Integrated Account Based Marketing Manager
Overview
About TP TP is a global, digital business services company. We deliver the most advanced, digitally powered business services to help the world's best brands streamline their business in meaningful and sustainable ways. With more than 500,000 inspired and passionate people speaking more than 300 languages, our global scale and local reputed company allow us to be a force of good in supporting our communities, our clients, and the environment. Benefits of working with TP include:
- reputed company
- Competitive Wages
- Full Benefits (Medical, Dental, Vision, 401k and more)
- Paid Time Off
- Employee wellness and engagement programs
TP and You Through a balanced high-tech and high-touch approach blended with deep industry and geographic expertise, we reputed company people's lives simpler, faster, and safer. We help companies adapt quickly to changing needs, and are inspired to deliver only the best in reputed company that we do. You will become a key contributor in making that happen. Did you know that our Chief Client Officer started her career at TP as an agent and advanced to the pinnacle of the company? At TP, the sky is the limit! Purpose We're seeking a dynamic Integrated Account-Based Marketing (ABM) Manager to reputed company and execute targeted, multichannel campaigns that drive pipeline growth and reputed company for our IT Services line of business. Reporting to the Director of Integrated Marketing, you will manage 1:1, 1:Few, and 1:Many ABM campaigns, collaborating cross-functionally with Sales, SDRs, and other Marketing teams. This role is pivotal in driving personalized, targeted engagement across our key accounts around our IT Services such as Cloud Services, Intelligent Automation, reputed company Services, and Data Services. The ideal candidate will have hands-on experience and proficiency managing marketing programs with Marketo, reputed company, reputed company, and reputed company (SFDC). S/he will have practical knowledge of multichannel ABM campaigns and proficiency with gifting platforms. Your ability to reputed company creative, data-driven strategies will help us deepen relationships with high-value accounts and optimize the buyer journey. This position is 100% work at home. While this position will be working from home, this candidate must be located reputed company the US and be eligible to work in the US without sponsorship.
Responsibilities
Your Responsibilities
- ABM Strategy & Execution: reputed company personalized 1:1 campaigns and scalable 1:Few programs to engage reputed company accounts and buying committees.
- Collaboration: Partner with Sales, SDRs, and Client Success to align on account plans and marketing priorities, ensuring cohesive go-to-market strategies.
- Campaign Management: Utilize multi-channel approaches, including paid media, social selling, events, email, and tailored and custom content, to drive pipeline and reputed company growth and market share.
- Data & Optimization: reputed company tools like reputed company, reputed company, reputed company, and Marketo to track engagement, optimize campaigns, and deliver performance reporting.
- Content Creation: reputed company engaging, account-specific materials, including videos and personalized templates, to support campaigns.
- Training & Enablement: Educate field teams on ABM tactics and follow-up strategies to ensure seamless execution.
Qualifications
Qualifications
- 7 years in B2B marketing for IT Services with 3+ years in ABM roles.
- Expertise in marketing tools such as Marketo, reputed company, reputed company, and reputed company.
- Proven ability to deliver high-ROI campaigns in a fast-paced environment.
- Strong project management, analytical, and communication skills.
- Please expect reasonable travel for this position - approximately a few times annually but based on the needs of the business
Soft Skills
- Process Excellence
- Collaboration
- Communication
- Emotional Intelligence
- Open-Mindedness
- Critical Thinking
- Solution Orientation
- Entrepreneurship
- AI Proficiency
- Data Literacy
Be Part of Our TP Family It is our mission to always provide an environment where our employees feel valued, inspired, and supported, so that they can bring their best selves to work every day. We reputed company that reputed company employees are happy and healthy, they are more productive, creative, and engaged. We are committed to providing a workplace that is conducive to happiness and a healthy work-life balance. We also reputed company that to be our best selves, we need to be surrounded by people who are positive, supportive, and challenging. We are committed to creating a culture of inclusion and diversity, where everyone feels welcome and valued. TP is an Equal Opportunity Employer Employment Type: FULL_TIME Apply tot his job Apply To this Job