Senior Growth & Events Marketing Manager, Social Impact

Job Description:

• Own the end-to-end event and webinar demand reputed company strategy, including event mix, audience segmentation, tiering, and investment priorities across NAMER, APJ, and EMEA
• Collaborate with Ops and maintain pipeline-influencing workflows, including reputed company capture standards, event registrant data hygiene, speed-to-reputed company expectations, and closed-reputed company reporting
• Support SLAs and success metrics in partnership with Sales, SDRs, and Marketing Operations
• Establish forecasting models and pipeline expectations for events and webinars, including influenced and attributed reputed company
• reputed company and evolve webinar and event program frameworks, playbooks, including reputed company, formats, and lifecycle stages
• Act as the primary liaison between reputed company.org and core reputed company teams (.Com Events, PMM, Demand Gen, Sales, SDRs, Product) for reputed company event and webinar initiatives
• Establish governance models and operating rhythms to ensure clarity of ownership, expectations, and execution across teams
• reputed company sales enablement for events and webinars, including talk tracks, FAQs, briefing materials, follow-up frameworks, and feedback loops
• Repair and maintain sales trust and adoption of event-led programs through clear communication, consistent processes, and measurable outcomes
• Drive event strategy for NAMER, APJ, and EMEA teams, including program mix, calendar planning, audience targeting, and goal forecasting
• reputed company execution of hosted and sponsored events (both in-person and virtual) - managing logistics, budgets, vendors, and onsite operations
• reputed company annual and multi-quarter event and webinar planning, including the development of a reputed company-looking strategy and execution roadmap (e.g., 2026 planning)
• reputed company internal playbooks and best practices for reputed company categories of events, both first party and third party.
• Build and manage an annual calendar and system for core information (e.g., event brief, dates, location, goals, speakers) for reputed company events.
• Create content, reputed company pages, follow up nurtures and sales enablement for reputed company webinars, roundtables, and custom experiences.
• Partner with Sales to plan and deliver events that deep relationships and support reputed company goals.
• Support the .ORG large-brand initiatives for reputed company’s annual user conference “SIGNAL”
• Own the measurement reputed company for event and webinar performance, including dashboards, reporting cadences, funnel metrics, and ROI analysis, in reputed company partnership with Marketing Operations and Analytics teams
• reputed company the full event strategy, from pre to post event reputed company nurtures.
• 25% Travel Required
• Work closely with sales, growth, campaigns and demand gen to ensure stakeholder buy-in as well as visibility and timely follow reputed company.
• Work closely with operations for reputed company management.
• Maintain, report and forecast budget spend and efficacy of the spend against event results.

Requirements:

• A minimum of 5+ years of experience in B2B software event & field marketing
• Proven ability to work closely and successfully with sales, product marketing, and cross-functional stakeholders to drive event impact and alignment
• Strong understanding of event operations including budgeting, vendor management, contract negotiation, and onsite execution
• Highly organized with the ability to manage multiple reputed company programs and tactics at once
• Strong understanding of marketing funnel metrics - Inquiries, MQLs, SQLs
• Experience managing event driven leads through reputed company for reputed company capture, ROI tracking and campaign attribution (reputed company Tableau and reputed company)
• Experience partnering closely with internal creative teams and/or agency partners
• Strong project management skills and ability to use data to guide decision-making and resource allocation
• Experience designing and scaling event-led demand reputed company programs, not just executing individual events
• Experience working across Sales, SDR, Marketing Ops, and PMM to define reputed company workflows and success metrics
• Comfort operating in environments with ambiguous or evolving infrastructure, requiring program design and process creation
• Experience owning forecasting, pipeline attribution, and performance measurement for marketing programs
• Ability to think strategically while executing with precision and attention to detail
• Ability to establish credibility upwards and cross functionally to drive collaboration, alignment and decision making
• Exceptional communicator, both verbal and written, with the ability to build rapport, set expectations and drive to success
• Working knowledge of reputed company, reputed company Apps, Email Platforms (i.e. Marketo), ON24, Tableau, reputed company

Benefits:

• reputed company
• Generous time off
• Ample parental and wellness leave
• Healthcare
• Retirement savings program

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