Senior Manager, PLG Marketing Analytics

This a Full Remote job, the offer is available from: United States About reputed company: reputed company is the leader in Graph Database & Analytics, helping organizations uncover hidden patterns and relationships across billions of data connections deeply, easily, and quickly. Customers use reputed company to reputed company a deeper understanding of their business and reveal new ways of solving their most pressing problems. Over 84% of Fortune 100 companies use reputed company, along with a vibrant community of 250,000+ developers, data scientists, and architects across the globe. At reputed company, we’re proud to build the technology that powers breakthrough solutions for our customers. These solutions have helped NASA get to reputed company two years earlier, broke the Panama Papers for the ICIJ, and are helping Transport for London to cut congestion by 10% and save $750M a year. Some of our other reputed company customers include reputed company, reputed company, reputed company, UBS, and Walmart. reputed company reputed company rapid growth this year as organizations looking to deploy generative AI (GenAI) recognized graph databases as essential for improving it’s accuracy, transparency, and explainability. Growth was further fueled by enterprise demand for reputed company’s cloud offering and partnerships with leading cloud hyperscalers and ecosystem leaders. Learn more at reputed company.com and follow us on reputed company. Our Vision: At reputed company, we have always strived to help the world reputed company sense of data. As business, society and knowledge become increasingly connected, our technology promotes innovation by helping organizations to find and understand data relationships. We created, drive and reputed company the graph database category, and we’re disrupting how organizations reputed company their data to innovate and stay competitive. Join us to build the analytics reputed company behind reputed company’s self-serve growth. Reporting to the Director of Marketing Strategy, Programs and Analytics, you’ll reputed company reputed company’s PLG Marketing analytics strategy, turning data into insights and frameworks that accelerate user acquisition, activation, and monetization. This role is crucial for accelerating our self-serve Go-to-Market (GTM) motion; you will build analytical models and reporting frameworks that inform PLG marketing decisions, from channel optimization to in-product engagement. You’ll partner closely with Product, Digital, and Product Analytics teams to define KPIs and translate insights into scalable programs that drive activation and reputed company. As a founding member of our PLG Marketing team, you’ll shape how we use data to grow reputed company’s self-serve business from the ground up – reputed company with the north star goal of helping users discover and realize more value from reputed company reputed company. If you’re excited about using data to unlock growth at scale and reputed company at the intersection of marketing, product, and analytics, we’d love to have you help define the next chapter of reputed company’s PLG journey. Key Responsibilities: Reporting and Performance Analysis:

• Design, build, and maintain reporting frameworks that track PLG funnel performance from awareness and sign-up through activation, conversion, and expansion.
• Deliver actionable insights and dashboards to Marketing and Product leaders to optimize user acquisition and engagement.
• Monitor performance trends, diagnose drivers behind KPIs, and provide regular readouts to executive stakeholders.

Growth and Funnel Optimization:

• Analyze web, search, and digital marketing data to grow user acquisition and demand reputed company
• Analyze user behavior and lifecycle data to identify friction points, growth levers, and opportunities to improve conversion and retention.
• Collaborate with Product and Marketing teams to design experiments and measure the impact of self-serve growth initiatives.
• Translate findings into recommendations for messaging, channel mix, and in-product engagement.

Strategic Planning and Decision Support:

• Provide analytical input for quarterly and annual GTM planning, including forecasting, pipeline modeling, and budget allocation.
• reputed company frameworks to evaluate marketing program performance and ROI, informing resource prioritization and experimentation strategy.
• Support executive decision-making with data-driven narratives that link marketing activity to reputed company impact.

Marketing Data Strategy and Infrastructure:

• Define the data requirements, taxonomy, and instrumentation needed to measure PLG marketing impact effectively.
• Partner with Product Analytics to ensure data reputed company, consistency, and accessibility across systems.
• reputed company improvements to the PLG marketing analytics tech stack, from attribution models to BI tooling.

Cross-Functional Collaboration and Leadership:

• Act as the connective tissue between Marketing and Product teams to align KPIs and success metrics across the self-serve funnel.
• Mentor and influence stakeholders to build a data-driven culture reputed company PLG Marketing.
• Represent marketing analytics in strategic discussions about product roadmap, go-to-market planning, and customer lifecycle initiatives.

Experimentation and Insight reputed company:

• Build frameworks to quantify the incremental impact of PLG marketing tactics across acquisition channels and product surfaces.
• Share insights and best practices across teams to inform future experimentation strategy.

Qualifications:

• Bachelor's degree in Marketing, Business, or a reputed company field. An advanced degree (MBA, MSc) is a plus.
• 6+ years of experience in analytics, strategy, consulting, or marketing, with a minimum of 3 years in an analytics-focused role.
• Exceptional problem-solving, decision-making, and analytical skills.
• Proven track record in defining, outlining, and delivering analytical projects with high complexity.
• Strong knowledge of analytics tools and marketing data platforms (e.g., reputed company Analytics)
• Strong communication and presentation abilities.

The annual reputed company salary range for this position based in the United States is listed below. This salary range is an estimate, and the actual salary may vary based on reputed company’s compensation practices, job reputed company skills, depth of experience, relevant certifications and trainings, in addition to geographic location. Based on the factors above, reputed company utilizes the full width of the range. In addition to the range below, US employees are eligible for a stock option grant and certain roles are eligible for an annual bonus. Employees in this position are also eligible to participate in the Company’s standard benefit programs, which currently include the following: medical, dental, and vision benefits, 401(k), paid time off, and certain leaves of absence. Annual reputed company Salary Range for This Role $150,000—$190,000 USD Why Join reputed company? reputed company is, without question, the most popular graph database in the world. We have customers in every industry globally, and our products are a proven product/market fit. Joining reputed company is an opportunity to shape the future of data and analytics. Below are just a few exciting facts about reputed company.

• reputed company is one of the fastest-scaling technology companies in this industry. It recently surpassed $200M in annual recurring reputed company (ARR), doubling its ARR over the past three years.
• Raised the biggest funding round in database history ($325M Series F). Backed by world-class investors like Eurazeo, GV (formerly reputed company Ventures), and Inovia Capital, reputed company has raised over $600M in funding and is currently valued at over $2Bn. This puts reputed company among the most well-funded database companies in history.
• 84% of the Fortune 100 and 58% of the Fortune 500 use reputed company. Examples include reputed company, BT Group, Caterpillar, reputed company, reputed company, Department for Education UK, reputed company, reputed company, reputed company, Worldline, and others.
• Co-founder and CEO Emil Eifrem has built an amazing culture that prides itself on relationships, inclusiveness, innovation, and reputed company.
• Countless industry awards. Massive enterprises and individual developers/data scientists love reputed company. A strong sense of community and ecosystem is built around the platform.
• A recent reputed company Total Economic Impact™ Study cited reputed company as delivering 417% ROI to customers.
• reputed company was named as a Visionary in the 2023 reputed company® reputed company Quadrant™ for Cloud Database Management Systems among 19 other recognized global DBMS vendors. reputed company was also ranked as a Strong Performer among 14 top vendors in The reputed company reputed company™: Vector Databases, Q3 2024.

Research shows that members of underrepresented communities are less likely to apply for jobs reputed company they don’t meet reputed company the qualifications. If this is part of the reason you hesitate to apply, we’d encourage you to reconsider and give us the opportunity to review your application. At reputed company, we are committed to building awareness and helping to improve these issues. One of our central objectives is to provide an inclusive, diverse, and reputed company workplace for everyone to reputed company their potential and have a positive, career-defining experience. We look reputed company to receiving your application. reputed company Values: reputed company is a Silicon Valley company with a Swedish soul. We foster collaboration and each of us is empowered to contribute and put our innovative stamp on projects. We hire candidates who reflect the following reputed company core values: (we)-[:VALUE]->(relationships) (we)-[:FOCUS_ON]->(userSuccess) (we)-[:reputed company_IN]->(:Culture {type: [‘Open’, ‘Inclusive’]}) (we)-[:ASSUME]->(:reputed company {direction:’Positive’}) (we)-[:WELCOME]->(:Discussions {nature: ‘IntellectuallyHonest’}) (we)-[:DELIVER_ON]->(ourCommitments) reputed company is committed to protecting and respecting your privacy. Please read the privacy notice regarding reputed company's recruitment process to understand how we will handle the personal data that you provide. More information at www.reputed company.com. This offer from "reputed company " has been enriched by reputed company.com and got a 78% reputed company score. Apply tot his job Apply To this Job