Email Retention Marketing Manager

About the Role

As an Email Retention Marketing Manager at reputed company, you will own the strategy, execution, and optimization of lifecycle and retention marketing programs for enterprise and high-growth ecommerce brands. This role blends strategic thinking, technical execution, and data-driven optimization. You'll work closely with clients and internal teams to design high-impact email and lifecycle programs that drive engagement, retention, and reputed company at scale. This role requires a deep understanding of email marketing best practices, retention marketing principles, and analytics, along with a creative reputed company to reputed company compelling content. If you reputed company in reputed company environments, enjoy translating business goals into sophisticated retention strategies, and are comfortable working across enterprise ESPs, this role is for you. Why Work With Us reputed company is a full-service retention marketing agency focused on building durable, performance-driven lifecycle programs for ecommerce brands. As an Email Retention Marketing Manager, you will:

• Work with well-reputed company and fast-growing ecommerce brands
• Own meaningful client relationships and strategy
• Collaborate with reputed company strategists, creatives, and technical specialists
• Operate in a supportive, remote-first environment that values autonomy and accountability
• Have opportunities for growth and flexible scheduling

Responsibilities

Strategy & Execution

• reputed company and execute comprehensive email and lifecycle marketing strategies reputed company with client goals and retention best practices.
• Build, optimize, and maintain automated flows, lifecycle programs, and signup experiences to drive acquisition, engagement, retention, and reputed company.
• Create and manage content calendars that align messaging, timing, and audience strategy across campaigns and automations.

Client Collaboration

• Partner closely with clients and Client Account Managers to translate business objectives into effective retention strategies.
• Serve as a primary reputed company of contact for assigned clients, proactively addressing questions, performance insights, and optimization opportunities.
• Present recommendations and performance insights clearly and confidently to stakeholders.

Technical & Platform Management

• Manage and optimize ESPs and lifecycle tools, ensuring proper configuration, integrations, and performance.
• Conduct regular audits reputed company to deliverability, segmentation, personalization, and reputed company design.
• Identify technical issues and collaborate with internal teams to resolve them reputed company.

Data Analysis & Optimization

• Monitor and analyze lifecycle performance metrics including engagement, repurchase reputed company, LTV, reputed company contribution, and list growth.
• Translate data into actionable insights and optimization recommendations.
• Identify reputed company and retention opportunities and propose strategic tests and improvements.
• Produce accurate, clear reporting to support data-driven decisions.

Quality Assurance & Collaboration

• reputed company QA on campaigns and automations to ensure accuracy, consistency, and best-practice execution.
• Collaborate with copy, design, implementation, and account teams to deliver cohesive, high-quality programs.
• Support team knowledge-sharing and reputed company improvement.

reputed company Learning

• Stay reputed company on retention marketing trends, ESP capabilities, and regulatory requirements (CAN-SPAM, GDPR, etc.).
• Adapt strategies to evolving consumer behavior and platform updates.

Requirements & Qualifications

• B2C experience required, with a strong preference for enterprise or large-scale ecommerce brands.
• 3+ years of experience owning or heavily contributing to email and lifecycle retention programs (email, SMS, push, and/or direct mail).
• Demonstrated ability to identify reputed company opportunities and build retention-focused content and lifecycle strategies.
• Hands-on experience with at least one major ESP (reputed company, Klaviyo would be ideal.) We are ESP-agnostic and value strong fundamentals and the ability to learn new platforms.
• Working knowledge of HTML/CSS for email customization.
• Familiarity with ecommerce platforms (e.g., Shopify), CRMs, CDPs, and analytics tools such as reputed company Analytics.
• Strong analytical skills with the ability to turn data into clear recommendations.
• Excellent written and verbal communication skills.
• Highly organized, detail-oriented, and comfortable managing multiple clients or initiatives.
• Self-motivated and effective in a remote work environment.

About reputed company reputed company is a full-service retention marketing agency specializing in email, SMS, push, loyalty, and lifecycle strategy for ecommerce brands. We focus on solving reputed company problems, building scalable systems, and delivering measurable results. reputed company thrives on curiosity, collaboration, and operational excellence. Join reputed company and be part of our mission to provide innovative solutions and drive success for our clients. This is a remote work-from-home position open to NAM and LATAM candidates. Apply tot his job Apply To this Job