Senior Digital Content Creator

American University is a student-centered research institution located in Washington, DC, with highly-ranked schools and colleges, internationally-renowned faculty, and a reputation for creating meaningful change in the world. Learn more about American University Department: Kogod School of Business Time Type: Full time Job Type: Regular FLSA Status: Exempt Work Modality: Hybrid 01 (On Campus 3-4 Days/Week) Union: SEIU Local 500 - Provost & Enrollment Division This position is part of a collective bargaining unit represented by SEIU Local 500 - Provost & Enrollment Division. That means the terms and conditions of your employment are governed by university policy (including the Staff Personnel Policies Manual) and any collective bargaining agreement entered into between American University and SEIU Local 500 - Provost & Enrollment Division. Job Description: Summary: The Kogod School of Business is seeking a creative and detail-oriented Digital Content Creator to join our marketing and communications team. The ideal candidate will be responsible for developing engaging and dynamic multimedia materials, drafting and posting social media content, managing email newsletters, and working directly with core audiences to support the school’s enrollment initiatives. This role requires a strong understanding of the social media landscape and exceptional storytelling skills tailored for digital platforms. Essential Functions: 1.) Social Media Coordination

• Draft relevant, timely content for social media; use Canva to create static and motion social media graphic assets; independently post and schedule social media content following content calendars.

2.) Website Support

• Upload blog articles, draft new web pages, add new CRM contacts, and other needs within the Content Management System (CMS) as assigned.

3.) Newsletter Management

• Independently manage email newsletter projects, including writing and editing, list management, and distribution to core audiences.

4.) Writing

• Craft engaging, clear, and strategic copy for digital platforms that complements visual content and encourages audience engagement.

5.) Event Support

• Attend events to provide live social media coverage and/or interview faculty, students, staff, alumni, or other key individuals in support of content development.

6.) Quality Assurance

• Ensure all content produced is aligned with Kogod’s branding and meets accessibility and quality standards.

7.) Digital Media Management

• Organize and manage multimedia content to support everything from evergreen brand awareness to program-specific lead generation campaigns.

Competencies:

• Impeccable Attention to Detail: Keen eye for typos and grammar, style mistakes, design issues, etc.
• Strong Eye for Design: Ability to adhere to brand guidelines and established design standards.
• Problem-Solving Prowess: Can-do attitude and practical approach to solving challenges with and for stakeholders.
• Organization and Time Management: Strong project management skills with the ability to handle multiple tasks and meet deadlines.

Position Type/Expected Hours of Work:

• Full-Time.
• 35 hours per week.

Salary Range:

• $65,000 - $70,000 annually.

Required Education and Experience:

• Bachelor's degree or equivalent.
• 3 - 5 years of relevant experience.

Preferred Education and Experience:

• Bachelor's degree.
• 4 - 6 years of relevant experience.

Additional Eligibility Qualifications:

• The ideal candidate for this position can contribute new and creative content ideas and strategies while possessing strong writing, editing, and interviewing skills; know how to read and understand research papers; and have familiarity with a content management system.

Other Duties:

• Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Benefits

AU offers a competitive benefits package. Other Details

• Hiring offers for this position are contingent on successful completion of a background check.
• Employees in staff positions at American University must deliver their services to the university from either the District of Columbia, Maryland, or Virginia, or perform work on-site at the university.
• Please note this job announcement is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
• American University is an

E-Verify employer. Current American University Employees American University current employees must apply through their employee Workday account. If you are a current employee at American University, please log into Workday and select the Find Jobs report which will take you to our internal career listings. Contact Us For more information or assistance with the American University careers site, email [email protected] . American University is an equal opportunity, affirmative action institution that operates in compliance with applicable laws and regulations. The university does not discriminate on the basis of race, color, national origin, religion, sex (including pregnancy), age, sexual orientation, disability, marital status, personal appearance, gender identity and expression, family responsibilities, political affiliation, source of income, veteran status, an individual’s genetic information or any other bases under federal or local laws (collectively "Protected Bases") in its programs and activities. Apply tot his job Apply To this Job