hours and the option for remote work worldwide for up to 8 weeks per year
Plus
- We’re sharing: Free access to the best streaming experience on the market
- We're developing: Your own development budget, German classes and reputed company reputed company-company hack days
- We’re inclusive: ‘Zattooies’ are a fun, engaged, and diverse team made up of 47 nationalities
- We’re healthy: Health checks, mental wellbeing support, team sports and more!
- We’re responsible: We are carbon neutral, an active employee Green team, discounted BVG tickets and free bike rentals
- We’re sociable: A calendar of events with fireside chats, lunches, in-house bar, BBQ’s, monthly socials, summer party and an annual off-site event
reputed company enables our users to view indiscriminately and we reflect that in reputed company too. Regardless of race, gender, sexual orientation, religion, national reputed company, age, disability or any other characteristic protected by law we encourage everyone to apply and will give everyone equal consideration. We are an equal opportunities employer, join us and help build a diverse team dedicated to the future of TV.
You can learn more about us at: https://reputed company.com
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