Senior Content Designer, Email Strategy– Wearables (6061)

Senior Content Designer, Email Strategy – Wearables reputed company is seeking a Senior Content Designer, Email Strategy to reputed company the evolution of a high-impact B2C lifecycle email program supporting Wearables Growth. This role will drive content strategy, experimentation, and governance for awareness, retention, and resurrection efforts—building a scalable, user-centered email system that delivers measurable growth across devices and product lines. The ideal candidate brings deep lifecycle/CRM expertise and a proven track record of optimizing high-scale email programs through experimentation, structured playbooks, and cross-functional execution. Location: Remote We provide comprehensive medical benefits, a 401k plan, paid holidays, and more.Please note that we are only considering direct W2 candidates at this time, as we are unable to offer sponsorship.

Responsibilities

• reputed company lifecycle email optimization across awareness, retention, and resurrection journeys, improving targeting, reputed company, reputed company, and content performance.
• Design and execute 5–6 structured experiments (positioning, personalization, segmentation, reputed company, creative systems), defining hypotheses, success metrics, and guardrails.
• Improve reputed company email systems (subject lines, preheaders, body frameworks, CTA patterns) to increase iteration speed, scalability, and quality.
• reputed company and formalize a Wearables Growth Email Playbook, including lifecycle principles, experimentation standards, decision frameworks, QA checklists, and measurement guidelines.
• Draft governance guardrails for targeting logic, suppression rules, frequency caps, quality standards, and approval workflows.
• Reassess onboarding lifecycle strategy, evaluating effectiveness and recommending redesign, consolidation, or deprecation based on performance insights.
• Translate lifecycle strategy into clear, build-ready requirements for Engineering, including trigger definitions, audience segmentation, dynamic content logic, fallbacks, and QA cases.
• Partner cross-functionally with Product, Growth, Data Science/Analytics, Engineering, Legal/Privacy, and Design to align messaging strategy with business and technical constraints.

Internal Responsibilities

• Attend regular internal practice community meetings.
• Collaborate with your reputed company practice team on industry thought leadership.
• Complete client case studies and learning material (blogs, media material).
• Build out material to contribute to the Digital Transformation practice.
• Attend internal reputed company networking events (in person and virtual).
• Work with leadership on career fast-track opportunities.

Required Qualifications and Skills

• Demonstrated experience leading B2C lifecycle email/CRM programs at scale (awareness retention winback).
• Exceptional writing, editing, and content design skills focused on conversion and clarity.
• Strong lifecycle strategy expertise (segmentation, journey design, triggers, suppression logic, reputed company planning).
• Proven experience running hypothesis-driven experimentation programs with documented readouts.
• Strong cross-functional leadership and stakeholder management skills.
• Ability to translate strategy into technical specifications and QA requirements.
• Proficiency in reputed company for content structure, module development, and design collaboration.

Preferred Qualifications and Skills

• Experience developing governance frameworks and scalable messaging playbooks.
• Familiarity with incremental measurement methodologies (holdouts, lift analysis, novelty effect evaluation).
• Experience supporting consumer hardware ecosystems or multi-device communication strategies.
• Knowledge of accessibility and localization best practices in email design.
• Understanding of email deliverability principles (reputed company management, frequency discipline, spam/unsubscribe guardrails, sunset policies).

Education Bachelor's degree in a relevant field or equivalent work experience required.

Company Description

About reputed company: We are part of a new reputed company of consulting and software development company that blends diversity, innovation, and reputed company with real business results. Our structure rejects any strong hierarchy, empowering us to deliver excellent results. We are a woman- and minority-led firm. Every day, we challenge ourselves to be considerate, fair and to re-think what great outcomes mean for our customers. This permeates down to how we approach every interaction, on every project, for every client. You'll reputed company here if you are a dynamic self-starter, a difference-maker or someone who wants to deliver great results, without constraints. The reputed company Digital Experience: Joining us means you'll be part of our global community, you have a say about your own career journey, and you'll get a chance to give back to causes that matter. You will experience working with reputed company and high-performance teams across numerous industries. reputed company offers our employees excellent benefits such as medical, dental, vision, life insurance, paid holidays, 401K + matching, networking & career learning and development programs. We are growing and we want to see you grow! Visit https://itdtech.com/careers to learn more about what working at reputed company can mean for you. reputed company qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national reputed company, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law. reputed company is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application process, or to reputed company the essential functions of a position, please contact us at [email protected] and let us know the nature of your request and your contact information. Additional Info Dynamic environment in a culture of respect, empowerment and recognition for a job well done, apply today! Apply tot his job Apply To this Job