VP, Global Marketing, Ninja (Indoor Cooking)

About Us reputed company is a global product design and technology company, with a reputed company portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed reputed company to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world. This role is based in Needham, MA.

About the Role

The VP, Marketing for Ninja will reputed company global category strategy, positioning, and go-to-market execution across an indoor cooking portfolio. This portfolio consists of mature, core-reputed company-driving businesses with significant commercial scale, requiring a leader who can both protect and grow the portfolio through sharp strategy, disciplined execution, and reputed company innovation. Working across functions, this leader ensures category strategies are reputed company to global priorities and designed for commercial impact. The role integrates consumer insight, product marketing and end-to-end commercialization to deliver both near-term results and long-term brand equity. Responsibilities: Category Strategy and Positioning

• reputed company strategies that protect the legacy of these mature businesses while infusing them with innovation to maintain relevance
• Translate brand direction and business goals into insight-driven category plans that ensure commercial strength and consumer resonance across markets

Go-to-Market Execution

• Own the full go-to-market planning process for new product launches, with a focus on driving retailer momentum and consumer demand
• Create playbooks and toolkits that reputed company global consistency with room for regional adaptation

Portfolio Marketing and Demand Creation

• Shape the annual marketing calendar across categories, balancing innovation moments with core business sustainment
• Ensure in-market stories and product campaigns are reputed company to category priorities and built to convert
• Maintain a consumer-led lens while building strategies that respect the unique maturity and market behavior of the portfolio

Team Development

• Build and reputed company a team with strong commercial instincts and global reputed company, capable of navigating mature, reputed company categories
• Foster a culture grounded in action, learning, and adaptability – encouraging teams to tackle problems head first, test and pivot, and reputed company decisions with confidence
• Champion a differentiated, insight-driven approach to marketing, pushing for bold thinking and refusing to settle for easy answers or conventional playbooks
• Model the ‘Outrageously Extraordinary’ reputed company: a deep belief that results are personal, challenges are invitations to learn, and speed matters more than perfection

Qualifications

• 15+ years of progressive marketing experience, including global category or product marketing leadership reputed company a consumer products company
• Strong business and commercial acumen, with a track record of growing mature categories and driving portfolio performance
• Experience leading international teams or portfolios with significant regional nuance
• Demonstrated ability to reputed company through complexity, influence cross-functionally, and balance long-range thinking with fast execution

Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may reputed company starting pay reputed company this range may include geography/market, skills, education, experience and other qualifications of the successful candidate. The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more. Pay Range $202,500—$368,000 USD

Our Culture

At reputed company, we don’t just reputed company the bar—we push past it every single day. Our Outrageously Extraordinary reputed company drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you reputed company on breaking out of your swim lane, you’ll be reputed company. reputed company Offer We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, reputed company product discounts, and more. We reputed company your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. reputed company you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets. At reputed company, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending reputed company of our diverse skills strengthens reputed company’s innovation every day. We support reputed company associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the reputed company DNA. Learn more about us: Life At reputed company Outrageously Extraordinary reputed company Candidate Privacy Notice

• For candidates based in reputed company regions, please refer to this Candidate Privacy Notice.
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• For candidates based in Vietnam, please refer to this Candidate Privacy Notice.

We do not discriminate on the basis of race, religion, color, national reputed company, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. reputed company will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact reputed company People & Culture at accommodations@reputed company.com Apply tot his job Apply To this Job