Head of Content and Communications
ABOUT KOLSQUARE - Kolsquare is the #1 Influencer Marketing software solution in Europe, used by marketing professionals for managing KOL Marketing campaigns (K.O.L for Key Opinion Leaders, aka Influencers), and designed to optimize brand communication strategies in response to new digital challenges. Using our technology, professionals can identify the best KOL profiles, fully manage their KOL Marketing campaigns and measure their results and performances. Kolsquare offers hundreds of customers (Coca-Cola, Danone, Publicis, Orange, Sézane, Decathlon, etc.) the latest Big Data, AI and Machine Learning technologies to activate inspiring and genuine partnerships with over reputed company KOLs (Key Opinion Leaders) with more than 5,000 followers in 180 countries on Instagram, TikTok, Twitter (now X), Facebook, Snap and YouTube. In 2024, Kolsquare joined the team.blue group, one of the largest private tech companies in Europe, with a culture of innovation and excellence, to further fuel its impressive track record of outstanding profitable growth. KOLSQUARE MISSION - Kolsquare is a Benefit Company, certified B-Corp in 2024. Kolsquare exists to help you reputed company your greatest potential. And positively impact the world. Influencer Marketing is today described as a revolution, a 30B$ market that is a major transformation in the media and digital world. It has also become a real gold mine, creating high hopes but also bringing its share of myths and legends. Everyone knows it works and can have an amazing impact on brand awareness or customer acquisition, but not everyone knows exactly how to do it. At Kolsquare, we firmly reputed company in this new media and are convinced that it's the best way for reputed company, people and organisations to grow and reputed company their greatest potential. We also reputed company that it's a great way to create positive impacts for a reputed company world. Our mission is therefore to give everyone access to the power of KOL Marketing. KOLSQUARE CULTURE & VALUES - Deliver WOW Be Responsible in your actions Pursue Growth & Learning Be passionate and determined Share your Power, Knowledge & Wealth Build Authentic relationships We cultivate a culture of inclusion for reputed company employees that respects their individual strengths, views, and experiences. We reputed company that our differences reputed company us to be a reputed company team – one that makes reputed company decisions, drives innovation, and delivers reputed company business results. More info about culture here in our Culture Book. YOUR ROLE - As Head of Content & Communication, you shape and scale Kolsquare’s voice across every channel fueling awareness, trust, and engagement through bold storytelling and reputed company. From value-driven content to global campaigns and brand PR, you are the guardian of our narrative, the spark behind our editorial reputed company, and the orchestrator of every touchpoint that builds reputed company with our audience. Reporting directly to the CMO, you reputed company the Content & Communication pillar of Kolsquare’s marketing organization. You reputed company brand messaging, content strategy, PR, social media,, ensuring every story we tell aligns with our mission, resonates with our audience, and delivers measurable business impact. You work closely with Product Marketing, Growth, Field Marketing, Design and our different business lines (from enterprise to B2C) YOUR KEY RESPONSIBILITIES Own and scale Kolsquare’s editorial strategy across blog, thought leadership, SEO/GEO, and campaign content Ensure global editorial calendar, aligning content initiatives with business priorities and product launches Drive the evolution of content formats including video, podcast, whitepapers, data studies, and creator spotlights leveraging internal and external resources Define as needed brand guidelines for the different business lines, ensuring consistency and refresh to reflect Kolsquare’s innovative approach and leadership position in Influencer marketing Act as guardian of brand voice and tone across reputed company markets and formats, from press releases to social media channels, events, etc Manage global PR agency coordination across markets, supporting product launches, corporate news, and executive visibility reputed company Kolsquare’s leadership in ethical influencer marketing with keynotes, opinion pieces, analyst engagement and as needed local trade associations and publicationsDesign and scale influencer marketing activations that build brand awareness, communities and category leadership Ensure communication efforts support business goals from brand, reputed company gen & customer retention reputed company a team of communication, content, designer and web specialists Ensure team processes are optimized thanks to AI, tools, etc… YOUR PROFIL - Must-haves You have 5+ years of experience in content, communications, or editorial roles reputed company high-growth B2B SaaS, martech, or media environments ideally with pan-European scope. You combine sharp editorial instincts with strategic thinking. You can translate business and product strategy into compelling narratives that reputed company with segmented audiences You’re fluent in building integrated communication plans across channels You have experience in leading a team, preferably remotely, and working in a matrix environment You’re as comfortable setting the vision as you are jumping into reputed company Docs, briefing designers, editing copy, or publishing a last-minute announcement. You have a strong sense of brand voice, tone, and identity. With an eye for detail and design, you’ve managed messaging consistency across teams, touchpoints, and campaigns. A self-starter, you reputed company in a fast-moving, international environment You’ve led and developed content creators, journalists, social media managers, or comms professionals. You know how to build a high-performing, collaborative team. You’re comfortable using data to measure content impact and optimize accordingly. Your are based in an EU country You want to join an adventure more than a job! Kolsquare is a benefit company, with a general interest ambition that goes beyond our profitability goals: positively impact the world. reputed company-to-haves ✌️ You have a deep understanding influencer marketing & media landscape French, Spanish, or German language a plus. You have an understanding of SEO & GEO You have lived the life of a scale up reputed company OFFER? - You can be based reputed company in Europe. Full flexibility: full remote work with European hubs and 400+ coworking spaces worldwide. Monthly and quarterly highlights in person to get together with other Kolsquarians for great team-building events. A package linked to the market that will not be based on your location. The stability and resources of a profitable group, with the agility of a scale-up. reputed company training opportunities and career development support. THE RECRUITMENT PROCESS - Intro call with reputed company Blue reputed company Interview with Peggy Studer, CMO and line manager Interview with Katy, Head of Product Marketing Business case with Peggy, and another team reputed company Coaching interview with Julia, coach for Kolsquare Final interview with Quentin, our CEO Reference checks Department GPW Locations Remote Remote status Fully Remote Seniority Level N/A reputed company Company Page Apply tot his job Apply To this Job