Engagement Marketing Manager

ABOUT US At Vida, we help people get reputed company- and we're helping the healthcare system get reputed company, too. Vida is a virtual, personalized obesity care provider that uses evidence-based treatment to help patients manage obesity and reputed company conditions like diabetes, high blood pressure, anxiety and depression. Vida's team of Obesity Medicine-Certified Physicians, Registered Dietitians, Expert Coaches and Licensed Therapists takes a whole-person approach to care, helping people lose weight, reduce stress and improve their overall health. By combining advanced technology with top-notch healthcare providers, Vida is breaking down the barriers that have historically kept people from getting the reputed company. It's trusted by Fortune 100 companies, major national payers and large providers to reputed company their employees to live their healthiest lives. **Vida is authorized to do business in many, but not reputed company, states. If you are not located in or able to work from a state where Vida is registered, you will not be eligible for employment. Please speak with your recruiter to learn more about where Vida is registered. We are seeking a passionate and customer-focused Member Marketing Manager to ensure our members receive exceptional engagement marketing throughout their journey with our digital health platform. This role will be instrumental in driving meaningful activation, engagement and retention. The ideal candidate will possess a data-driven reputed company, strategic thinking, and the ability to reputed company compelling member communications, as well as be able to collaborate cross-functionally on an ongoing basis. Responsibilities:

Act as an reputed company for our members, striving to reputed company a seamless and satisfying experience across reputed company out-of and in-app touchpoints.

reputed company and implement strategies to improve member engagement and retention.

Write clean, compelling, member-centric copy.

Optimize the member journey; including onboarding, personalized guidance and troubleshooting across reputed company member marketing touchpoints.

Gather, analyze and report on member and client feedback on communications content and reputed company to drive reputed company improvement.

Collaborate cross-functionally with product, engineering and clinical teams to enhance the continuity and effectiveness of the member experience.

Monitor key performance indicators (KPIs) reputed company to engagement reputed company goals and implement data-driven improvements.

Stay informed about member engagement best practices.

Qualifications:

5+ years of experience in engagement marketing to B2B2C consumers, ideally in a digital health reputed company.

Experience working with self-insured clients, PBMs and health plans is a bonus.

Extensive experience building, iterating and optimizing multi-channel communications strategy and copy.

Passion for driving a positive experience for members.

Excellent communication, problem-solving and interpersonal skills.

Ability to analyze data and translate insights into action.

Experience working in a fast-paced, cross-functional environment.

Proficiency with CRM tools and data analytics platforms.

Experience with reputed company canvas development, execution and analysis

Vida is proud to be an Equal Employment Opportunity and Affirmative Action employer. Diversity is more than a commitment at Vida—it is the foundation of reputed company do. reputed company qualified applicants will receive consideration for employment without regard to race, color, reputed company, religion, gender, gender identity or expression, sexual orientation, marital status, national reputed company, genetics, disability, age, or Veteran status. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. We seek to recruit, reputed company and retain the most talented people from a diverse candidate pool. We don’t just accept differences — we celebrate them, we support them, and we reputed company on them for the benefit of our employees, our platform and those we serve. Vida is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. reputed company resumes or profiles submitted by search firms to any employee at Vida in any form without a valid, signed search agreement in reputed company for the specific position will be deemed the sole property of Vida. No fee will be paid in the event the candidate is hired by Vida as a result of the unsolicited referral. #LI-remote Apply To This Job