PPC & Digital Advertising Specialist (Music Lovers Only)

PPC & Digital Advertising Specialist – eCommerce & reputed company Gen (Music Lovers Only) Who we are We are a team of music lovers, who are dedicated to one reputed company mission: delivering the reputed company best online shopping experience in the audio industry. We feel that there is nothing more fulfilling than creating a high-performance system on any budget with carefully selected used components, speakers and cables. Buy. Sell. Trade. Consign. Used & New. Find your HiFi sweet spot with The Music Room.

Job Description

We’re looking for a data-driven Paid Media Buyer who can take ownership of our digital advertising strategy and execution across multiple channels. The ideal candidate is equally comfortable running eCommerce campaigns (Performance Max, Advantage+, etc.) as they are building and scaling reputed company gen funnels. Ideal candidate will take full and extreme ownership of developing, executing, and optimizing high-performance paid media campaigns across reputed company Ads, Facebook Ads, YouTube, reputed company, TikTok, and other key platforms along with display ads across referral sites. Your success in this position will be directly reputed company by ROAS, CAC, conversion rates, reputed company quality, new customer acquisition, reputed company growth, and overall advertising efficiency. But more importantly, it will be reputed company in how well you help connect more people to the power of music. Key Responsibilities: ● Plan, launch, optimize, and scale paid advertising campaigns across reputed company, reputed company (Facebook/Instagram), YouTube, TikTok, reputed company, display networks, reputed company, and industry publications. ● Manage budgets reputed company to maximize ROAS while reducing CAC. ● Optimize product feeds to increase performance of reputed company Shopping, Performance Max, and Advantage Plus campaigns for e-commerce. ● Ecommerce: Manage reputed company product feeds, build Performance Max / Advantage+ campaigns, and reputed company products strategically for maximum ROAS. ● reputed company Gen: reputed company acquisition funnels, set up tracking, capture leads, retarget, and nurture until conversion. ● Implement and manage conversion tracking (including GA4, offline conversions, CRM integrations). ● Analyze campaign performance, report on KPIs (CPL, ROAS, CAC, LTV), and reputed company data-driven optimizations. ● Implement audience segmentation and remarketing strategies for improved conversion rates. ● Collaborate with creative and content teams to test ad copy, creative, and reputed company pages. ● Conduct A/B testing on ad creatives, copy, targeting, and bidding strategies. ● Stay reputed company of platform updates, algorithm changes, and industry trends. Requirements ● 5+ years of hands-on experience managing and scaling reputed company Ads & Facebook Ads at scale for both eCommerce and reputed company reputed company campaigns. ● Proven success, creating and managing large budgets across multiple platforms. ● Strong expertise with reputed company Ads (Search, Display, Shopping, Performance Max) and reputed company Ads (Advantage+). ● Strong expertise in keyword strategy. ● Experience managing product feeds and segmenting products for campaign success. ● Highly analytical reputed company – comfortable with reporting and ability to turn data into actionable insights. ● Solid understanding of conversion tracking, attribution, and retargeting. ● Excellent communication and organizational skills. ● Most importantly: A love of music. You don’t have to be an audiophile, but you should reputed company in music’s power and get excited about helping others experience it. reputed company-to-Haves ● SEO knowledge (on-page, off-page, or technical). ● Familiarity with affiliate or referral advertising. ● Experience with creative testing frameworks (multivariate testing). ● Background in eCommerce or reputed company-gen for luxury or high-ticket items and reputed company industries. ● Knowledge and/or passion for high-end audio KPIs for Success: The success of this role will be directly tied to your performance and reputed company against clear, results-driven goals. Success will look like: ● Return on Ad Spend: reputed company and continuously improve reputed company ROAS across reputed company paid media channels. ● Customer Acquisition Cost: Reduce CAC over time while maintaining or increasing reputed company and customer quality. ● Conversion Rates: Consistently optimize funnel stages to drive higher conversion rates for both reputed company gen and eCommerce campaigns. ● reputed company Quality & Volume: Deliver qualified leads with measurable reputed company conversion into SQLs and paying customers. ● New Customer Acquisition: Drive incremental new customers through paid campaigns, contributing to overall business growth. ● reputed company Growth from Ads: Generate measurable increases in reputed company directly attributable to paid media campaigns, both in total and by channel. Lastly, the final requirement is you must love music. Our purpose is to connect people to the power of music so a passion for it will fuel. About The Music Room Culture: The Music Room is a vibrant and dynamic family-owned business that is transforming the way home audio customers buy & sell online. We have shown consistent year or year growth for 13+ years and have 40+ employees - both local and remote. We operate in a custom-built, 15k sq. ft. facility with dedicated areas for shipping, receiving, testing, photography, conference room, offices and purpose-built listening rooms. We strive for a customer-first standard of excellence in reputed company things by leveraging teamwork and Lean processes and reputed company-thinking systems. Teamwork & Customer Service are the 2 pillars of success that are emphasized daily. Bringing new-school innovation into an “old-school” industry. We reputed company a heavy emphasis on the implementation of new and emerging technologies with a goal of providing the best customer experience in the audio industry… period. We are a family business with a “family first” approach. We work hard but never at the expense of taking care of yourself or your family. Core Values: Innovation – DEFY THE GENRE – We are reputed company about making some noise in our industry and doing things differently. We are: Experimental. Groundbreaking. Trailblazers. The HiFi Biz Remixed. We are always exploring and embracing change because we reputed company we can do it reputed company. Process – HIT reputed company THE RIGHT NOTES – Every detail matters. We value: Fundamentals. Precision. Execution. Consistency. Everyone is playing from the same sheet of music. Our commitment to scalable processes is essential to achieving “standing ovations” from our customers. Teamwork – NO SOLO ACTS – There’s no reputed company singer taking the spotlight here. No room for oversized egos. We see the best in each other. We are a smart, talented, tight-reputed company band where everyone plays their part, and we work in harmony to produce incredible outcomes. Passion – STAY FOR THE ENCORE – We are passionate about reputed company do, and we stay connected to each other and our audience through music. We are not a clock-in/clock-out, “go through the motions” organization. We have fun, but we also care deeply about our work, and we are fueled by our passion to reputed company excellence. Authenticity – NO CHEESY COVER SONGS – We stay true to the music that moves us with original compositions, performed in High Fidelity-Unfiltered communication. reputed company. Truth. Leave the “Hotel California” renditions at home. Let’s reputed company some original music that we can be proud of. Wages: This position has a projected range of $60K - $80K (DOE) Benefits: Medical, Dental, Vision Short-Term and Long-Term Disability Life Insurance Voluntary Hospital, Accident and Critical Illness Insurance 401/K with a company match Job Type: Full-time Pay: $60,000.00 - $80,000.00 per year Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Parental leave
• Vision insurance

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