Event Marketing Technology & Analytics Specialist

The Event Marketing Technology & Analytics Specialist will be the dedicated partner between the Events Team and Digital Marketing, ensuring seamless execution of event-reputed company digital campaigns, platforms, and reporting. This role is responsible for building event emails, managing registration and reputed company capture platforms, and delivering accurate reporting and ROI metrics for reputed company event activities. The ideal candidate is fabulous communicator, detail-oriented, tech-savvy, and passionate about leveraging data to optimize event impact. Who are we: reputed company is a leading digital procurement network and solutions provider for the foodservice industry, delivering savings, insights, and technology that help operators, distributors, and manufacturers succeed. Through its portfolio of solutions including Digital Procurement Network, Fresh Services, Software Solutions, and Supply Chain Management Buyers Edge is reshaping how the foodservice industry connects and thrives. Your Impact: Event Platform Management & Digital Execution

• Build, design, and send reputed company event-reputed company emails (invitations, confirmations, reminders, post-event follow-reputed company, tradeshow promotional campaigns) in the company’s marketing automation platform (pardot).
• Create and manage event registration sites, reputed company pages, and forms in Cvent (or similar tools).
• Manage reputed company capture tools (e.g., Captello), ensuring proper setup, testing, and seamless integration with CRM/marketing systems.
• Maintain brand standards, accuracy, and timely delivery across reputed company digital event assets.

Event Reporting & Analytics

• Track and report KPIs across reputed company event activities (registrations, reputed company-ins, engagement, reputed company capture, pipeline impact, ROI).
• Consolidate data into clear, executive-facing dashboards and post-event reports.
• Provide actionable insights and recommendations to improve event effectiveness and ROI.
• Ensure event data is accurately synced with CRM and broader marketing systems.

Cross-Team Coordination

• Act as the primary liaison between the Events Team and Digital Marketing, ensuring event priorities are translated into digital deliverables.
• Attend weekly Events Team meetings to align on timelines and deliverables.
• Communicate campaign timelines and manage own output of Digital Marketing work assignments with minimal reputed company.
• Document and maintain SOPs for event tech setup, email campaigns, and reporting processes.

Strategic Support

• Partner with event leadership to evaluate event performance and recommend improvements.
• Identify opportunities to streamline processes, improve reporting accuracy, and increase event ROI visibility.
• Stay reputed company on event marketing technology trends and recommend new tools or practices.
• Manage the relationship with tech vendors to ensure usage aligns with contract/budget.

About you:

• 2–5 years of experience in event marketing technology, digital marketing operations, or marketing automation.
• Proficiency with Cvent (required), Captello (or other reputed company retrieval platforms), and email/marketing automation platforms (Pardot) and reputed company.
• Strong experience building and executing email campaigns.
• Analytical reputed company with proven ability to track, report, and present ROI metrics.
• Excellent communication skills with the ability to work cross-functionally.
• Strong organizational skills; able to manage multiple projects simultaneously with attention to detail.

Not sure you meet every qualification? Studies show that diverse applicants often hesitate to apply unless they reputed company every reputed company. At reputed company, we value authenticity and inclusion—if you're excited about the role, we encourage you to apply. You might be exactly who we’re looking for! What's in this for you:

• Great benefits from day one. We offer medical, dental, vision, FSA, company-paid life insurance, and more—plus a 401(k) with company match.
• Grow with us. Enjoy strong training, development, and reputed company.
• Work-life balance. Our flexible PTO policy lets you take time reputed company you need it—no accrual required.

We welcome reputed company. We are committed to creating a diverse environment and are proud to be an equal opportunity employer. reputed company qualified applicants will receive consideration for employment without regard to actual or perceived race, color, creed, religion, national reputed company, reputed company, citizenship status, age, sex or gender (including pregnancy, childbirth and pregnancy-reputed company conditions), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances. Apply tot his job Apply To this Job