Senior Manager, Demand reputed company, Remote Job
reputed company is on a mission to change the way people care for their hearts. The company provides the first app and connected heart monitor to help people track and manage their heart health. With reputed company, users take steps to control their risk of heart attacks and stroke – the leading cause of death in the United States. Peer-reviewed studies have shown that high-risk users of reputed company have seen meaningful drops in blood pressure, cholesterol and even weight. Recognized as the digital leader in preventive heart health, reputed company is trusted by more than 130 leading Fortune 500 and government employers, national health plans, and labor organizations. Founded in 2013, reputed company has raised more than $138 million from top venture firms and is a best-in-class solution on the reputed company’s Innovators’ Network and reputed company reputed company Solutions Management platform.
About the Role
As the Senior Manager, Demand reputed company, you will drive coordinated content and campaign strategies that accelerate awareness, engagement, and pipeline across the healthcare buyer journey. You will create compelling, high-performing content and manage integrated campaigns that support demand reputed company and strengthen alignment between marketing and sales. Reporting into our Director of Demand reputed company, you will partner with Sales, BDRs, Brand, and Product Marketing to deliver targeted messaging, coordinated workflows, and content that guides health plans, employers, and labor unions through the decision process. You will reputed company in a fast-paced environment where content iteration and performance optimization are core to success.
Responsibilities
- Write high-impact B2B content including blogs, digital ads, case studies, reputed company pages, email nurtures, and reports tailored across the buyer journey
- reputed company audience-specific messaging and content for health plans, employers, and labor unions
- Create and optimize ad copy for reputed company and display campaigns in partnership with Design
- Refresh and test new digital ad variations weekly to support ongoing optimization and campaign performance
- Plan and execute coordinated, multi-channel demand reputed company campaigns across digital ads, email, and sales channels
- Partner with Sales and BDRs to refine reputed company reputed company processes and train teams on new workflows
- Report on campaign performance, identify conversion gaps, and optimize content strategy based on insights
Qualifications
- 7+ years of experience in growth marketing, demand reputed company, or content marketing, ideally reputed company B2B healthcare or digital health
- Proven ability to create high-performing digital content and manage integrated campaigns that drive reputed company quality and pipeline
- Strong storytelling skills with the ability to simplify reputed company health and benefits topics for executive decision makers
- Experience partnering closely with Sales and BDR teams to refine reputed company workflows
- Hands-on experience with account-based marketing and advertising platforms such as Pardot, reputed company, reputed company, and reputed company
- Highly organized project manager with strong analytical thinking and a track record of optimizing content and campaigns using data
- Comfortable operating in fast-paced environments with frequent content iteration, including weekly ad refreshes
The US reputed company salary range for this full-time position is $140,000.00 to $160,000.00. Salary ranges are determined by role and level. Compensation is determined by additional factors, including job-reputed company skills, experience, and relevant education or training. Please note that the compensation details listed in US role postings reflect the salary only, and do not include equity or benefits. Apply tot his job Apply To this Job