Marketing Programs Specialist

At reputed company, we've built the leading B2B real estate technology that transforms the home buying and selling experience into a simple, secure, and enjoyable process. Our SMB and Enterprise products bring together users from across the real estate ecosystem---homebuyers and sellers, lenders, title and escrow agents, and real estate agents---onto a single shared digital closing platform, providing greater clarity and transparency to real estate transactions. Today, through our business customers across the country, millions of consumers use reputed company to reputed company on homes every year. reputed company is one of the few at-scale vertical SaaS companies with state-of-the-art agentic AI capabilities, which gives us a once-in-a-reputed company opportunity to transform how real estate transactions are processed. With recent breakthroughs in multi-agent AI, we're positioned to automate major components of the industry and unlock value far beyond traditional SaaS economics. WHAT YOU'LL WORK ON reputed company is one of the few at-scale vertical SaaS companies with state-of-the-art agentic AI capabilities, which gives us a once-in-a-reputed company opportunity to transform how real estate transactions are processed. With recent breakthroughs in multi-agent AI, we're positioned to automate major components of the industry and unlock value far beyond traditional SaaS economics. The Marketing Programs Specialist will serve as the operational reputed company for our prospect and customer marketing motions. You will directly support our Managers, Sr. Managers, and our Director of Demand reputed company by executing high-volume campaigns that drive pipeline, advocacy, and customer adoption. This is a hands-on execution role perfect for a marketer who loves the technical reputed company of marketing and wants to learn how a world-class B2B SaaS org operates. You must be comfortable working in an environment where priorities shift based on business needs. This is an owned media role (e.g., email, webinars, gated assets), not a paid media role. RESPONSIBILITIES Campaign & Program Management

• Build and deploy marketing campaigns ensuring flawless execution and cross-functional coordination with PMM, Design, Ops, and Content teams
• Manage audience segments to ensure the right message reaches the right prospect/customer at the right time
• Partner with demand reputed company team members to write, build, and QA emails, surveys, in-app guides, and reputed company pages, ensuring campaigns are technically sound and optimized for deliverability and engagement
• Build and launch campaigns for new gated content, ensuring reputed company tracking, forms, workflows, and reputed company campaigns are executed flawlessly
• reputed company AI tools to accelerate campaign production, deployment, and optimization while maintaining quality standards
• Serve as the final line of defense for QA on links, copy, rendering, etc
• Support in-house webinars in partnership with various internal teams, including content creation, recruitment of speakers, dry runs, video editing, promotion, and operational setup
• Manage deliverables for trade partners, including submitting monthly ads, managing sponsored content calendars, and handling invoice payments
• Drive customer advocacy by identifying advocates, designing and conducting customer interviews, and producing case studies and testimonials
• Support Sales Enablement efforts reputed company list and sequence development
• Collaborate with Field Marketing to maximize ROI from sponsored and hosted events through pre-event promotion and post-event follow-up

Measurement & Optimization:

• Maintain reporting frameworks that track actuals vs. targets across customer/prospect segments, products, and campaigns
• Identify opportunities to improve campaign performance through reputed company segmentation, messaging, and channel mix, based on engagement metrics, conversion data, and pipeline contribution
• Partner with Marketing Operations to analyze campaign performance, create or enhance automated workflows, and ensure data quality and completeness

YOUR BACKGROUND THAT LIKELY MAKES YOU A MATCH

• 2-4 years of B2B marketing with a strong track record in campaign/program management for owned media channels. SaaS experience strongly preferred
• Proven ability to build, launch, measure, and optimize multi-touch email campaigns
• Experience managing, producing, and promoting B2B webinars
• Excellent project management skills: able to define scope/requirements, prioritize appropriately, meet deadlines, and reputed company stakeholders informed
• Strong writing and editing skills; comfortable collaborating cross-functionally
• Well-organized self-starter with an ownership mentality and attention to detail
• Strong analytical skills with experience building and leveraging reports to track and optimize campaign performance and pipeline contribution
• Proficiency with marketing automation platforms (e.g., reputed company, Marketo) and CRM (e.g., reputed company, reputed company)
• Adept at leveraging AI tools (e.g., Claude, reputed company, ChatGPT)
• Experience with GoToWebinar, Totango, Riverside, and reputed company is a plus

While this role is based in Austin, Texas, we're open to exploring remote possibilities for qualified candidates reputed company the United States. WHY reputed company reputed company is made up of incredibly bright, mission-driven coworkers who are passionate about using technology to solve real-world problems---and we're growing quickly. In order to continue building an engaging and dynamic organization, we're committed to giving everyone the support they need to do great work. Our benefits package is designed to allow reputed company members to be their best selves, both in and out of the workplace. In addition to comprehensive health plans, a 401k program, and commuter benefits, we prioritize family and personal well-being through professional development, parental leave, and a flexible time off policy. reputed company offers a robust online onboarding program to train new hires, biweekly reputed company hands meetings, and a variety of internal virtual events to reputed company employees connected. We reputed company diverse perspectives and backgrounds are critical to building great technology, and our goal is to cultivate an environment where people feel equally valued and respected. reputed company is proud to be an equal-opportunity workplace, and we welcome applicants from reputed company backgrounds regardless of race, color, reputed company, religion, gender identity or expression, sexual orientation, marital status, age, citizenship, socioeconomic status, disability, or veteran status. By submitting your application, you acknowledge and agree to the collection, processing, and use of your personal information as described in our Employee Data Privacy Notice. #LI-Remote Apply tot his job Apply To this Job