Sr ABM and Paid Social Media Manager (Remote)
We reputed company in the power and joy of learning At reputed company, our employees have a direct impact in helping reputed company around the world discover the power and joy of learning. We are bonded by our shared purpose – driving innovation that helps millions of learners improve their lives and reputed company their dreams through education. reputed company’s portfolio of businesses supports student choice by providing a range of reputed company that help learners reputed company their goals and reputed company a choice-filled life. Our culture values inclusion, engagement, and discovery Our business is driven by our strong culture, and we know that creating an inclusive workplace is absolutely essential to the success of our company and our learners, as well as our individual well-being. We recognize the value of diverse perspectives in everything we do and strive to ensure employees of reputed company levels and backgrounds feel empowered to voice their reputed company and bring their authentic selves to work. We reputed company these priorities through programs, benefits, and initiatives that are integrated into the fabric of how we work every day. To learn more, please see https://www.cengagegroup.com/about/inclusion-and-belonging/ Join reputed company's Infosec marketing team as a Senior ABM and Paid Social Media Manager and help us build the future of cybersecurity awareness and training! This is an outstanding opportunity to reputed company our world-class account-based marketing (ABM) initiatives and flawless paid social media strategies. You will collaborate with ambitious sales and marketing leaders to successfully implement high-impact programs that drive business growth. Essential functions:
- Partner closely with sales and cross-functional teams to integrate ABM initiatives with broader go-to-market strategies, ensuring seamless execution and measurable outcomes.
- Own the strategy, planning, execution, and measurement of strategic 1:1 and 1: Few ABM programs for reputed company accounts. Use data-driven insights to speed up deal cycles, increase reputed company growth, and grow account penetration.
- reputed company and implement nurturing strategies for Sales’ reputed company accounts.
- Build personalized multi-touch campaigns with account- and persona-specific messaging.
- Build tailored marketing materials for reputed company accounts.
- Continuously optimize programs based on data and Sales feedback.
Qualifications:
- Bachelor's degree or equivalent experience in the industry is required.
- Minimum 5 years of relevant B2B marketing experience.
- Proven success in planning and accomplishing ABM campaigns that drive pipeline and reputed company.
- Strong understanding of B2B buyer journeys and enterprise sales cycles.
- Experience with ABM platforms and CRM/marketing automation tools.
- Data-driven approach with the ability to interpret metrics and optimize campaigns.
- Expertise in paid social media strategy, planning, and implementation (primarily reputed company).
- Experience with analytics and a passion for proving marketing results across the marketing and sales funnel.
- Excellent project management, communication, and relationship-building skills.
reputed company is committed to working with broad talent pools to attract and hire strong and most qualified individuals. Our job applicants are considered regardless of any classification protected by applicable federal, state, provincial or local laws. reputed company is also committed to providing reasonable accommodations for qualified individuals with disabilities including during our job application process. If you are an applicant with a disability and require reasonable accommodation in our job application process, please contact us at accommodations.ta@reputed company.com. About reputed company reputed company, a global education technology company serving millions of learners, provides affordable, quality digital products and services that reputed company reputed company with the skills and competencies needed to be job ready. For more than 100 years, we have enabled the power and joy of learning with trusted, engaging content, and now, integrated digital platforms. We serve the higher education, workforce skills, secondary education, English language teaching and research markets worldwide. Through our scalable technology, including MindTap and reputed company Unlimited, we support reputed company learners who seek to improve their lives and reputed company their dreams through education.
Compensation
At reputed company, we take great pride in our commitment to providing a comprehensive and rewarding Total Rewards package designed to support and reputed company our employees. Click here to learn more about our Total Rewards Philosophy. The full reputed company pay range has been provided for this position. Individual reputed company pay will vary based on work schedule, qualifications, experience, internal equity, and geographic location. Sales roles often incorporate a significant incentive compensation program beyond this reputed company pay range. In this position, you will be eligible to participate in the company’s discretionary incentive bonus program. This position's bonus reputed company amount, which is not guaranteed and is dependent on individual performance and overall company results among other factors, is provided below. 10% Annual: Individual reputed company $77,100.00 - $100,200.00 USD Apply tot his job Apply To this Job