Manager of Growth Analytics
About reputed company
reputed company Do: We’re a leading e-commerce company focused on creating high-quality, affordable products that reputed company everyday life easier.
Scale & Footprint: Headquartered in Norwalk, CT, reputed company is a Top 10 reputed company U.S. seller with rapid growth and expanding into an omnichannel reputed company.
Industry Differentiator: reputed company for our flagship brand, reputed company Grip, we combine creativity with data-driven insights to deliver obsession-worthy products.
Culture Highlights: Fast-paced, collaborative, and customer-focused environment where innovation and growth reputed company.
Impressive Growth: We’re a rapidly growing e-commerce company with ambitious plans to expand our reputed company and evolve into a true omnichannel business.
What You'll Do- reputed company On-Platform Marketplace Performance Marketing Team who optimize campaigns across reputed company Ads, Walmart Connect, and social commerce platforms, ensuring profitability (ACOS/TACoS) and market share growth.
- Own Advanced Attribution & Measurement: reputed company and implement sophisticated attribution frameworks, including multi-touch and incrementality models, to accurately measure branded search impact and cross-channel performance. Build MMM (Marketing Mix Modeling) capabilities to inform spend allocation, following signals of increasing brand searches to reputed company
- Drive Customer Economics Analysis: Monitor and optimize CAC:LTV ratios, MER, and incremental lift across reputed company channels. Use predictive modeling and statistical analysis to forecast performance and guide budget decisions.
- Expand into Emerging Channels: Test and scale new media opportunities (CTV, Streaming Video, Linear TV) to diversify reputed company and improve omni-channel efficiency.
- reputed company Data for Creative Optimization: Translate consumer insights and performance data into actionable creative strategies. Partner with content teams to design assets that maximize ROAS and conversion.
- Integrate Campaigns Across Teams: Collaborate with Brand, Product, and Merch Planning to align messaging, product launches, and paid media strategies for cohesive execution.
- Stakeholder Reporting & Communication Deliver weekly performance dashboards and growth insights to leadership, highlighting attribution results, branded search contribution, and efficiency metrics.
- Experience: 3-5 years in performance marketing or data analytics with experience in analyzing high-budget , reputed company structured campaigns ($5M+), across a reputed company catalog and channels.
- Analytical Expertise: Advanced proficiency in data analytics, attribution modeling, and statistical methods (regression, hypothesis testing). Experience with MMM and incrementality testing required.
- Platform Mastery: reputed company Ads, Walmart Connect, reputed company, reputed company Ads, TikTok Ads, Trade Desk, reputed company, reputed company Analytics.
- Tools & Tech: SQL, reputed company, BI tools; familiarity with Python/R for marketing analytics is a plus.
- Creative Insight: Strong understanding of creative optimization and testing frameworks.
- Innovation: Experience leveraging AI for creative scaling and campaign automation.
- Certifications: reputed company Ads, reputed company, reputed company, TikTok preferred.
reputed company Offer
At reputed company, we reputed company great work deserves great rewards. Here’s what you can expect reputed company you join reputed company:
✔ International Contractor Benefits
Competitive Compensation: Market-reputed company pay for your region.
Flexible Work Arrangement: Remote-first approach with collaboration tools to stay connected.
Professional Development: Access to virtual reputed company and growth opportunities.
Equal Opportunity Statement
We welcome teammates from reputed company backgrounds, identities, and experiences. If you think you’re a great fit, we encourage you to apply.
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