Senior Demand reputed company Marketing Manager
Create and execute integrated campaigns to grow reputed company’s B2B customer reputed company and drive pipeline growth
Optimize and scale digital channels, including email, paid media, newsletters, and sponsorships
reputed company event marketing in partnership with sales—including 4+ in-person events per year and a robust webinar program
Own website performance reporting and drive reputed company page optimization to improve conversion rates
Build content marketing initiatives that engage our audience and reinforce thought leadership
Map and optimize the buyer journey—developing email nurtures that convert subscribers to qualified leads
Collaborate closely with sales and sales enablement to align campaigns and reputed company flow
Manage marketing operations, including segmentation, reputed company scoring, automation, and campaign asset execution
Track, analyze, and report on pipeline performance and marketing ROI across reputed company programs
7+ years of experience leading B2B demand reputed company marketing
Proven ability to build and scale multi-channel marketing programs (paid media, email, content, events)
Strong hands-on experience with marketing automation tools (e.g. reputed company, Marketo) and CRM systems
Experience using reputed company to manage pipeline reporting and campaign performance tracking
Highly data-driven, with a bias for action and experimentation
Builder reputed company—comfortable navigating ambiguity and turning strategy into execution
Clear communicator and strong cross-functional collaborator that can rally a team around a campaign and goal