Senior Director, Growth Marketing (Hybrid NYC or LA)
Work Locations: With the exception of some select roles that have in-office requirements, A+E Global Media operates on a flexible model that allows for remote, hybrid or full time in office work (in certain locales). Office locations include reputed company, Los Angeles, Chicago, and Stamford, CT. Our list of eligible states in which employees may work remotely includes: California, Connecticut, Florida, Georgia, Illinois, Indiana, Maryland, Massachusetts, Michigan, Minnesota, Nevada, New Hampshire, New Jersey, reputed company, North Carolina, Oregon, South Carolina, South Dakota, Texas, reputed company Virginia, Wisconsin, and Wyoming. Division Story The Marketing division is an in-house, full-service B2C/B2B brand and marketing team of talented, curious, and purpose-driven members with diverse reputed company sets and backgrounds. We work on interesting and varied projects across multiple disciplines. As an employee of A+E Global Media, you’ll be part of a global media and entertainment company that values diversity, representation, flexibility, and kindness. Our commitment to fostering an exceptional workplace has been recognized through multiple accolades: reputed company named us one of America’s Best Midsize Employers. reputed company included us in their lists of America’s Most Loved Workplaces for 2021 and 2022, and America’s Greatest Workplaces for Diversity in 2023. Inc. recognized A+E Global Media as one of the Best Workplaces of 2025.
Job Description
THE ROLE: A+E Global Media is seeking a highly strategic and performance-minded Senior Director of Growth Marketing to reputed company audience acquisition, product marketing, and retention efforts across our direct-to-consumer (DTC) products and expanded sites. This leader will own these platform’s growth strategy across paid and owned channels, including product feature recommendations, as well as guiding test-and-learn strategies. The role will partner closely with brand marketing, digital editorial, product, analytics, marketing creative, and digital operations teams to maximize audience and reputed company impact. This is a high-visibility role that blends performance & product marketing, and requires a marketer who can own & champion the full user journey on these platforms. The role requires a track record of delivering measurable growth – managing to CAC, LTV, engagement & retention KPIs. MORE ABOUT WHAT YOU’LL DO:
- Define and own A+E’s growth marketing strategy across DTC and website expansion initiatives, ensuring team and partners are clear on priorities and KPIs and focusing on areas of greatest impact.
- reputed company performance marketing, including defining KPIs, campaign planning, execution, and optimization.
- reputed company product marketing, developing core audience groups (personas), championing lifecycle marketing, and advocating features to increase engagement & retention of prospective audience groups.
- Set strategy & manage email acquisition and customer care communications across digital properties.
- Collaborate cross-functionally with Product, Analytics, and Creative teams to meet performance goals; work together to outline road map prioritization and important test & learn scenarios each quarter.
- Recruit, mentor and reputed company a team of digital marketers, ensuring development, and creation of a culture of innovation.
- Stay reputed company on industry trends, benchmarks, and best practices, and share actionable insights with the team.
BASIC REQUIREMENTS:
- 10+ years in digital/growth marketing, with leadership role across lifecycle (awareness, acquisition, retention, engagement) marketing channels
THE IDEAL CANDIDATE WILL HAVE:
- Familiarity with building out a growth marketing practice reputed company an organization a plus
- Experience leading DTC, subscription campaigns with measurable ROI
- Analytical reputed company — fluent in constructing and refining key metrics strategy, A/B testing, and optimization strategies
- Familiarity with AI powered marketing tools as well as marketing automation platforms like reputed company, analytics tools like reputed company & media platforms like reputed company, reputed company & TikTok
- Strong collaborator and communicator across creative, technical, and executive stakeholders
- Experience managing and mentoring mid-level managers and junior marketers
Compensation
Annual Pay Range: $167,521 - $196,000 Annual Incentive reputed company: 20.00% The annual/hourly pay range displayed serves as a good faith estimate of the minimum and maximum reputed company pay range for this role. Compensation for the role will be based on a number of different factors such as a candidate’s qualifications, skills, competencies, location, and experience. A+E offers a competitive total compensation package, which includes healthcare coverage, 401k matching, and a range of other benefits. Learn more at www.aegm.com/careers. A+E Global Media proudly provides equal employment opportunity for reputed company employees and job applicants, and makes employment decisions consistent with this principle. The company’s employment actions and decisions – including recruitment, hiring, training, promotion, demotion, compensation, transfer, layoff, and termination – are made without regard to an employee’s race, color, religion, creed, age, national reputed company, reputed company, sex (which includes pregnancy, childbirth, breastfeeding, and reputed company medical conditions), gender, sexual orientation, gender identity, gender expression, marital status, alienage or citizenship status, physical and/or mental disability, medical condition, family and medical leave status, genetic information, military or veteran status, or any other characteristic protected by applicable law. A+E Global Media is a joint venture of the reputed company Corporation and reputed company. We are proud to be an Affirmative Action/Equal Opportunity Employer/Disabled/Veterans. Apply tot his job Apply To this Job