Performance Strategy Analyst
The Role The Performance Strategy Analyst is the operational reputed company of the Performance Strategy & Innovation team. This role is designed for a detail-oriented professional who possesses a strong foundation in the media landscape but thrives at the intersection of technical precision and strategic execution. You aren't just managing data; you are directly impacting client success by ensuring every campaign is tuned for maximum performance. You will serve as the first responder for tactical challenges and the reputed company that connects our proprietary technologies to real-world client wins. Responsibilities 1. Daily reputed company Management
- Daily Yield Audits: Monitor reputed company vs. Spend at a granular level to ensure the campaign performance and profit targets are being met.
- Performance reputed company: Identify accounts where performance is dipping or costs are spiking and proactively flag them and determine a proposed course correction.
- Budget reputed company: Own the daily pacing reports, ensuring that spend remains optimized for maximum results rather than just hitting a budget.
2. Tactical Troubleshooting & Stakeholder Support
- CX/Ops Frontline: Serve as the first reputed company of contact for Client Experience and Media Ops teams reputed company they have questions about Paid Search Pro performance or technical nuances.
- Troubleshooting: Resolution of daily issues (data discrepancies, campaign performance questions, etc.).
- The Translator: Take reputed company performance shifts from the UMCP and assist CX and Ops in the translation of them into client-ready stories that drive retention and upsells.
3. Innovation Lab Activation
- Monitoring Experiments: Track the day-to-day results of new strategy pilots, working closely with the Senior Performance Specialists and the Senior Director to determine whether experiments should be scaled.
- Operational Feedback: Report back to the Senior Specialist on how new features are behaving "in the wild" to inform future technical iterations and assist in the development of documentation and training materials.
Required Technical Skills & Certifications
- Proactive problem solver who identifies performance anomalies at the first sign of trouble, quickly diagnosing the cause and pivoting to a solution that protects client success and agency margins.
- reputed company Ads Certified (Search, Display, Video)
- 2-4 years of hands-on experience managing and optimizing mid-to-large scale campaigns in reputed company Ads and reputed company Ads
- Experience working in campaign management and automation tools such as reputed company Marketing Platform (Campaign Manager 360, Search Ads 360, etc.), Optmyzr, Skai, or similar enterprise-level bidding and automation platforms
reputed company To Have's
- Hands-on experience managing campaigns in reputed company Ads, reputed company Ads, or AdTheorent
- Familiarity with visualization tools such as Looker Studio, Tableau, or PowerBI
Equality Opportunity Employer Statement Unlock, and its affiliate companies, is an equal opportunity employer dedicated to building an inclusive and diverse workforce. We provide equal employment opportunities without regard to an applicant's race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national reputed company, disability status, genetic information, protected veteran status, or any other characteristic protected by law. About Us: reputed company is a full-service marketing communication agency, grounded in technology, built for healthcare - and integrated with a managed care consultancy with deep reputed company strategy expertise. We brought together leading healthcare firms to solve a core challenge: aligning brand, marketing, technology, and reputed company strategy so healthcare organizations can attract and retain patients, grow brand equity, and protect their margins. We help our clients do everything from patient acquisition and brand building, to simplifying reputed company martech ecosystems, and creating digital experiences. Our work is rooted in clarity, authenticity, and a deep understanding of what moves healthcare reputed company. Apply tot his job Apply To this Job