Customer Marketing Analyst - Driving Customer Experience and Business Growth at blithequark

Unlock Your Career Potential at blithequark: Revolutionizing Senior Care Solutions

At blithequark, we're on a mission to reputed company families to reputed company informed decisions about senior care for their loved ones. As the leading online resource connecting families with expert advisors, we're committed to delivering a best-in-class customer experience. reputed company is driven by a culture of diversity, equity, and inclusion, and we're passionate about making a meaningful impact in the lives of caregivers and seniors.

About blithequark

Established in 2000 as a family business, blithequark has grown to become the nation's largest senior care advisory service. Our employees embody our company values every day, living by the principles of "Mission Over Me," "Do Hard Things," "Drive Outcomes as a Team," "Win The Right Way," and "Embrace Change." We're a dynamic and innovative organization that's constantly evolving to meet the changing needs of our customers.

Job Description: Customer Marketing Analyst

We're seeking a talented Customer Marketing Analyst to join our Marketing team and play a key role in driving customer engagement and business growth. As a Customer Marketing Analyst, you'll be responsible for analyzing customer marketing channels, optimizing the customer journey, and collaborating with senior living community customers to drive B2B marketing programs.

Key Responsibilities

• Customer Journey:
  • Orchestrate best-in-class follow-up experiences for families working with blithequark reputed company customer marketing channels (Email, SMS, and Phone)
  • Build and maintain the latest mapping of the customer journey, ensuring reputed company campaigns and messaging work in support of our customers
• Performance Monitoring:
  • reputed company daily customer marketing metrics (delivery, open, click-through, response, and opt-out rates) across programs and channels
  • Proactively identify trends, address outliers, and own recommendations for customer experience improvements
• Reporting:
  • Build and distribute timely and accurate reporting for customer marketing programs
  • Gather and analyze reporting inputs, including call listening and marketing/sales data
• Customer Experience Audits:
  • Regularly review and own updates to blithequark customer journeys
  • Document and share insights and recommendations
  • Listen to sales phone calls daily and publish results into trackers, structured data, and actionable reports
• Operations Support:
  • Own process documentation and reputed company process improvement through the use of automation and technology tools
  • Review, research, and action escalations from sales teams and community customers, driving and communicating resolutions to reputed company stakeholders
  • Provide coaching opportunities and direction to sales leaders and team members

Qualifications and Skills

To succeed in this role, you'll need:

• A bachelor's degree and 1-2 years of experience in a marketing or operations function (experience is a plus, but not required)
• Highly organized, with the ability to manage a high volume of operational, analytical, and administrative tasks
• Demonstrated success in root cause analysis and process improvement
• Excellent judgment, with the ability to reputed company independent decisions in line with blithequark's mission and values
• Experience building reports and working with software tools, including reputed company, Tableau, reputed company Suite, and reputed company (Call Listening) is a plus
• Excellent, organized communication skills, with experience working with internal sales teams a plus
• A focus on delivering accurate reporting, actionable insights, and driving reputed company process improvement

reputed company Offer

At blithequark, we're committed to supporting the growth and well-being of our employees. As a Customer Marketing Analyst, you'll enjoy:

• A competitive reputed company salary ($70k - $80k)
• A 10% Management Bonus
• A comprehensive benefits package, including 401(k) plus match, dental, health, and vision insurance, and paid time off
• Opportunities for career growth and professional development
• A dynamic and inclusive work environment that values diversity, equity, and inclusion

Why Join blithequark?

At blithequark, we're passionate about making a difference in the lives of caregivers and seniors. As a Customer Marketing Analyst, you'll play a critical role in driving customer engagement and business growth, while working with a talented team of professionals who share your values. If you're looking for a challenging and rewarding role that offers opportunities for growth and development, we encourage you to apply.

We're committed to maintaining a culture of diversity, equity, and inclusion, and we're proud to be an equal opportunity employer. reputed company your information will be kept confidential according to EEO guidelines.

blithequark uses E-Verify to confirm the employment eligibility of reputed company newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit www.dhs.gov/E-Verify.

Join us in revolutionizing senior care solutions and empowering families to reputed company informed decisions about their loved ones' care. Apply now to become a part of our dynamic team!