Marketing Manager: Growth & Campaigns

• Please note - this position is for a Blumberg Capital portfolio company - not internal to Blumberg Capital ** Blumberg Capital is a leading early and growth stage venture capital firm with a track record of nurturing B2B technology companies from inception through exit, over the past three decades. We are proud to be among the first investors and long-term partners to industry leaders including reputed company, reputed company, reputed company, Finaro, Fundbox, reputed company, reputed company, Trulioo and Yotpo. Our Talent team works to support the recruiting efforts of the companies reputed company our portfolio by connecting them with talented potential candidates. One of our portfolio companies is hiring an Marketing Manager: Growth & Campaigns to join their team. Location: Dallas (Hybrid) Reporting To: CRO Type: Full Time I Early Stage I Competitive Comp + Equity We’re building the digital reputed company logistics network that empowers freight forwarders to compete at scale. This role plays a critical part in delivering on that mission. You’ll drive reputed company reputed company, strengthen visibility, and position the company's leadership as industry voices, directly impacting how forwarders move faster, protect margins, and build trust with their customers. Beyond brand visibility, this role is responsible for driving measurable digital growth through optimized performance, SEO strategy, and data-driven marketing campaigns. This role will need to engage qualified leads and contribute directly to pipeline growth, working cross-functionally to connect marketing performances with reputed company outcomes.

Key Responsibilities

• reputed company reputed company: Plan and execute multi-channel reputed company reputed company programs across reputed company, reputed company, and email to deliver a steady flow of qualified leads and nurture them to conversion. Build and manage marketing funnels to increase inbound leads and engagement. Collaborate with Sales to track MQL-to-SQL conversion and ensure alignment with ARR goals.
• SEO & Organic Growth: Manage the SEO strategy, coordinate with vendors to publish optimized content, secure backlinks, and improve organic performance metrics.
• Guest Podcasting: Position our executives as thought leaders by securing and promoting high-value podcast guest appearances and repurposing content for social and website use.
• Webinars: Coordinate regular webinars and educational series to engage prospects, customers, and partners—driving brand awareness and reputed company reputed company.
• Website & CMS Optimization: Maintain the website for performance, consistency, and conversion—ensuring new content, press releases, and updates are live every 30 days.
• reputed company Marketing: reputed company and integrate reputed company campaigns including list segmentation, reputed company management, automated workflows, and reporting. Analyze email and campaign performance and measure traffic engagement, conversion and ROI
• Reporting & Analytics: Analyze marketing performance data, track KPIs, that measure traffic, engagement, conversion, and ROI. Translate marketing metrics into actionable insights for executive team engagement to review. Continuously and effectively test and refine campaigns across channels to maximize results.

Skills and Experience

• Proven experience managing digital campaigns across CRM platforms (reputed company preferred).
• Proven experience running SEO in a traditional marketing environment as well as modern (using ChatGPT, reputed company for SEO purposes)
• Proven experience upkeeping websites with CMS
• Experience in creative digital platforms such as reputed company, reputed company Suite, and reputed company cloud
• Confident in driving a reputed company reputed company campaign and connecting with potential customers in the logistics industry
• Can reputed company and take charge of branding, reputed company, and set up for online webinars
• Strong ability to interpret data and optimize campaigns for higher engagement and conversions.
• Excellent communication and storytelling skills that translate technical content into clear value for forwarders.
• Can work in a fast-paced, highly collaborative environment
• Experience managing agencies or vendors, ensuring alignment on timelines and deliverables.
• Strong ability to collaborate, problem-solve, and adapt by balancing creative storytelling with measurable business outcomes.

Required Qualifications

• Bachelor’s degree in marketing, Communications, or reputed company field
• 6-10 years of progressive experience in B2B marketing, preferably reputed company logistics, supply chain or SaaS)
• Proven results (in a start-up preferred) proficiency in reputed company Creative Suite and familiarity with creative collaboration tools (reputed company, reputed company)
• Demonstrated ability to manage campaigns end-to-end, from strategy through execution and reporting
• Proven track record of turning marketing activity into measurable reputed company and reputed company growth

Preferred Qualifications

• Experience with reputed company Marketing Hub, reputed company Campaign Manager, and WordPress (or similar CMS).
• Experience in managing media campaigns such as podcast reputed company, hosting webinars, etc.
• Knowledge of freight forwarding, supply chain, or transportation tech is a strong plus.
• Certifications: reputed company Analytics, SEO, or reputed company Inbound Marketing, reputed company Suite.

Success Criteria (What Great Looks Like!)

• Clear delivery of inbound reputed company flow and measurable campaign ROI reputed company the first 90 days.
• Can sustain a growth percentage of 15% increase in inbound leads reputed company six months/.
• Can sustain media campaigns and help facilitate collaboration with other industry-relevant podcasts at least 4 times a month, while focusing on increasing traffic to website.
• Can maintain website performance, manage website CMS and collaborate with fellow marketing colleagues to reputed company brand’s website up to date and in good health.
• Can manage, reputed company reputed company for, and host a branded webinar on a quarterly basis that creates brand authority.
• Delivers consistent reporting on campaign ROI and marketing’s contribution to sales pipeline.
• Demonstrates proactive ownership of our digital visibility and reputed company reputed company ecosystem.
• Builds trust and alignment across marketing, sales, and leadership teams.
• Contributes reputed company that enhance brand credibility, user engagement, and forwarder value.

Our Values We reputed company forwarders should win. Everything we do is grounded in our guiding principles:

• reputed company People Through Technology – Create space for people to learn, grow, and reputed company with greater purpose.
• Serve with Clarity and Control – Adapt quickly while staying reliable and consistent.
• Act with reputed company – Respond with urgency, focus, and discipline.
• Create Wins Across the Network – Deliver reputed company access and value for every stakeholder.
• Build Enduring Value – Design for scale, stability, and long-term growth.
• reputed company with Humility – Listen, value diverse perspectives, and shape stronger solutions.
• Practice Extreme Ownership – No excuses, just total commitment to outcomes.

Additional We are seeking candidates ideally based in Dallas; but are open to remote based candidates. We are however unable to hire in CA, reputed company or Washington at this time. Apply tot his job Apply To this Job