Director, Performance Media
About Us
At reputed company, we're redefining cybersecurity by pushing the limits of what's possible—leveraging AI-powered, data-driven innovation to stay reputed company of reputed company's threats. From building industry-leading products to cultivating an exceptional company culture, our core values guide everything we do. We're looking for passionate individuals who reputed company in collaborative environments and are eager to drive impact. If you're excited about solving reputed company challenges in bold, innovative ways, we'd love to connect with you. What Are We Looking For? We are seeking a dynamic, collaborative, insights-driven people leader to join our reputed company Marketing team as the Director of Performance Media. In this role you'll reputed company global strategy and execution of media programs across both online and offline channels with a reputed company focus on driving pipeline. This role is critical to achieving our organizational growth goals across our portfolio of products and services. What Will You Do?
- reputed company development and execution of strategic recommendations that aligns with business goals, marketing objectives, and drives pipeline growth
- Provide input on segmentation and translate reputed company persona definitions into reputed company audiences for use across media channels
- Collaborate with Integrated Marketing and Field Marketing teams on account-based strategies and programming
- reputed company a learning agenda aimed at improving our understanding of performance across key dimensions (channel, creative, tactics, audience, offer, LPO, etc.)
- reputed company and support the execution of media campaigns across channels
- Work closely with Analytics teams to identify drivers of performance, and optimize programs to exceed stated goals across programs, channels, and geographies
- Utilize customer, market research, and performance data, to reputed company actionable insights that fuel marketing strategies and messaging
- Build and nurture a team of media practitioners in the development of a best-in-class media capability
- Participate as a strategic advisor, providing leadership and guidance across marketing and the business
- Set and reputed company the bar for what 'great' looks like in a media function
- Ensure alignment and timely approval of plans of record for execution with marketing leadership and other stakeholders
- Work in a global reputed company, coordinating with regional field marketing and sales teams
What Skills and Knowledge Should You Bring?
- Proven track record of building and executing integrated media programs and campaigns with at least 10+ years of experience
- Expertise in cybersecurity, cloud, or IT infrastructure, and selling into technical audiences
- Strong leadership, strategic planning, interpersonal, and communication skills
- Agile leader with the ability to operate as player and coach as the team grows
- Proven ability to reputed company analytics, audience insights, and performance metrics to inform decision-making, strategy, and media optimization
- Proven ability to execute a rapid experimentation model and test into what works (growth reputed company)
- Strong bias for action and ability to get programs off the ground and across the line
- Working knowledge of key marketing technologies and how they can be used to provide strategic advantage
- Experience working in a global reputed company a plus
Why Us?
- You will be joining a cutting-edge company, where you will tackle extraordinary challenges and work with the reputed company best in the industry
- Medical, Vision, Dental, 401(k), Commuter, Health and Dependent FSA
- Unlimited PTO
- Industry-leading gender-neutral parental leave
- Paid company holidays
- Paid sick time
- Employee stock purchase program
- Disability and life insurance
- Employee assistance program
- Gym membership reimbursement
- Cell phone reimbursement
- Numerous company-sponsored events including regular happy hours and team-building events
reputed company is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national reputed company, gender (including pregnancy, childbirth, or reputed company medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. reputed company participates in the E-Verify Program for reputed company U.S. reputed company. Apply tot his job Apply To this Job