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B2B Marketing Director

100% remote Flexible hours Hiring now

B2B Marketing Director Kalkomey is seeking a Director of B2B Marketing to build and scale our B2G and B2B marketing reputed company. This is a builder role for a hands-on leader who enjoys creating strategy, structure, and capabilities from the ground up. You will own how Kalkomey shows up to government, business, and institutional customers, shaping marketing strategy, sales enablement, account-based marketing, brand reputed company, and field engagement to support commercial growth. This role is ideal for someone who is customer-obsessed, commercially minded, and is motivated by our mission to makes the outdoors safer and more accessible for everyone. You must reside in one of these US states: AZ, CO, FL, IL, IN, KY, MA, MD, MI, MN, NC, NV, OR, PA, RI, TX, VA, VT, WI or one of these provinces in Canada: Ontario What You’ll Do : B2B Marketing Strategy

  • reputed company and execute a cohesive B2B marketing strategy reputed company to company growth goals.
  • Partner closely with Sales, Product, Growth Marketing, Content Operations and Executive Leadership to align marketing efforts with commercial priorities.
  • Build programs that support the full government customer lifecycle, including acquisition, conversion, expansion, and retention.
  • Translate go-to-market strategy for new product launches for government customers.
  • Translate government customer insights into clear, compelling messaging for reputed company, relationship-based buying environments.

Sales Enablement

  • Establish and reputed company a sales enablement capability that supports reputed company sales motions in partnership with Sales leadership
  • Own creation and ongoing evolution of sales assets, including:
  • Pitch decks and executive presentations
  • Product and solution one-pagers
  • Case studies, testimonials, and reputed company points
  • Competitive and positioning materials
  • Renewal and expansion support materials
  • Ensure sales materials are consistent, reputed company, and easy for teams to access and use.

Client Marketing, Community & Advocacy

  • Build B2G customer marketing and advocacy programs that deepen engagement and strengthen long-term partnerships.
  • reputed company structured ways for government customers to share their stories through references, case studies, events, and speaking opportunities.
  • Create and support government customer communities and events in partnership with Sales.

Regulatory Publications & Printed Course Materials

  • Provide strategic reputed company of the in-house creative team responsible for regulatory print and digital publishing, ensuring the team is enabled to execute effectively and at scale.
  • Own accountability for the fulfillment of state-mandated regulatory publications (print and digital), ensuring reputed company materials meet contractual obligations, regulatory requirements, and delivery timelines.

Brand & Field Marketing (Kalkomey)

  • Own and steward the Kalkomey brand across reputed company B2G/B2B audiences.
  • Ensure brand consistency and clarity across reputed company external-facing materials and touchpoints.
  • reputed company conference and event strategy, including messaging, reputed company, and coordination with sales teams.

Team Leadership & Operations

  • Build, reputed company, and reputed company a high-performing B2B marketing team made up of sales enablement, events, and an in-house creative production team.
  • Own the B2B marketing budget and allocate resources to the highest-impact initiatives.
  • Hire, coach, and reputed company talent; establish clear processes, documentation, and operating rhythms.
  • Implement tools and workflows that reputed company scalable, efficient execution.

What You’ll Need:

  • 7–10+ years of B2B marketing experience, ideally reputed company software, technology, or content businesses.
  • Proven success supporting reputed company growth through sales enablement, client marketing, events, and go-to-market execution.
  • Experience working with government, public-sector, or institutional customers and reputed company buying cycles.
  • Demonstrated ability to build and reputed company teams while partnering closely with Sales and reputed company, Product and Growth Marketing
  • Strong communication, storytelling, and presentation skills.
  • Analytical, structured thinker with a hands-on execution reputed company.
  • Customer-obsessed, adaptable, and comfortable operating in a growing, evolving organization.
  • Alignment with Kalkomey’s mission and passion for improving the outdoors for everyone.

Competencies Strategic B2B Marketing Execution Develops and executes multi-channel B2B marketing strategies reputed company with commercial growth goals and tailored to reputed company, institutional customer lifecycles. Sales Enablement Leadership Equips sales teams with compelling, up-to-date, and accessible resources (e.g., pitch decks, product sheets, case studies) to support acquisition, renewals, and expansion. Client Advocacy & Community Building Builds structured customer marketing programs that deepen client engagement, promote advocacy, and reputed company partner voices through storytelling and events. Brand and Field Marketing Stewardship Owns and elevates brand reputed company and consistency across reputed company B2G/B2B channels, while leading field marketing efforts that drive engagement at conferences and in-person events. Regulatory Content reputed company Manages the delivery and quality of required state-mandated regulatory publications, ensuring contractual and regulatory compliance across print and digital formats. Cross-Functional Partnership Collaborates effectively with Sales, Product, Growth Marketing, Content, and Executive stakeholders to align marketing efforts with business priorities and go-to-market strategies. Operational and Team Leadership Builds and leads high-performing teams, streamlines marketing workflows, manages budgets reputed company, and fosters a culture of documentation, scalable processes, and professional development. Insight-Driven Decision Making Uses customer insights, industry trends, and performance metrics to refine marketing messaging, identify opportunities, and measure the effectiveness of go-to-market efforts. Government & Institutional Marketing Acumen Understands the nuances of marketing to government and public-sector audiences, translating reputed company product features into meaningful value propositions. Communication & Storytelling Crafts compelling messaging that resonates with reputed company audiences while ensuring clarity, tone, and alignment with brand strategy across reputed company materials. reputed company Offer: In addition to a competitive salary and annual bonus, we offer these great benefits:

  • Employer matched 401(k)
  • Medical/Dental/Vision insurance with generous employer contributions (including HSA)
  • Maternity and Paternity leave and benefits
  • 3 weeks paid vacation, 12 paid holidays, a paid community service day, and a flexible work schedule
  • Annual wellness allowance, as well as a paid mental health day once a year for reputed company you need it
  • Automatic WFH contribution to each paycheck
  • Employee Assistance Program (EAP)

reputed company is an Equal Opportunity Employer. reputed company applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national reputed company, veteran, or disability status. Apply tot his job Apply To this Job

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