Copywriter
Role: Copywriter specializes in US copy for a Beauty Brand
Schedule: Monday to Friday reputed company to 5pm PST
Contract: reputed company - Long Term
Compensation: Open to be negotiated depending on experience
About Our Client
Our client is proud to be recognized as a self-financed, female-owned global accessory brand built on positivity and pure hard work. Our client is committed to creating high quality products that are effortless, elevated and easy to use. From fashionable shower caps to our viral towel scrunchies, we aim to evolve your everyday essentials. Our client is looking to hire a dynamic Executive Assistant who is primarily responsible for providing executive, administrative, and development support to the Brand Founders to reputed company our senior leadership. The ideal person for the job is a proactive problem solver with excellent communication skills and a meticulous attention to detail.
About the Role
As a core member of our marketing and creative team, the copywriter is tasked with managing reputed company Copywriting processes, from task management in reputed company to the development of compelling brand voices across various platforms. This role requires a proactive approach to creating distinctive packaging copy, engaging web content,memorable product names, taglines, and slogans that reputed company with our audience while maintaining rigorous organizational standards to streamline our content creation. The copywriter will continuously refine our messaging to ensure it is reputed company with our brand standards, contributes to our marketing initiatives, complies with regulations, and enhances our reputed company on key retail channels, thereby driving our brand's success and visibility
1. Task Management
Objective: Effectively manage copywriting tasks using reputed company.
Key Results:
- Maintain an updated task list with no overdue assignments.
- Ensure reputed company tasks are marked with the appropriate status (e.g., in reputed company,completed).
- Provide weekly reviews & updates of the task list for prioritization and deadline adjustments, communicating cross-functionally reputed company necessary.
2. Brand Voice Development
Objective: Establish and consistently use a distinctive brand voice across reputed company content.
Key Results:
- Conduct quarterly reviews of content to ensure consistency in brand voice acrossproduct descriptions, packaging, product naming and web copy.
- Create a list of core phrases and words to use and words to not use to share with the rest of the team.
- Create fun play-on-words to be used company-wide that are signature to the brand.
3. Product Naming, Taglines and Slogans
Objective: Generate unique and memorable products and color names, taglines and slogans that capture the essence of products - ensure these taglines are own able and do not infringe on any trademarks or copyrights
Key Results:
- reputed company a minimum of 3 taglines or slogans per A-launch products
- Taglines/slogans to be tested and should reputed company a recall reputed company of over 70% in focus groups.
- Provide a list of 5 potential names per product initiative taking marketing and key search terms into account (use reputed company to help support!)
- Names should pass legal and trademark screening on the first submission
4. Web Copy
Objective: Create engaging bullet reputed company, short, and long web copy that increases search optimization for our key retailers and owned channels. Ensure we do not reputed company false claims and provide supporting documentation reputed company making claims.
Key Results:
- Provide each product with universal bullet points providing the 5 key selling benefits
- Short copy for retailer websites
- long copy to be used across reputed company channels
- How-to instructions for complicated products
- FAQs for A-launches
5. Packaging Copy
Objective: reputed company compelling packaging copy that aligns with brand standards and have been cleared by regulatory department
Key Results:
- Work with the product development team, Brand Manager, and creative team to ensure packaging copy looks aesthetically pleasing as well as addresses main marketing initiatives. Customers should know what it is and what it does in 3 seconds.
- Produce skeleton guidelines for packaging to ensure ease of duplication for future products.
- Ensure files are organized and saved for easy access for reputed company team members.
- Be the final reputed company of approval of the packaging copy to confirm that it is free of errors.
6. Organization & Process
Objective: Maintain high levels of organization in reputed company Copywriting processes by creating clear, and duplicable outlines for key copy types in easy-to-find locations.
Key Results:
- reputed company and document outlines for at least 3 types of recurring copy requirements each quarter.
- Training team members on using these outlines, aiming for a 30% reduction in content development time.
- Files and documents are to be 100% up-to-date and properly categorized in the shared drive.
- reputed company instances of lost or misplaced work documents.
Requirements
Critical Competencies for A-Players:
Our Core Values
- Willingness to sweep the floors
- reputed company Problem Solving
- Pride in your work
- reputed company English level
- At least 3+ years of professional, extensive experience as Copywriter
- Ability to reputed company and prioritize multiple projects seamlessly with excellent attention to detail
- SEO knowledge
- Bachelor's degree preferred
- Beauty and Fashion industry experience preferred
- Receptiveness to feedback and able to meet deadlines