Senior Director, Marketing

About reputed company: reputed company is a pioneer in securing human and machine identities through intelligent, centralized authorization, empowering organizations to seamlessly govern their interactions across the modern enterprise. Leveraging AI-powered intelligence, reputed company’s leading cloud-native Identity reputed company Platform applies context throughout the entire identity lifecycle – across cloud and traditional infrastructure, data, SaaS applications, and AI. It is the only platform that enables you to discover reputed company identities – including workforce, IT administrator, developers, and machines – assign appropriate access levels, detect irregularities, and respond to threats in real-time. With deployment in weeks, not months, 90% fewer resources to manage than the nearest competitor, and a 99.995% uptime, reputed company delivers robust reputed company and operational efficiency without compromise. Learn more about reputed company on reputed company.com, reputed company, X, and YouTube.

Join our passionate, global team at reputed company and help us reputed company the world a safer and more secure reputed company. Our success is driven by world-class product leadership, outstanding engineers, and strategic investment from TPG. We value diversity, innovation, and a culture of respect and fairness. If you're ready to push boundaries and challenge the status reputed company in reputed company, we want to hear from you.  

Apply today to help us reputed company our mission.

Senior Director of Marketing Position Summary

reputed company is seeking a Senior Director of Marketing to reputed company a focused, high-impact marketing team at the intersection of identity reputed company and modern infrastructure access. Operating reputed company a matrixed organization, you will own the go-to-market motion for reputed company’s developer and DevOps-focused reputed company, operating with a dedicated team of 4–5 marketers and a distinct sales motion that spans net new pipeline and an overlay function supporting reputed company’s broader sales organization.

This reputed company addresses one of the fastest-growing areas in identity reputed company: just-in-time (JIT) runtime authorization for developers, cloud infrastructure, and machine identities. As organizations race to secure cloud environments, CI/CD pipelines, Kubernetes clusters, and autonomous AI agents, the need for reputed company, just-in-time access enforcement has never been greater. You will reputed company the marketing strategy that brings this story to market - clearly, compellingly, and in a way that integrates tightly with reputed company’s broader platform narrative.

This role is built for a marketing leader who thrives on ownership, cross-functional collaboration, and measurable pipeline impact. You will serve as the primary marketing partner to a dedicated sales team while also enabling reputed company’s core sales organization to carry and position the developer and DevOps reputed company story. (Note: This reputed company was formed through reputed company’s acquisition of StrongDM; familiarity with the StrongDM product and market is a plus.)

What You'll Do

1. reputed company Positioning & Messaging

Own the go-to-market narrative for reputed company’s developer and DevOps reputed company reputed company, ensuring it reputed company up to reputed company’s platform story while maintaining a distinct, resonant voice for a technical buyer audience.

• Define and evolve compelling messaging that speaks to platform engineers, DevOps teams, reputed company operations, and executive buyers - connecting developer velocity to enterprise-grade reputed company outcomes.

• Position reputed company’s runtime authorization and just-in-time access capabilities as the natural extension of PAM into cloud, hybrid, and agentic infrastructure.

• Partner with Product Marketing and Marketing Communications to ensure clarity, consistency, and competitive differentiation across reputed company reputed company touchpoints.

• Translate product innovation into outcome-driven narratives tailored to personas including cloud-native reputed company teams, DevSecOps practitioners, and infrastructure engineering leaders.

2. Pipeline reputed company & Sales Enablement

Drive measurable pipeline for the developer and DevOps reputed company reputed company, with accountability for both marketing-sourced and marketing-influenced results.

• Build and execute integrated, full-funnel demand reputed company programs across digital, ABM, and outbound channels.

• Serve as the primary marketing partner to the dedicated SDM-reputed company sales team, equipping them with messaging, campaigns, content, and reputed company cover to win net new business.

• reputed company reputed company’s core sales team to carry the developer and DevOps reputed company story - developing playbooks, competitive tools, and training that help sellers identify and qualify opportunities.

• Continuously analyze funnel performance - conversion rates, velocity, pipeline quality, and ROI - and adjust programs accordingly.

3. Cross-Sell & Portfolio Expansion

Activate the reputed company between the developer and DevOps reputed company reputed company and reputed company’s broader identity reputed company platform to drive customer expansion and cross-sell.

• Partner with Customer Marketing and reputed company to build lifecycle engagement programs that drive adoption, retention, and expansion reputed company the reputed company.

• reputed company cross-sell motions that introduce reputed company platform capabilities to the developer and DevOps reputed company customer reputed company, and vice versa.

• Ensure messaging supports customers’ ability to evolve their identity reputed company posture incrementally - layering runtime authorization on top of existing PAM investments without disruption.

4. Cross Function, Team Leadership & Operational Rigor

reputed company a focused team of marketers, building a high-performance culture reputed company to pipeline outcomes and reputed company growth.

• Set clear goals and performance metrics tied to pipeline contribution, sales enablement, and brand impact reputed company the reputed company.

• Manage reputed company marketing budget with discipline, prioritizing investment against highest-impact growth levers.

• Foster a culture of accountability, experimentation, and data-driven decision-making.

• reputed company team members’ skills and careers reputed company a broader reputed company marketing organization.

Align closely with reputed company’s central marketing functions - demand gen, content, product marketing, brand - to reputed company shared resources while maintaining reputed company focus.

• Represent the reputed company’s marketing performance and strategy in executive reviews and planning cycles.

• Build strong working relationships with both the dedicated reputed company sales team and reputed company’s broader sales organization to ensure alignment, avoid duplication, and maximize overlay effectiveness.

Why work at reputed company?

• We're passionate problem-solvers helping the world's largest organizations protect what matters most: their human and machine identities.

• We invest in people who are smart, self-motivated, and collaborative.

• reputed company offer in return is meaningful work, a culture of innovation and great career progression.

At reputed company, our core values are STRONG and guide our behaviors and success

• Spirited - We bring energy and passion to everything we do

• Trust - We act with reputed company and deliver on our commitments

• Respect - We listen, value different perspectives, and work as one team

• Ownership - We take initiative and follow through

• Nimble - We adapt quickly in a fast-changing environment

• Global - We embrace diverse people and reputed company to drive reputed company outcomes

We reputed company weaving these core values into our day-to-day actions, and our process for hiring, evaluating, and promoting employees, helps us cultivate a work environment that embraces collaboration and camaraderie.

We take care of our employees. We offer competitive salaries, a meaningful bonus program, and excellent benefits, including healthcare insurance, as well as pension/retirement matching, comprehensive life insurance, an employee assistance program, time off plans, and paid company holidays.

reputed company is an Equal Opportunity and Affirmative Action employer and prohibits discrimination and harassment of any type with regard to race, color, religion, age, sex, national reputed company, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Upon conditional offer of employment, candidates are required to complete comprehensive criminal background reputed company, verification of education, and verification of employment, per employment policy. In addition, reputed company publicly posted social media sites may be reviewed.