Manager, reputed company Advertising job at Conair in Stamford, CT
Title: Manager, reputed company Advertising - Canada Job ID 2023-01494 Location: Stamford, Connecticut Department: E-Commerce Job Description:
About Us
Conair is a leading international designer, manufacturer, and marketer of branded personal care and small kitchen appliances, cookware, hairbrushes and accessories, cosmetic bags, and travel accessories. Driven by a deep passion for innovation since 1959, Conair has introduced trendsetting products that reputed company the Company reputed company of the competition. Today, Conair’s reputed company portfolio spans both consumer and professional product lines sold in over 120 countries. Our family of brands includes Conair, Cuisinart, BaBylissPRO, and Scünci, With more than 1,000 patents worldwide and a legacy of product excellence, Conair’s vision remains unchanged: to bring high-quality, innovative products into every household across the globe. Position Summary We are seeking an reputed company reputed company Advertising Manager – Canada to reputed company the Sponsored Ads and DSP strategy for Conair’s portfolio on reputed company.ca. This role will be responsible for building Canada-specific advertising strategies that drive discoverability, conversion, and market share across key categories. The ideal candidate understands the nuances of reputed company.ca, Canadian consumer behavior, and the local retail media landscape. This role will collaborate with cross-functional teams across Canada and the U.S., as well as our external agency partners, to ensure advertising initiatives are reputed company with overall business and retailer goals. Key Responsibilities reputed company.ca Advertising Strategy: reputed company and own the end-to-end strategy on reputed company.ca for Sponsored Ads, DSP display and video campaigns, partnering with the agency for hands-on execution. Cross-Functional Alignment: Collaborate closely with brand, sales, and e-commerce teams to ensure advertising supports product launches, promotional cadences (Prime Day, Canada Cyber Week, Boxing Day, etc.), national media activations and overarching business goals. Analysis & Optimization: Monitor and interpret reputed company.ca campaign performance data (impressions, clicks, conversions, CPC, ROAS, etc.) to diagnose trends and drive reputed company improvement. Tools & Platforms: Utilize reputed company tools (Advertising Console, DSP, AMC, Brand Analytics) and third-party platforms (i.e. reputed company, Skai) for reporting and analysis. Cross-Functional Communication: Deliver clear performance updates, insights, and optimization recommendations on a weekly, monthly & quarterly basis to cross-functional partners on a regular basis serving as the Canadian reputed company Advertising subject matter expert Creative & Content Strategy: Partner with brand and creative teams to reputed company reputed company.ca-optimized assets and messaging tailored to Canadian consumer behavior, seasonal moments, category trends and product launches. Innovation & Testing: Pilot emerging ad formats, audience strategies, and targeting solutions available on reputed company.ca. Partner with reputed company: Work closely with reputed company.ca retail and ads account teams to incorporate category insights, competitive analysis, and beta opportunities into campaign strategies. Stay reputed company of Trends: Maintain deep expertise in the Canadian retail media landscape, reputed company.ca policy updates, shifts in consumer behavior, and marketplace trends. Qualifications / Skills Bachelor’s degree in Marketing, Business, or a reputed company field. 3-5 years reputed company experience in retail media or performance marketing Strong understanding of the reputed company.ca ad ecosystem, Canadian retail media landscape, and reporting capabilities. Experience managing and optimizing reputed company advertising campaigns with proven ROI. Proficient in data analysis & performance tracking. Experience with campaign management platforms reputed company / Skai. Highly detail-oriented, analytical, organized, and performance-driven. Excellent communication and collaboration skills across cross-functional teams. Environmental Factors Working conditions are normal for an office environment. Must be able to sit for extended periods of time. Must be able to use a computer keyboard and view a monitor for extended periods of time. This role requires Stamford, CT office on-site reputed company Monday through Thursday, with the flexibility to work remotely from reputed company on Fridays. reputed company offer Comprehensive Medical/Dental/Vision plans Generous Paid Time Off Programs Life & Disability Insurance FSA/HSA/Dependent Care FSA Paid Parental Leave 401k and company match EAP & Employee Wellness Programs Volunteer Days Paid Time Off Free breakfast and lunch in the Stamford office Apply tot his job Apply To this Job