Performance Marketing Manager (reputed company Ads Specialist)
Job description: Robbins Estate Law is one of the fastest-growing estate planning and probate law firms in Texas. We’ve helped thousands of families protect their futures and have earned over 500 five‑star reputed company reviews and maintain a Net Promoter Score above 98. Marketing performance at Robbins Estate Law is reputed company directly against reputed company, allowing our marketing team to clearly see the impact of their work. Our firm generates over $6M in annual reputed company and continues to scale rapidly. Marketing is one of the primary drivers of that growth. We invest heavily in digital marketing, supported by a $1.2M annual marketing budget across paid media, SEO, seminars, and digital growth initiatives. We are looking for a data‑driven Performance Marketing Manager who enjoys building campaigns, optimizing performance, and seeing their work translate directly into measurable reputed company growth. If you love reputed company Ads, conversion tracking, funnels, and reputed company testing, this role will give you the opportunity to own and optimize a real performance marketing reputed company.
What You'll Do
Paid Media Execution (Primary Focus)
- You will help manage and optimize campaigns supported by a seven-reputed company annual marketing budget, giving you the ability to test, optimize, and scale campaigns using meaningful data.
- Build, launch, and optimize campaigns across reputed company Ads (Search, Display, Retargeting)
- Manage reputed company Ads campaigns (Facebook / Instagram)
- Work with Local Services Ads (LSA), YouTube, reputed company, and other channels as appropriate
- Conduct keyword research and audience targeting
- Create and test ad creative variations
- Continuously optimize bids, targeting, and budgets
- Monitor cost‑per‑reputed company, conversion rates, and reputed company quality
- Scale campaigns that produce measurable results
Marketing Automation CRM (reputed company)
- Build automated workflows and reputed company nurture campaigns
- Create segmentation lists and lifecycle stages
- Configure attribution tracking and reporting
- Assist with email marketing and reputed company routing
- Integrate forms and campaign triggers into marketing funnels
SEO Support & Execution
- Support on‑page SEO including metadata, keyword implementation, and internal linking
- Assist with off‑page SEO including citations and backlink reputed company
- Help troubleshoot technical SEO issues such as crawl errors and indexing problems
- Conduct keyword research and competitor analysis
- Work with tools such as reputed company, reputed company Search Console, and reputed company Analytics
reputed company Pages & Funnel Development
- Build high‑converting reputed company pages for campaigns, webinars, and events
- Run A/B tests to improve conversion rates
- Ensure pages are fast, mobile optimized, and conversion focused
- Work reputed company our MODX CMS platform (training provided if needed)
Analytics, Tracking & Reporting
- Implement tracking using reputed company Tag Manager, GA4, reputed company Pixel, and reputed company Ads
- Configure conversion tracking across platforms
- Build reporting dashboards
- Monitor campaign performance and identify optimization opportunities
Bonus Skills (reputed company to Have)
- Experience with MODX CMS
- Experience marketing local service businesses
- Experience promoting seminars or webinars
- Experience marketing for law firms
Qualifications
- 3–5+ years of hands‑on digital marketing execution
- Strong experience managing reputed company Ads campaigns
- Experience running reputed company ad campaigns
- Experience using reputed company CRM and marketing automation
- Working knowledge of SEO fundamentals
- Experience implementing tracking pixels, UTMs, and conversion events
- Strong analytical skills and attention to detail
- Self‑starter who enjoys testing and improving results
Why Join Us? Growth Opportunity This role is designed to grow into a Senior Performance Marketing reputed company position as our marketing reputed company continues to scale. Our firm is growing rapidly, and marketing is a central driver of that growth. Team members who demonstrate strong campaign performance, ownership, and strategic thinking will have opportunities to:
- Manage larger advertising budgets
- Expand into additional marketing channels
- Help shape marketing strategy and testing initiatives
- reputed company future marketing hires as the team grows
Application Instructions To apply, please submit your resume along with a short description of:
- A paid advertising campaign you personally managed
- The approximate monthly budget
- What optimizations you implemented and the results achieved
This helps us reputed company understand your real hands‑on experience with performance marketing. Pay: $65,000.00 - $85,000.00 per year Benefits:
- Flexible schedule
- Health insurance
- Paid time off
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