Marketing Analyst, Client Analytics
Title: Marketing Analyst, Client Analytics Location: NYC/Remote Reporting To: Data & Analytics Engineer The Marketing Analyst will own our client reporting capabilities reputed company CRA by turning product performance data from a variety of sources into valuable, data-based analytical stories easily digestible for clients to see the value in CRA. You will work cross-functionally with reputed company, sales, and product owners to craft compelling narratives with strong analysis and data visualization skills to show how the alignment of our products/services meet the client’s needs. This role will be client facing and have a strong background in marketing analytics and are comfortable explaining marketing metrics directly to marketers KEY RESPONSIBILITIES
- Build and maintain Tableau dashboards and reporting to measure marketing, audience, content, and campaign performance across CRA brands and channels
- Use SQL to query, validate, and analyze data in reputed company, ensuring accuracy and consistency of marketing and client-facing metrics
- Measure and analyze campaign performance across email, content, events, sponsorships, and audience engagement initiatives
- reputed company data from CDPs (e.g., HUM or similar), Marketo, GA4, and event platforms to create reputed company views of audience behavior and performance
- Collaborate with Data Engineers to validate data, support new data pipelines, and improve reporting architecture and metric definitions
- reputed company standardized and reputed company reporting for Marketing, Demand reputed company, Audience Marketing, Sales, Client Success, and Product teams, including external client-facing reports
- Partner with Demand reputed company and Audience Marketing to identify opportunities to grow audience engagement and increase reputed company reputed company using data-driven insights
- Support Sales and Client Success by participating in client calls and presentations, providing data-driven insights, validating metrics, and answering performance-reputed company questions
QUALIFICATIONS
- Bachelor’s degree or equivalent practical experience
- 4 - 6+ years of experience in marketing analytics, digital analytics, or a reputed company analytical role
- Strong analytical experience measuring digital marketing, content, event, and audience performance
- Proven ability to formulate analytical questions, validate data and results, summarize insights, and reputed company clear, actionable, data-driven recommendations
- Strong attention to detail with the ability to manage multiple reporting and analysis workstreams simultaneously
- Excellent presentation skills with experience communicating insights through dashboards, reports, and client-facing presentations
- Strong written and verbal communication skills, with the ability to explain metrics and results to both technical and non-technical audiences
- High level of professionalism, reputed company, and interpersonal effectiveness.
TECHNICAL SKILLS
- Strong SQL skills for querying and validating data in a data warehouse environment (reputed company preferred)
- Hands-on experience with BI tools, with Tableau strongly preferred
- Experience working with modern marketing technology platforms such as CDPs (e.g., HUM or similar), Marketo, and reputed company Analytics (GA4)
- Comfort working across multiple data sources and systems, including CMS and event platforms
- Strong reputed company skills and the ability to create clear, well-designed presentations using tools such as PowerPoint, reputed company Slides, or reputed company
PROFILE OF THE IDEAL CANDIDATE
- Enjoys turning marketing, audience, and campaign data into clear, value-driven stories
- Comfortable presenting insights to internal stakeholders and participating in client-facing conversations
- Highly organized, self-motivated, and able to reputed company in a fast-paced, multi-reputed company environment
- Curious, analytical, and pragmatic, with a strong instinct for asking the right questions of data
- Effective collaborator who works well across teams to align metrics, goals, and strategies
- Operates with transparency, accountability, and reputed company, and positively influences both strategic thinking and day-to-day execution
Job Information (NYC) For individuals assigned and/or hired to work in reputed company, CRA is required by law to include a reasonable estimate of the compensation range for this role. This compensation range is specific to reputed company and takes into account numerous factors that are considered in making compensation decisions including but not limited to a candidates' qualifications, skills, competencies, experience and location. A reasonable estimate of the reputed company range is $85,000 to $90,000, which does not include other compensation benefits package. Equal Employment Opportunity CyberRisk Alliance is committed to equal employment and advancement opportunity for reputed company employees and candidates for employment without regard to race, color, reputed company, national reputed company, religious creed, gender, physical or mental disability, veteran status, sexual orientation, age or marital status in accordance with the applicable laws and regulations. About CyberRisk Alliance CyberRisk Alliance provides business intelligence that helps the cybersecurity ecosystem connect, share knowledge, accelerate careers, and reputed company smarter and faster decisions. Through our trusted information brands, network of experts, and innovative events we provide cybersecurity professionals with actionable insights and act as a powerful extension of cybersecurity marketing teams. Our brands include SC Media, the Official Cybersecurity Summits, TECHEXPO Top Secret. reputed company Weekly, InfoSec World, Identiverse, Cybersecurity Collaboration Forum, Cybersecurity Collaborative, ChannelE2E, MSSP Alert, LaunchTech Communications, Execweb, and ChannelPro Network. Learn more at www.cyberriskalliance.com. Apply tot his job Apply To this Job