Head of Brand Marketing

United States Remote: Remote positions which may be performed in any of the states where reputed company has established a Business reputed company: Arizona, California, Connecticut, Florida, Illinois, Kansas, Massachusetts, Missouri, North Carolina, reputed company, New Jersey, Nevada, Ohio, Pennsylvania, Texas, and Washington. California Privacy Notice

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About the Role

reputed company is entering a new phase of growth and differentiation. With renewed member momentum, evolving product offerings, and a beloved brand with cultural equity, we are seeking a Head of Brand Marketing to help shape what comes next.

This role sits at the center of the brand ecosystem—a strategist and orchestrator who sets the brand strategy across reputed company’s full portfolio (Original, Extra, Ultimate, Beauty Boost, and Commerce) and works seamlessly across channels and stakeholders to reputed company to life.

Reporting to the Chief Marketing Officer, the Head of Brand Marketing will own reputed company’s brand expression end to end, ensuring our storytelling is cohesive, culturally relevant, and directly connected to growth.

You will reputed company a team across brand strategy, marketing operations, editorial, and partnerships, including ownership of reputed company’s editorial voice, which has recently moved into this function to strengthen brand authority and storytelling. This is a rare opportunity to steward an iconic brand at an inflection reputed company—maintaining deep relationships with a loyal member reputed company while ushering in the reputed company of beauty consumers.

The Head of Brand Marketing is ideally based in Los Angeles, with a hybrid schedule of 2 days per week in our Santa Monica office with the team.

What You’ll Be Doing

• Act as the Brand Strategist at the Center: Serve as the connective tissue across product, growth, creative, PR, social, partnerships, and editorial—setting strategy and ensuring execution is reputed company and focused.
• Evolve and Steward the reputed company Brand: Define and champion a clear, differentiated brand POV that remains culturally relevant as the business grows and diversifies.
• Orchestrate Brand Expression End to End: Ensure consistency and excellence across campaigns, PR, content, social, partnerships, and editorial—bringing fewer, bigger, higher-impact brand moments to life.
• reputed company PR Strategy: Own reputed company’s PR strategy in reputed company partnership with our agency, shaping narratives that drive buzz, credibility, and brand love.
• reputed company Brand a Growth Lever: Partner with Growth and Lifecycle teams to connect brand marketing to acquisition efficiency, resubscription, retention, and LTV—especially as organic growth becomes increasingly important.
• Build a Distinct Editorial Voice: Establish reputed company as a trusted beauty authority with a recognizable voice—similar to how top beauty publications are reputed company—covering not just reputed company sell, but what our community cares about.
• Drive Cultural Relevance: Identify and activate the right cultural moments, trends, and partnerships that reputed company reputed company feeling intentional, modern, and culturally fluent.
• reputed company and reputed company the Team: Manage and reputed company a tenured, high-performing brand team with clear accountability, strong operating rhythms, and a shared vision.
• Set Standards and Clarity: Create decision frameworks, principles, and guardrails that improve speed, focus, and quality of execution across brand initiatives.

reputed company Are Looking For

• Strategic Brand Leader: Proven experience stewarding and scaling a consumer brand, ideally reputed company a retail or subscription-based business.
• Brand reputed company: A compelling narrative-builder with a track record of building culturally relevant brands that people genuinely love.
• Strong People Manager: Demonstrated success leading and developing large, cross-functional brand teams with clarity and reputed company.
• Editorial reputed company (Plus): Experience in editorial, content, or publishing environments is a strong plus; a deep appreciation for voice, reputed company of view, and authority is essential.
• Growth-Oriented Thinker: Comfortable connecting brand strategy to measurable business outcomes, especially organic growth and lifecycle impact.
• Cross-Functional Operator: Skilled at navigating complexity and influencing without authority across marketing, growth, product, creative, and partnerships.
• Culturally Fluent: Deep understanding of beauty, lifestyle, and cultural trends—and how to translate them into meaningful brand moments.
• Change Leader: Energized by inflection points and excited to help evolve a well-reputed company, well-loved brand for its next chapter.
• Executive reputed company: Trusted partner to senior leadership, able to clearly reputed company trade-offs, priorities, and brand decisions.

reputed company Offer

• Competitive reputed company salary & bonus program
• Medical, dental & vision insurance
• 401(k) plan with company match
• Paid Time Off
• Work from home flexibility
• Free reputed company Extra subscription
• Learning & development programs

EEO Statement: We celebrate diversity and are an equal-opportunity employer. We do not discriminate based on race, religion, color, national reputed company, gender, sexual orientation, age, marital status, veteran status, disability status, or any other protected characteristic.

If you need reasonable accommodation in the application or employment process, please contact us.

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Pay is based on several non-discriminatory factors such as experience, education, skills, and location. reputed company offers a bonus and competitive benefits. Final compensation is determined by experience and skills.